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Nonprofit Public Relations: Evaluation, Monitoring, Impact Assessment
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Children's Rights
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Nonprofit Organizations, NGOs
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Online Public Relations
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Advocacy & Political Films
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Social Movements: Communication Strategies & Practices
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Audience Feedback, Interaction & Participation
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Children's Radio Programmes
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Development Organizations: Communication Strategies & Media Representation
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Development Aid Public Relations, Development Public Awareness Raising
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5
Twitter & Microblogs
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YouTube
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NGO Websites
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Evaluation Design & Implementation
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Evaluation Reporting & Communicating Results
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Child Health, Mother & Child Care Communication
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Health Campaigns: Concepts & Strategies
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Human Rights Protection
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Migrants & Refugees: Tailor-Made Media Products & Information Services
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Corruption & Combating Corruption
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Theories of Change
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People with Disabilities: Advocacy & Empowerment
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Community Media
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Human Security Reporting
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Communicating Development Projects, Media in Development Programmes
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Edutainment Health Programmes
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Digital Skills, Digital Production Skills
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Digital Journalism, Online Journalism
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Education and Communication / Media
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Health Communication
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COVID-19 Communication
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Vaccination Campaigns & Vaccine Hesitancy
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Developing Countries Reporting & Representation in Foreign / International Media
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Mobile Journalism, Video Journalism
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Corruption Reporting & Role of Media in Curbing Corruption
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Election Reporting
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Risk Communication
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Local Communication & Media
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Corporate Social Responsibility
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Migration & Refugees Reporting & (Social) Media Representation
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Creativity
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Advocacy & Empowerment: Experiences
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Advocacy & Empowerment: Youth
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Civic Engagement, Citizen Participation, Civil Society & Digital Communication
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Agricultural Information & Extension
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Audiences & Users
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Campaigning: Effects & Effctiveness
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Information Campaigns
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Children's Television Programmes
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Church Public Relations
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Groups, Group Communication, Group Development
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Conflict-Sensitive Radio Journalism, Radio in Conflict Prevention & Transformation
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Media Monitoring, Media Observatories
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Collective Memory & Media, Media Representation of History
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Nonprofit Management, NGO Management, Management General
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Development Communication: Design & Implementation
3
Development Communication: Effects & Effectiveness
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Crossmedia Publishing
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Digital Healthcare & Information, Mobile Health, E-Health, Telemedicine
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Digital Platforms & Intermediaries
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Interactive Media
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Financing Digital / Online Media
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Podcasts
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Facebook
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Social Media Marketing in Broadcasting Enterprises
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Instagram
3
Website Design & Development
3
Disaster & Humanitarian Crisis Communication
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Disaster Risk & Preparedness Communication, Disaster Prevention Communication
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Emergency Health Communication
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Educational Games, Serious Games
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Soap Operas & Telenovelas
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Climate Change Communication, Climate Journalism
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Image Ethics, Ethics in Photojournalism
3
Evaluation: Communication & Media
3
Gender and Media, Gender and Communication
3
Gender-Based Harassment, Intimidation & Violence
3
Gender-Based Harassment, Intimidation & Violence: Media Representation & Reporting
3
Moderation / Facilitation Skills & Techniques
3
Strategy Development & Strategic Planning
3
Food, Food Security, Nutrition
3
Sexual Health Communication, Reproductive Health Education, Family Planning
3
Safety of Journalists, Safety Risks of Media Workers
3
Poverty & Impoverished People: Reporting & Media Representation
3
Protests, Protest Movements, Protest Reporting & Media Representation
3
Voice & Speaking
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Corporate Communications: Internal
3
Media & Communication Policies
3
Media Law & Regulation
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Knowledge Management
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Strategic Alliances, Strategic Partnerships
3
Social Photography
3
Project Management
3
Project Design, Project Planning
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Emotions in Communication & Media
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Data Analysis & Interpretation
3
Research Report Writing
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Resilience
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Mobile Phone Use for Social Purposes, Mobiles for Development
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Non-Western Communication Approaches
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Visual Communication
3
Youth Television Programmes
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Advertising Agencies
2
Advertising Audiences & Target Groups
2
Advertising Ethics
2
Print Media Advertising
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Radio Spots
2
Advocacy & Empowerment: Disadvantaged & Vulnerable Groups
2
Mobile Phone Advocacy & Campaigns
2
Agricultural Radio Programmes
2
Digital & Social Media Use: Youth
2
Social Media Analytics, Web Metrics, User Data Analytics
2
Opinion Polls, Public Opinion Research
2
Book Marketing, Branding & Promotion
2
Catholic Church: Public Relations & Institutional Communication
2
Catholic Digital Media Presence & Online Communities
2
Children and Media
2
Animated Cartoons, Animated Films
2
Child Protection, Protection of Minors
2
Comics, Cartoons, Caricatures
2
Film Production
2
Film Production Skills
2
Film Reception & Effects
2
Films
2
Communication Rights
2
Freedom of Expression
2
Local Government Communication Strategies
2
Public Relations: Radio
2
Comunicación Popular
2
Community Radios
2
Conflicts, Conflict Prevention & Management, Mediation, Peacebuilding
2
Conflict Reporting, Armed Conflict Reporting
2
Content Analysis (Research Method)
2
Theatre for Development
2
Creative & Cultural Industries
2
Narratives, Narrative Structures
2
Development NGOs
2
Sustainable Development Goals (SDG)
2
Behaviour Change Communication: Effects & Effectiveness
2
Development Aid Reporting
2
Puntos de Encuentro (NGO, Nicaragua)
2
Soul City (NGO, South Africa)
2
Development Journalism & Media Representation of Development Issues
2
Rural Communication for Development
2
Digital Communication, Digital Media
2
Algorithms & Big Data
2
Digital Media Usability
2
Social Media in Political Communication
2
Websites
2
Online Learning, E-Learning
2
Disaster & Humanitarian Crisis Reporting
2
Disaster & Humanitarian Crisis Information Management
2
Media Marketing, Branding & Promotion
2
Commodities, Raw Materials, Extractive Industries, Mining
2
Domestic Workers
2
Traffic & Transport Infrastructure
2
Adult Education
2
Educational Radio Programmes
2
Higher Education
2
Literacy, Literacy Campaigns, Postliteracy, Alphabetisation Policies
2
Open, Distance and Digital Education (ODDE)
2
Workshops & Seminars: Methods, Tools, Planning, Experiences
2
Television Dramas
2
Ethics in Media & Communication
2
Journalism Ethics
2
Meta Evaluations, Cluster Evaluations
2
Organizational Communication: Evaluation, Monitoring, Impact Assessment
2
Gender Representation & Stereotypes in the Media
2
Women (General)
2
Collaboration
2
Counselling
2
Health Campaigns: Message Design
2
Malaria Communication
2
Tuberculosis Communication
2
Journalistic Skills
2
Corporate Identity
2
Design Thinking
2
Financing Media: Customer Payments, Subscription Models, User-Based Financing
2
Crowdfunding
2
Human Resources Development, Personnel Management
2
Low-Cost Solutions, Low Budget Calculation
2
Organisational Development & Capacity Building
2
People with Disabilities: Reporting & Media Representation
2
Photography
2
Governance & Accountability: Role of Media / Communication
2
Opinion Leaders, Politicians, Decision Makers, Elites
2
Public Opinion
2
Reputation
2
Radio Programmes & Genres
2
Media Effects
2
Everyday Life
2
Applied Communication Research
2
Data Collection, Data Collection Methods
2
Focus Groups & Group Discussions (Qualitative Research Method)
2
Interviewing (Journalistic Genre)
2
Interviewing (Qualitative Research Method)
2
Randomised Control Trials & (Quasi-) Experimental Designs
2
Civil Society
2
Social Justice
2
Mobile Phone Apps
2
SMS
2
Design & Layout
2
Visualization
2
Youth Cultures, Youth Milieus, Youth Identities
2
Access to Internet & Digital Communications
1
Access to Media & Information: Disadvantaged Groups and Minorities
1
Access to Public Information, Freedom of Information, Right to Information
1
Advertising Markets & Industries
1
Advertising Psychology
1
Advertising Sales Management
1
Children & Advertising
1
Digital Advertising, Online Advertising
1
Merchandising & Social Merchandising
1
Native Advertising (Paid Content Produced by the Editorial Team in the Same Style as Organic Editorial Content)
1
Outdoor Advertising
1
Advocacy & Empowerment: Chronically ill People
1
Advocacy & Empowerment: Ethnic Minorities
1
Advocacy & Empowerment: Girls
1
Advocacy & Empowerment: Migrants & Refugees
1
Civic Engagement, Citizen Participation, Civil Society & Media
1
Audience Segmentation, User Typologies, Personas
1
Community Radio Audiences & Use
1
Digital & Social Media Use, Internet Use
1
Prosumers & User Self-Marketing
1
Information Needs: Migrants
1
Interactive Radio: Audience Participation, Interaction & Feedback
1
Media Use, Media Consumption
1
Mobile Phone Use
1
Reading, Reading Habits, Reading Skills
1
Trust in the Media, Credibility of Media
1
Authoritarian Regimes, Dictatorships
1
Authoritarian Regimes: Media Systems & Landscapes
1
Independent & Oppositional Media in Authoritarian Regimes
1
E-Books & Digital Book Publishing
1
Scholarly Book Publishing, Academic Book Publishing
1
Catholic Church and Communication
1
COPE (Catholic Radio Network, Spain)
1
Solidarity
1
World Youth Day (Catholic Church)
1
Child Abuse
1
Child Labour
1
Child Marriage
1
Children: Media Representation & Reporting
1
Children's Theatre
1
Educational Comics & Comics for Development
1
Gaming: Children
1
Media & Communication Projects: Children
1
Protestantism (Mainline)
1
Christian Press: Evangelical / Protestant & Others
1
Christian Social Media Presence & Online Communities
1
Basic Christian Communities
1
Film & Gender
1
Film Directing
1
Film Distribution
1
Film Financing
1
Comedies
1
Educational Films & Videos
1
Science & Research Dissemination Films
1
Short Films
1
Film Editing
1
Film Studies & Research
1
Cybersecurity, Digital Safety, Privacy, Right to Privacy
1
Intellectual Property
1
Copyright Law
1
Open Licensing, Creative Commons, Public Domain
1
Internet Censorship Circumvention Tools & Strategies
1
Associations: Communication Strategies & Practices
1
Government Communication Strategies
1
Foreign Government Communication Interventions
1
Public Diplomacy, Cultural Diplomacy
1
Viral Spots & Viral Online Communication
1
Press Officers, Spokesmen
1
Public Relations Education, Public Relations Training
1
Citizen Journalism, Community Journalism
1
Community Development: Role of Communication & Media
1
Community Radio Journalism & Production Skills
1
Community Reporters, Media Volunteers
1
Graffiti, Wall Paintings, Street Art
1
Conflicts
1
Reconciliation Work
1
Religion and Justice / Peace / Reconciliation
1
Small Arms
1
Conflict Prevention, Mediation & Reconciliation: Role of Media
1
Conflict-Sensitive / Peace Communication
1
Crime & Violence Reporting
1
Extremism & Terrorism Reporting
1
Extremist & Terrorist Digital / Social Media Presence
1
Extremist Recruitment through Media
1
Foreign Conflict Reporting, International War Reporting
1
Hate Speech, Hate Speech in Social Media
1
Trauma: Media Representation & Reporting
1
War Reporting
1
Contents of Media
1
Content & Format Development
1
User-Centered Content Development
1
Media Criticism
1
Culture and Communication, Culture and Media
1
Visual Arts, Painting
1
Collective Memory: Violent Conflicts & Wars
1
Culture (General)
1
Digital Cultures
1
Literature
1
Authors, Writers
1
Tales, Legends, Traditional Literary Lore
1
Creative Writing
1
Corporate Donors
1
World Bank
1
International NGOs
1
Volunteers & Volunteer Management
1
National Development Planning
1
Development Communication Projects: Case Studies
1
Millenium Development Goals (MDG)
1
Development Studies, Development Research
1
Public-Private Partnerships
1
Behaviour Change
1
Development Communication Education & Training
1
Development Communication: Indigenous & Traditional Communication
1
Development Communication: Monitoring & Evaluation
1
Development Communication: Research Projects
1
Development Communication Tools & Methods
1
Edutainment Campaigns: Experiences
1
Governance Support Communication
1
Influence of Media on Development Aid
1
Posters for Development & Education
1
Poverty Reduction: Role of Media
1
Rural Radio Programmes, Rural Radios, Rural Development & Radio
1
Data
1
Digital Media Management, Online Media Management
1
Digital & Information Literacy
1
Email, Electronic Mail
1
Multimedia Products, Transmedia Production
1
Net Neutrality
1
WeChat (Messaging, Social Media & Mobile Payment App, China)
1
Political Blogging
1
Political Websites & Online Communities
1
Web Entertainment Series
1
Search Engines
1
Influencer Marketing
1
Journalistic Social Media Use
1
Social / Digital Media and ICTs in Disaster & Humanitarian Crisis Management & Prevention
1
TikTok
1
WhatsApp
1
ICTs and Development
1
Discrimination-Sensitive Language, Minority-Sensitive Journalism
1
Health Communication: Disadvantaged Groups, Minorities, Hard-to-Reach Audiences
1
Minorities & Disadvantaged Groups: Reporting & Media Representation
1
Romani People
1
Early Warning: Disasters
1
Infectious Diseases' Outbreak Communication
1
International Humanitarian Crisis Reporting, Foreign Disaster Reporting
1
Trust Building in Health & Emergency Communication
1
Disinformation, Misinformation, Fake News
1
Documenting Human Rights Violations
1
Information Management
1
Information Products & Services
1
Media Markets
1
Informal Sector, Informal Economy
1
Markets (General)
1
Market Strategies
1
Radio Markets
1
Radio Marketing, Branding & Promotion
1
Alternative Economy, Solidarity Economy, Social Economy Businesses, Fair Trade
1
Poverty & Poverty Reduction
1
Microcredits, Microfinance, Small-Scale Loans
1
Privatization
1
Educational Issues: Reporting & Media Representation
1
Educational Media: Evaluation, Monitoring, Impact Assessment
1
Educational Methods
1
Digital Educational Materials
1
Massive Open Online Courses (MOOC)
1
Nonformal Education
1
Teaching & Teaching Methods
1
Training Courses, Course Development
1
Universities
1
Webinars
1
Entertainment and Media / Communication
1
Ethics in Entertainment
1
Addiction to Media & Video Games, Effects of Media on Mental Health
1
Humour, Parody, Satire
1
Radio Entertainment
1
Sports, Sports & Media, Sports Reporting
1
Television Entertainment, Television Entertainment Programmes
1
Television Entertainment: Specific Programmes
1
Television Serials
1
Biodiversity Communication
1
Environmental Activism
1
Environmental Communication: Planning & Implementation
1
Environmental & Land Conflicts Reporting & Media Representation
1
Water Resources Management, Water Access & Supply
1
Accountability & Transparency of the Media
1
Countering Defamation & Harassment
1
Ethics in Nonprofit & Community Journalism
1
Social Norms
1
Values
1
Evaluation
1
Commissioning Evaluations
1
Evaluation Criteria, Evaluation Indicators
1
Gender in Evaluation, Monitoring, Impact Assessment
1
Information Products & Services: Evaluation, Monitoring, Impact Assessment
1
Most Significant Change (MSC)
1
Utilisation-Focused Evaluation (Focus on Intended Use by Intended User)
1
Female Journalists & Media Workers
1
Feminism & Communication
1
Gender-Sensitive Language
1
Rural Women & Communication
1
Developing Position Papers & Drawing up Recommendations
1
Online Meetings & Workshops, Video Conferences, Hybrid Events
1
Strategies
1
Cancer Prevention, Cancer Communication
1
Health Information Materials
1
Health Radio Programmes
1
Medicines, Medical Drugs
1
Mental Health Reporting & Media Representation
1
Polio Communication
1
Religion in Health Communication
1
Therapeutical Use of Communication & Media
1
WASH Communication (Water, Sanitation, Hygiene)
1
Indigenous Communication
1
Indigenous Peoples, Indigenous Population
1
Africa: Foreign Media Representation & Image Abroad
1
China: Transnational Information Operations, International Broadcasting, Public Diplomacy
1
Transnational Communication
1
Transnational & Comparative Communication Research
1
International Organizations
1
European Union (EU)
1
UNESCO
1
United Nations (UN)
1
UNICEF
1
Civic Journalism, Public Journalism
1
Constructive Journalism, Solution-Oriented Journalism
1
Journalistic Genres
1
Basic Journalistic Skills
1
Journalists Dealing with Risks & Threats, Resilience & Wellbeing of Media Workers
1
News
1
News Agencies
1
Xinhua (News Agency, China)
1
Photojournalism
1
Prostitution Reporting & Media Representation
1
Social Issues: Reporting & Media Representation
1
Science Journalism
1
Metaphors
1
Local Radios, Local Radio Programmes
1
Local Television
1
Media Assistance: Impacts, Effectiveness, Efficiency
1
Media Assistance: Youth Programmes & Media
1
Business Communication
1
Communication
1
Communication Networks
1
Crowdsourcing
1
Presentation of Information
1
Nonverbal Communication, Body Language, Gestures
1
Stereotypes in Media & Communication
1
Trust Building: Role of Communication & Media
1
Media Literacy: Youth
1
Social Media Landscapes
1
Constitutions
1
Human Rights Violations
1
Transitional Justice
1
Budgeting, Cost Calculation, Financial Planning
1
Consulting, Consultants, Consultancies
1
Crisis Management
1
Financing Media, Financial Media Management
1
Leadership, Leadership Development
1
Direct Marketing
1
Organisational Culture
1
Organisational Learning
1
Quality Management
1
Starting Media Outlets, Creation of Digital Businesses
1
Migrants, Refugees, Diasporas & Media
1
Migration Prevention Information, Informing Potential Migrants
1
Music
1
Digital Photography
1
Accountability & Transparency
1
Citizenship
1
Political Participation
1
Democratization
1
Public Interest
1
Security
1
Personal Safety
1
Shrinking Spaces for Civil Society & Political Actors
1
Police
1
Politics and Media
1
Agenda Setting
1
Election Campaigns: Social Media
1
Influence of Media on Politics
1
Political Parties: Communication Strategies
1
Propaganda
1
Public Spheres
1
Trade Unions & Labor Movements: Communication Strategies
1
Magazines
1
Christianity Today (Evangelical Christian Periodical, USA)
1
Youth Magazines
1
Video Production Skills
1
Coordination
1
Monitoring
1
Project Planning: Terms of Reference
1
Project Financing
1
Project Impact, Project Effects, Project Effectiveness, Project Efficiency
1
Stakeholders, Stakeholder Analysis, Stakeholder Participation
1
Radio Formats
1
Youth Radio Programmes, Youth Radio Stations, School Radios
1
Radio Programming, Programme Structures & Schedules
1
Commercial Radios
1
Radio Programas del Perú (RPP) (Radio Network, Peru)
1
Helplines, Hotlines
1
Social Behaviour
1
Fear, Anxiety
1
Buddhism and Communication
1
Hinduism and Communication
1
Islam and Communication
1
Pilgrimages & Pilgrimage Sites
1
Communication & Media Indicators
1
Qualitative Analysis
1
Indicators & Indices
1
Participatory Research Methods
1
Qualitative Research Methods
1
Quantitative Research Methods
1
Questionnaires, Questionnaire Design
1
Violence Prevention Campaigns
1
Coalition Building
1
Networks & Networking
1
Social Change
1
Social Control
1
Low-Cost Technologies
1
Software
1
Open Source Software
1
Video Equipment & Technologies
1
Television Programming, Programme Structures & Programme Policies
1
Theories of Communication & Media
1
Postcolonial & Decolonial Communication Approaches
1
Suburbs, Poor Districts, Slums, Shanty Towns
1
Audio Slide Shows, Sound Image Shows
1
Audiovisual Language
1
Colours
1
Slides, Slideshows
1
Youth and Media
1
Youth Media
1
Language
Document type
Countries / Regions
Authors & Publishers
Media focus
Publication Years
Methods applied
Journals
Output Type
Die PR- und Pressefibel: Zielgerichtete Medienarbeit. Das Praxisbuch für Ein- und Aufsteiger
Frankfurt am Main: FAZ-Institut, 5., aktualis. Aufl. (2011), 400 pp.
Das Facebook-Marketing-Buch
Köln et al.: O'Reilly (2011), 289 pp.
"Welche Möglichkeiten bietet Facebook dem Marketing? Wo liegen die Chancen und wo die Gefahren? Wie entwickelt man eine Kampagne, und wie lässt sich ihr Erfolg messen? Darüber klärt Das Facebook Marketing-Buch auf. Anschaulich, praxisnah und gut verständlich werden zunächst die Facebook-Basics
...
Heiße Luft & harte Fakten: Wie komme ich in die Medien? Wie halte ich sie mir vom Leib?
Wien: Der Verlag (2010), 128 pp.
"Das Buch vermittelt als Leitfaden auf unkomplizierte Weise einen umfassenden Überblick darüber, was Pressearbeit ist und kann. Wie komme ich mit den „richtigen Storys" in die Medien? Kann ich auch verhindern, ungewollt präsent zu sein? Wie funktionieren Medien überhaupt? Von der Marke ICH bis
...
Kommunikationskampagnen: Ansätze und Kriterien einer praktisch-theologischen Kampagnentheorie
Stuttgart: Kohlhammer (2010), 435 pp.
"Seit den 1960er Jahren kommunizieren christliche Organisationen mit Kampagnen, Projekten, Initiativen und Aktionen wie 'Brot für die Welt', 'Sieben Wochen ohne', 'Misch dich ein', 'Mach dich stark für starke Kinder', 'Advent ist im Dezember' u. a. Erstmals wird hier die Gesamtheit kirchlicher Kam
...
Wirkungsvoll präsentieren: Zielgruppengerecht in jeder Situation
Niedernhausen: Falken (2001), 190 pp.
Public Interest Communications: Strategy for Changemakers
Key Guidance
New York; London: Routledge (2025), xii, 344 pp.
"Written by two practitioners with deep professional experience, this book introduces readers to public interest communications, which takes an evidence-based approach to using strategic communications to drive positive social change. Each chapter includes accessible, applicable insights, exercises
...
Unleashing the potential of short-form video: A guide for creators making content to counter extremism
Swansea University (2024), 8 pp.
"This guide is intended to help creators producing or thinking about making shortform video content seeking to counter extremism. Our goal is not to tell you what to create; your original content is what makes your channel creative and organic. Instead, we hope to provide you with tools and tips to
...
Ethical Challenges of Digital Communication: A Comparative Study of Public Relations Practitioners in 52 Countries
International Journal of Communication, volume 18 (2024), pp. 1072-1093
"Digitalization is fundamentally changing media ecosystems and posing ethical challenges for media and communication practitioners. One of the professions affected is public relations (PR), which today can analyze target groups based on their digital data traces or spread messages via paid digital c
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Voces con propósito: Manual de estrategias de comunicación para el desarrollo y el cambio social. Módulo conceptual
Key Guidance
Barranquilla: Editorial Universidad del Norte; Friedrich-Ebert-Stiftung (FES) (2024), xvi, 106 pp.
"Das DiskursGlossar ist ein Online-Lexikon zur strategischen Kommunikation. Auf Basis aktueller Forschung bietet es kompakte und anschauliche Informationen zu Phänomenen diskursiver Kämpfe, wie wir sie in Medien, Politik, Recht und Zivilgesellschaft beobachten können. Das Glossar soll dazu beitra
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Voces con propósito: Manual de estrategias de comunicación para el desarrollo y el cambio social. Módulo del participante
Key Guidance
Barranquilla: Editorial Universidad del Norte; Friedrich-Ebert-Stiftung (FES) (2024), xiv, 76 pp.
"Este módulo presenta un proceso paso a paso que permitirá a los miembros de las organizaciones, o campañas, interesados en mejorar su visibilidad e impacto, formular estrategias de comunicación efectivas para el cambio social y de comportamiento. Aunque se han desarrollado múltiples modelos de
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"This handy booklet aims to empower the reader with 50 compact introductions to relevant topics, which aim to capture the essential mindset and diversity of working practice in contemporary science communication. It is aimed at researchers across all disciplines seeking further qualifications, entry
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Integrating supply and demand in social marketing programs: The Nosh-e-Jaan campaign to promote nutrition in Afghanistan
Health Marketing Quarterly, volume 42, issue 1 (2024), pp. 24-47
"This case study describes a successful nutrition social marketing program in Afghanistan. By building up the domestic soy industry and supply chain, while creating consumer demand for high-protein soy products to combat malnutrition, the Nosh-e-Jaan campaign rebalanced the market dynamics for this
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De la narratologie au storytelling digital : Pour une information efficace
Paris: L'Harmattan (2024), 243 pp.
"La narratologie comme science de la production-analyse-diffusion du récit, touche tous les secteurs de la vie (toute discipline dont l'objet est sous forme de récit) : narratologie littéraire, médiatique, journalistique, catéchétique, éducative, psychologique, analyse et publicité narrative
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Mémento de contre-influence : Comment réagir face à une attaque informationnelle
Paris: L'Harmattan (2024), 207 pp.
"L'époque n'a jamais été aussi propice aux jeux d'influence. Face aux crises auxquelles le dirigeant doit faire face, l'attaque informationnelle prend aujourd'hui le dessus. Qu'elle soit intentionnelle ou opportuniste, elle peut faire des dégâts significatifs sur la très précieuse réputation
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Producing and Managing an SBC Mass Media Campaign
Key Guidance
"This toolkit is a step-by-step guide to develop, produce, broadcast, and monitor a social and behavior change (SBC) mass media campaign. The outputs from this creative development process can and should be used to guide the design of additional communication channels in an integrated, mixed-media c
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