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Countries
Authors & Publishers
Media focus
Publication Years
Methods applied
Journals
Output Type
Die internationale Öffentlichkeitsarbeit von NGOs im 21. Jahrhundert
"Dieser Beitrag gibt einen Überblick über relevante Ansätze und Erkenntnisse zur Koordination und Organisation internationaler PR von NGOs. Darüber hinaus werden Befunde einer empirischen Studie vorgestellt, in der die Öffentlichkeitsarbeit internationaler NGOs vor dem Hintergrund der generisch
...
2018 Global NGO Online Technology Report
Nonprofit Tech for Good; Public Interest Registry (2018), 27 pp.
"Throughout the 2000’s, NGOs experimented with promoting “Donate Now” buttons and online donation pages, and through a process of trial and error, learned a winning strategy that still works today. Specifically, NGOs that are successful at online fundraising have embraced a content strategy of
...
Strategic Social Media Management for NGOs
"Social media channels provide intriguing opportunities for NGOs to communicate with their audiences, raise awareness, and campaign for change. Maintaining strong social media communication that supports the organization’s ability to achieve its goals is the mandate of social media management, the
...
Politically Smart Advocacy: A Guide to Effective Civil Society Advocacy for Sustainable Development
Key Guides
Washington, DC: Pact (2018), 42 pp.
"This guidebook helps Pact field staff and core partners strengthen the capacity of local partners engaged in advocacy efforts. It discusses a wide variety of options for communities to advocate on their own behalf. It was written for the advocate who is passionate about a particular cause or issue,
...
Social Media and Crisis Communication
New York; London: Routledge (2018), xx, 461 pp.
"Social Media and Crisis Communication provides a unique and timely contribution to the field of crisis communication by addressing how social media are influencing the practice of crisis communication. The book, with a collection of chapters contributed by leading communication researchers, covers
...
Digital Activism Survey on Palestinian Civil Society Organizations: A Questionnaire on Performance, Challenges and Needs
Haifa: 7amleh – Arab Center for Social Media Advancement (2018), 67 pp.
"The results of the questionnaire showed that most Palestinian organizations do think about and deal with media work in general. Since ninety-three percent of the organizations surveyed were already dealing with media, while 58% employed at least one person in a specialist position. Only 32% had a s
...
Engagement im digitalen Zeitalter: Trends, Chancen und Herausforderungen
Bonn: Friedrich-Ebert-Stiftung (FES), Akademie Management und Politik (2018), 34 pp.
"Was gibt es in punkto Datenschutz und Datensicherheit für Non-Profits zu beachten und wie können sie Hass, Hetze und Parolen im Netz aktiv begegnen? Wie können zivilgesellschaftliche Organisationen digitale Technik für Beratungsangebote oder NPO-Kampagnen erfolgreich einsetzen und offene Daten
...
Stories
Amsterdam: Amsterdam University Press (2018), 208 pp.
Vertrauensforschung für NGOs: NGO-Trust Index und NGO-Trust Map
"Dieser Beitrag widmet sich dem medienvermittelten Vertrauen in NGOs. Ein auf Basis der Theorie des öffentlichen Vertrauens (Bentele 1994) entwickeltes, inhaltsanalytisches Messinstrument, der NGO-Trust Index (NGO-TI) und die Ergebnis-Visualisierung in der NGO-Trust Map (Wohlgemuth et al. 2013), we
...
Crashkurs Storytelling: Grundlagen und Umsetzungen
Freiburg et al.: Haufe, 2nd ed. (2018), 223 pp.
"Marketing-Experte Werner T. Fuchs vermittelt Ihnen in diesem Crashkurs, was Storytelling ist, welchen Grundregeln eine gute Geschichte folgt und was es bei den verschiedenen Einsatzorten zu beachten gilt. Ein Story-Check sowie bewährte Methoden und Instrumente begleiten Sie bei den ersten Schritte
...
Resilience & Storytelling
Televizion, volume 31 (2018), pp. 3-43
Erzählen: Ein interdisziplinäres Handbuch
Stuttgart: Metzler (2017), 363 pp.
Storytelling for Interactive Digital Media and Video Games
Boca Raton, Fl.: CRC Press, Taylor & Francis (2017), xv, 280 pp.
"This book is the perfect guide to aspiring storytellers as it illustrates the different manner of how and why stories are told, and how to make them "interactive." Storytelling features heavy game development as a method of storytelling and delivery, and how to develop compelling plots, characters,
...
Shine a Little Light: Celebrities, Humanitarian Documentary, and 'Half the Sky'
"'Half the Sky' is an ambitious humanitarian documentary about the global crises in gender discrimination. Based on Nicholas Kristof and Sheryl WuDunn's book (Kristof and WuDunn 2010), the nearly four-hour documentary visits six countries to explore six issues: gender-based violence in Sierra Leone,
...
Curated Stories: The Uses and Misuses of Storytelling
New York: Oxford University Press (2017), xii, 212 pp.
"Fernandes considers the rise of storytelling alongside the broader shift to neoliberal, free-market economies. She argues that stories have been reconfigured to promote entrepreneurial self-making and restructured as easily digestible soundbites mobilized toward utilitarian ends. Fernandes roams th
...
Storytelling in the Digital Age: A Guide for Nonprofits
Nashville, TN: Charity Channel Press (2017), 200 pp.
"Storytelling is the most effective way to grow support and to keep donors engaged. It's all about crafting authentic, real, emotional stories about the work that you do every day. Sharing gripping stories using social media is a powerful way to showcase the results of your work. Social media, combi
...
Culture and Crisis Communication: Transboundary Cases from Nonwestern Perspectives
New York: Wiley (2017), xxix, 376 pp.
"Culture and Crisis Communication presents an examination of how politics, culture, religion, and other social issues affect crisis communication and management in nonwestern countries. From intense human tragedy to the follies of the rich, the chapters examine how companies, organizations, news out
...
