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Countries / Regions
Authors & Publishers
Media focus
Publication Years
Methods applied
Journals
Output Type
Advocacy Impact Evaluation
Journal of Multidisciplinary Evaluation, volume 5, issue 9 (2008), pp. 1-10
"Advocacy and policy change evaluations focus on policy as the unit of analysis rather than the more traditional program or project. There is growing interest in this form of evaluation as evidenced by a new American Evaluation Association Topical Interest Group with this focus. Julia Coffman (2007)
...
Strategic Communication for Privatization, Public-Private Partnerships, and Private Participation in Infrastructure Projects
Washington, DC: World Bank (2008), vii, 43 pp.
Extending the Reach of Peace-Builders: A Media Outreach Guide for Dialogue and Reconciliation Practitioners
Search for Common Ground, 2nd ed. (2008), 36 pp.
"This guide has been designed to complement Search for Common Ground’s media outreach training workshops for non-governmental organizations, civil society activists and other individuals and groups working in the fields of conflict resolution, dialogue, reconciliation and related human security in
...
Strategische Kommunikationsplanung
Konstanz: UVK (2008), 256 pp.
Success and Learning Stories: Guidelines and Tools for Writing Effective Project Impact Reports
Baltimore; Washington, DC: Catholic Relief Services (CRS); American Red Cross (2008), v, 15 pp.
"Our intention in producing Success and Learning Stories is to provide readers with a document that helps them respond to Food for Peace’s (FFP’s) original request for short stories as part of their regular reporting requirements. The module provides brief guidance on how to write good impact st
...
Media Reform Action Guide: Tools, Tips and Techniques for Promoting Change
Free Press (2008), 63 pp.
"This Media Reform Action Guide is your invitation to rise up, take to the phones, the Internet and the streets to build a better media system. Each chapter in this guide will help make your voice heard on the media issues that matter to you. Whether you’re motivated to fight for a free and open I
...
Auditoría de comunicación: Un método de análisis de las comunicaciones públicas
Buenos Aires: La Crujía; Editorial DIRCOM (2008), 118 pp.
Pop Culture with a Purpose! Using Edutainment Media for Social Change
The Hague: Oxfam Novib (2008), 53 pp.
"This publication focuses on unique communication-centered approaches to social change and introduces basic concepts, strategies and theories supporting edutainment strategies to foster social change and social movement building. It provides examples of how the organizations have used edutainment st
...
Reflexiones sobre el management de la comunicacíón
Buenos Aires: La Crujía (2008), 149 pp.
Wirkungsvolle Kommunikation: Ein Leitfaden für Gespräche, Verhandlungen und Konflikte
Bonn: Friedrich-Ebert-Stiftung (FES), Akademie Management und Politik, 4th ed. (2008), 120 pp.
"Gespräche und Verhandlungen, aber auch das Regeln von Konflikten und Auseinandersetzungen stehen auf der Tagesordnung von Verantwortlichen und MitarbeiterInnen, die in gesellschaftspolitischen Organisationen Führungsaufgaben wahrnehmen. Wer die Spielregeln und das Handwerkszeug professioneller Ge
...
Talking the Walk: A Communication Manual for Partnership Practitioners
Cambridge: International Business Leaders Forum; Partnering Initiative (TPI) (2008), ii, 110 pp.
"The first seven chapters in Talking the Walk look in detail at the realities of communicating in partnership. As well as narrative, each chapter contains a number of boxes and tables giving examples or “Practitioner Tips”. Near the start of chapter 7 (pages 58-59), you will find a diagram outli
...
Click Here for Change: Your Guide to the E-Advocacy Revolution
Oakland, Calif.: PolicyLink (2007), 60 pp.
"This manual was written for experienced and novice advocates alike who are eager to use state of the art technology techniques to challenge old policies and create new ones that will enhance the quality of life and access to opportunity for everyone. The case studies, resources, tips, and best prac
...
People to People Fundraising: Social Networking and Web 2.0 for Charities
Hoboken, New Jers.: Wiley (2007), 262 pp.
"This hands-on guide is filled with creative ideas, techniques, and suggestions to help readers harness the power of social networking for your charity, including:
getting supporters to do more than give; evaluating your website; blogs — an important development in fundraising; the power of celeb
...
Comunicación política: Campañas electorales ganadoras
Quito: CIESPAL (2007), 256 pp.
"La comunicación política implica el conocimiento y dominio de técnicas de investigación, de planificación, el diseño y ejecución de acciones estratégicas que tienen por objeto llegar de forma eficiente a los públicos; implica cambio y difusión eficiente de mensajes. La propuesta política
...
Advocacy and Interventions: Readings in Communication and Development
Ithaca: Internet-First University Press (2007), vii, 436 pp.
"This is intended to be a "practical" book. It is filled with examples and case studies that illustrate ways that carefully planned and implemented communication interventions have produced positive results. It is also filled with ideas from people who have experienced the challenges of communicatin
...
"Knowing how many people visit your site, who they are and what they do while they are there (usage) will help you tailor your site to deliver, share or pull in the information or messages your audiences most need, in the way audiences want to receive and contribute to it. Knowing how easily visitor
...
Relações públicas comunitárias: A comunicação em uma perspectiva dialógica e transformadora
São Paulo: Summus Editorial (2007), 372 pp.
"O conceito de relações públicas comunitárias, ou seja, de um trabalho comprometido com a vida e o cotidiano dos segmentos sociais organizados ou com interesse público, teve inicio com as transformações por que passaria a área a partir da década de 1980, no contexto de articulação crescen
...
Every Nonprofit's Guide to Publishing: Creating Newsletters, Magazines & Websites People Will Read
Berkeley: Nolo, 440 p. (2007), 440 pp.
"In their new book, magazine business consultant Cheryl Woodard and editor Lucia Hwang team up to put professional advice in the hands of the nonprofit community. Readers learn step-by-step how to set goals and present core messages; manage the business side of a publication; edit high-quality conte
...
Civic Leadership Blogging Guidebook
International Centre of Excellence for Local eDemocracy (ICELE), 2nd ed. (2007), 82 pp.
"This guide has been compiled from a number of sources, including industry experts on blogging, with a particular focus on civic leadership weblogging. Many of the examples are based on the experiences of a government-backed pilot into blogging in the public sector. The International Centre of Excel
...
Evaluating Heartlines 2006: A Platform for Change. A Summary Report of the Research
Houghton: Heartlines (2007), 32 pp.
"HEARTLINES is an innovative programme developed by The Mass Media Project in South Africa. The intervention’s purpose is to address South Africa’s social issues, such as HIV and AIDS, crime, violence and the breakdown of family and social structures. HEARTLINES is unique in its approach in that
...
