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Countries
Authors & Publishers
Media focus
Publication Years
Methods applied
Journals
Output Type
Storytelling in Organizations: Why Storytelling is Transforming 21st Century Organizations and Management
Burlington, MA; Oxford: Elsevier Butterworth-Heinemann (2004), xiii, 192 pp.
"This book tells how four busy executives, each coming from a different background, each with a very different perspective, were surprised to find themselves converge on the idea of narrative as an extraordinarily valuable lens for understanding and managing organizations in the 21st century. It ref
...
Communicating for Change: Strategies of Social and Political Advocates
Lanham: Rowman & Littlefield (2004), 251 pp.
"This book explores the various ways social activists use media and communication strategies, including mass media, face-to-face/interpersonal communication, the telephone, group communication, events, papers or literature, and computer-mediated or online communication. Focusing on examples of advoc
...
Como apoderarse de los medios de comunicación: Una guía para comprender el poder de los medios de comunicación y organizarse por la justicia en los medios en su comunidad
Cleveland: United Church of Christ (2004), 48 pp.
"¿Cuál es su idea del rol que los medios de comunicación comunitarios deben jugar en su comunidad? ¿Qué podrían hacer en su barrio si tuvieran acceso a los medio? Si pudieran hablar y ser oídos por los dueños de los medios, que les dirían? ¿Qué les gustaría mirar, producir y distribuir?
...
BCC Network for HIV/AIDS: First Regional Meeting for East, Central and Southern Africa. Renewed Emphasis on Behaviour Change Communication for HIV/AIDS Prevention and Care
Kampala: Family Health International (FHI) (2004), 101 pp.
"The concept of a Regional BCC Network for HIV/AIDS for East, Central and Southern Africa (ECSA) grew out of a common interest and understanding among a number of BCC practitioners dealing with HIV/AIDS in the region that something needed to be done to help address common challenges and needs, impro
...
Guidelines for Evaluating Nonprofit Communications Efforts
Washington, DC: Communications Consortium Media Center (2004), 19 pp.
Communications for Social Good
New York: Foundation Center (2004), 54 pp.
Character Development and Storytelling for Games
Boston: Course Technology Crisp (2004), xiv, 488 pp.
"[This book] is meant to be a resource for writers and designers and those who must work with us and who may want to talk intelligently with us at some point. This is not a book of rules that, if slavishly followed, will guarantee success. You’ll see that just about every time I try to lay down so
...
Periodismo social: Para que nuestra información sea noticia
Asunción; Buenos Aires: Centro de Información y Recursos para el Desarrollo (CIRD); Poder Ciudadano; Fundación Konrad Adenauer (KAS), ed. paraguaya (2004), 151 pp.
"Aspiramos con esta iniciativa a que las organizaciones no gubernamentales puedan incorporar a sus proyectos herramientas de la comunicación y el periodismo, para que puedan convertir sus programas en actividades noticiables y a la información que generen, en fuente de los medios de comunicación.
...
Assessing Organizational Communication: Strategic Communication Audits
New York; London: Guilford Press (2004), xi, 292 pp.
"This essential guide offers a detailed framework for assessing communication processes within an organization and using the results to develop improved organizational strategies. Presented in clear, accessible prose are the "tools of the trade" for planning and initiating audits, gathering data usi
...
Relaciones públicas para ONG
Lima: Konrad-Adenauer-Stiftung (KAS) (2004), 216 pp.
Speaking Out: Storytelling and Creative Drama for Children
New York; London: Routledge (2004), 219 pp.
"In his successful Creative Storytelling, Jack Zipes showed how storytelling is a rich and powerful tool for self-expression and for building children's imaginations. In Speaking Out, this master storyteller goes further, speaking out against rote learning and testing and for the positive force with
...
Communication Skills
New York: Ferguson, 2nd ed. (2004), 145 pp.
"Whether you’re writing, listening, speaking, or attending meetings, communication skills are critical to your success in the workplace. In this book, we’ll look at some of the skills that will enable your communications to be more successful. These include: Understanding the purpose of a commun
...
The Blue Book: Hands-On Approach to Advocating for the Millenium Development Goals
New York: UNDP (2004), 76 pp.
Storytelling in Film and Television
Cambridge, Mass.: Harvard University Press (2003), xiii, 172 pp.
"Popular films and television series tell stories in an entertaining, easily comprehensible fashion. They seem simple, yet often the audience must keep track of several characters, multiple plot lines, motifs, and thematic meanings. Television viewers often face the additional challenge of frequent
...
Connecting People to Useful Information: Guidelines for Effective Data Presentations
Washington, DC: Population Reference Bureau (PRB) (2003), 31, 33 pp.
Assessoria de imprensa: Como fazer
São Paulo: Summus Editorial, 2nd ed. (2003), 154 pp.
Handling the Media
Civicus (2003), 34 pp.
Making the News: A Guide for Activists and Nonprofits
Cambridge: West View, revised and updated ed. (2003), xiv, 289 pp.
"With the media increasingly setting political and social agendas, news coverage about a problem can be the first step toward a solution. This handbook, based on interviews with media-savvy activists and twenty-five professional journalists, explains how to generate news coverage about any cause or
...