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"The main purpose of this guide is to highlight some of the benefits, challenges and options when considering funding of media and communication interventions. This publication is not designed to be a ‘how to’ guide for designing and implementing such programmes. Rather, it aims to guide DFID st ... more
"Section One, Fundamental Concepts in Environmental Education and Communciation (EE&C) provides an orientation to four theoretical perspectives that have shaped GreenCOM’s approach to environmental education and communication projects: behavior change, participation, gender, and systems thinking. ... more
"[...] se plantea como primera hipótesis que la mediación entre Estado y sociedad civil, que se establece en el espacio público configurado por los medios de comunicación, es el resultado de una negociación entre la acción estratégica de estos medios y la acción táctica de sus participantes ... more
"Health communication scholars have tried to understand how individuals process information and have identided the factors that contribute to appropriate behavior change. Some of these theorists have, implicitly or explicitly, assumed that if individuals were provided with the ““rightÏÏ inform ... more
"To reshape the field of development communication, Redeveloping Communication for Social Change proposes situating theory and practice within contexts of power, recognizing both the ability of dominant groups to control and the potential for marginal communities to resist. Contributors from communi ... more
"Evaluation (or assessment) of impact is generally regarded as an essential part of the project cycle, and is already well known and widely used in many disciplines - for example, environmental and social sciences, social psychology - and there is increasing evidence of its application to agricultur ... more
"Este manual intenta proporcionar a los administradores de proyectos y a los analistas de políticas las herramientas necesarias para evaluar el impacto de los proyectos. Está destinado a lectores con conocimientos generales de estadísticas. Para algunos de los métodos estadísticos más profundo ... more
"Une synthèse des politiques de plusieurs pays africains francophones en matière de développement et d'utilisation des langues africaines en tant que stratégie essentielle pour l'amélioration et l'expansion des programmes d'éducation, et la fourniture de matériel didactique pertinent." (Hans ... more
"Das Buch befasst sich mit den Vorraussetzungen der Wirksamkeit von Kommunikation, die auf Einstellungs- und Verhaltensänderung ausgerichtet ist. Im Mittelpunkt stehen Überzeugungsstrategien, die bedeutsam für die Vermittlung von Kommunikationsinhalten über Massenmedien sind, insbesondere im Rah ... more