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Countries
Authors & Publishers
Media focus
Publication Years
Methods applied
Journals
Output Type
Assessing the Effectiveness of Online Facebook Campaigns Targeting Potential Irregular Migrants: A Pilot Study in Three West African Countries
Geneva: International Organization for Migration (IOM) (2020), 41 pp.
"Studies have shown that many irregular migrants embark on journeys without accurate or complete information about migration. In response, IOM and other organizations run information campaigns intended to inform potential migrants of the dangers associated with irregular migration and to facilitate
...
"This report brings together disparate terminology, findings and recommendations from the private and public sectors and academia to synthesise a set of five general steps for practitioners when performing impact assessments. Impact assessment (IA) compares a variable of interest after an interventi
...
Increasing Social Media Engagement: Statement vs. Question Research. Report on Global Results
Save the Children (2020), 8 pp.
"In certain countries around the world, people do tend to respond better to advertisements or social media “call outs” phrased either as statements or questions. Namely, three countries – Pakistan, Bangladesh and Nicaragua – demonstrated a preference for questions, while one country, Nepal,
...
"An effective social media presence helps policy and advocacy-oriented organizations raise their visibility by potentially reaching a wider audience of concerned people, creating a network/coalition of organizations who share the same mission, and influencing important community stakeholders. These
...
Keeping Girls in the Picture: Community Radio Toolkit
Key Guides
Paris: UNESCO (2020), 41 pp.
"We hope this toolkit will support you in creating exciting and memorable content for community radio programmes wherever you are. This toolkit contains the messages and facts from the global campaign. It has not been tailored for any specific region, country or area. We count on you to consider how
...
IOM Public Communication Campaign Toolkit
Key Guides
Geneva: International Organization for Migration (IOM) (2020), 86 pp.
"IOM seeks to provide practical guidance on designing, delivering and evaluating effective communication campaigns relating to migration. The guidance covers different approaches, themes, programme areas and methods to improve relevance, audience participation and results. The aim is to identify and
...
Nicht-staatliche Akteure
"Verbände, NGOs und soziale Bewegungen sind nicht-staatliche Akteure, die für moderne Demokratien eine relevante Vermittlungsfunktion zwischen Staat und Gesellschaft ausüben. Sie treten für soziale, ökologische, kulturelle oder politische Interessen ein. Ihre Kommunikationsinstrumente und -stra
...
Countering Cyberhate Against Roma: A Toolkit for Civil Society Organizations and Activists
Budapest: Minority Rights Group Europe (2020), 51 pp.
"In Chapter 1, the international and European legal frameworks are outlined with a focus on the existing definitions of hate speech and current freedom of expression safeguards, the challenges posed by online hate speech, the role of IT companies in addressing these issues, and possible ways to resp
...
M&E Tools for Advocacy Work
INTRAC (2020), 7 pp.
"Many different tools and methodologies can be used to support advocacy work. Some are designed specifically for monitoring and evaluation (M&E) purposes. Others are designed to support the planning and management of advocacy interventions, but can be used or adapted for M&E purposes. CSOs often emp
...
M&E Systems for Advocacy Work
INTRAC (2020), 6 pp.
"Monitoring and evaluation (M&E) systems for advocacy interventions usually include a number of common elements. The nature of advocacy work means M&E systems need to be designed and implemented differently than in conventional projects. M&E systems for advocacy work should be simple and time-effici
...
Digital Advocacy Toolkit
Key Guides
Kampala: Pollicy (2020), 23 pp.
"To conduct digital advocacy effectively, one needs to have a clear plan in mind, a good understanding of the target audience, and a clear picture of the intended results. Explore our digital advocacy toolkit for effective and efficient digital advocacy campaigns." (https://pollicy.org)
Advocacy in restricted spaces: A toolkit for civil society organizations
Key Guides
Lifeline Fund for Embattled CSOs; Freedom House (2020), 46 pp.
"There are many valuable resources on how to conduct advocacy that provide a detailed, step-by-step approach. These approaches include best practices for identifying stakeholders, developing a message, or planning a timeline. We will not go deeply into these topics, but we do want to provide an intr
...
Monitoring Advocacy Activities
INTRAC (2020), 5 pp.
"Most advocacy work is carried out in complex environments where there are many different influences on change. This has important consequences for how objectives and indicators are developed. CSOs need to understand the immediate and short-term changes resulting from different advocacy activities i
...
La communication au service de l'organisation: Présentation et enjeux
La Marsa (TN): Friedrich-Ebert-Stiftung (FES) (2020), 69 pp.
"In this guide I am going to walk you through a few methods you can use to evaluate a website. The specific method(s) you choose will depend a lot on your evaluation goals. And ultimately, you will probably want to mix these methods. But website evaluation doesn’t need to be overly complex. Our go
...
Video for Change Impact Toolkit
Key Guides
EngageMedia; Video4Change Network (2020)
"This toolkit shows you step-by-step how to create impact projects using video. It is designed for documentary video-makers, journalists and organisations using video to engage and create change in their communities. EngageMedia has produced this toolkit in partnership with the Video4Change Network:
...
The Global Public Relations Handbook: Theory, Research, and Practice
New York; London: Routledge, 3rd ed. (2020), xxx, 335 pp.
"This edition’s 28 essays in three sections take into account changes in the global communication landscape especially in the last ten years. The first section contains essays that provide conceptual linkages between public relations and international political systems, economic systems and levels
...
Transmedia Storytelling in East Asia: The Age of Digital Media
London: Routledge (2020), xvi, 253 pp.
"This book offers a thorough investigation of the recent surge of webtoons and manga / animation as the sources of transmedia storytelling for popular culture, not only in East Asia but in the wider global context. An international team of experts employ a unique theoretical framework of media conve
...
