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Countries
Authors & Publishers
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Publication Years
Methods applied
Journals
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"This book interrogates trends in training and employment of people with disabilities in the media through an analysis of people with disabilities’ self-representation in media employment. Improving disability representations in the media is vital to improving the social position of people with di ... more
"This practice briefing sets out what BBC Media Action learned in delivering and supporting health communication in response to the Ebola crisis in West Africa in 2014–15. It has a particular focus on Sierra Leone as this was the hub of the organisation’s response. The paper aims to contribute t ... more
"Ce guide a pour objectif de fournir aux journalistes formés un support de communication adapté et efficace, leur permettant de diffuser des messages sur les problèmes prioritaires de santé en Guinée. Il doit également leur donner le même niveau d’information et des messages harmonisés sur ... more
"Phase 1: Immediate Response Communication addresses the beginning of an outbreak and focuses on building, or rebuilding, caregivers’ critical awareness around key variables. Within the immediate response phase, communication should be straightforward and clear. The primary goals are to urgently r ... more
"Societal ideas and explanations of albinism at the local level in Tanzania are conceived in terms of family history, social relations, economic status, moral-religious positions, global-local flows of information and humanitarian actions on behalf of people with the congenital condition. This paper ... more
"Can the mass media cause changes in an audience’s knowledge, attitudes and intention to practise behaviours? At BBC Media Action, we have just successfully conducted a randomised control trial (RCT) to investigate this chain of causality in a prime time health TV drama in Bangladesh." (Introducti ... more
"Public health interventions often take the form of media campaigns, which utilize television, radio, and print advertisements to spread awareness and inform the population of risk factors, prevention methods, and treatment options. This paper will focus on HIV/AIDS radio programs in Malawi, Zambia, ... more
"Organizations strive to persuade the public to change beliefs or behavior through expensive media campaigns. Designers painstakingly craft resonant and culturally sensitive messaging that will motivate people to buy a product or take active steps to improve their health. But once these campaigns le ... more
"Social media platforms are commonly used for the expression of suicidal thoughts and feelings, particularly by young people. Despite this, little is known about the ways in which social media can be used for suicide prevention. The aim of this study was to conduct a systematic review to identify cu ... more
"Mass distribution campaigns of insecticide-treated nets for malaria prevention are usually accompanied by intensive behaviour change communication (BCC) to encourage hanging and use of nets. However, data on the effectiveness of these communication efforts are scarce. In preparation for the next ro ... more
"We use a “natural experiment” in media markets in Benin to examine the impact of community radio on government responsiveness to citizens. Contrary to prior research on the impact of mass media, in this experiment government agents do not provide greater benefits to citizens whose exposure to c ... more

Behaviour Change Communication Guidelines

Thimphu, Bhutan: SNV Bhutan (2016), 26 pp.
"Boosting health care in rural areas is a serious challenge. Involving local radio stations can help. In northern Uganda, a local FM station supports the fight against leprosy." (Introduction)
"Community video is a powerful approach to improving nutrition practices, even in areas beset by drought, conflict, and food shortages. When community members create and share videos that promote optimal nutrition and hygiene behaviors, friends and neighbors pay attention. This report details the po ... more
"This paper aimed to demonstrate how participatory action research (PAR) within a Community-based Rehabilitation (CBR) project facilitated community participation to advocate for the rights of people with visual impairment. An advocacy campaign, led by the local people with and without disabilities, ... more
"This guide provides practical evidence-based and peer-reviewed advice for public health programme managers (PHPMs) and communicators involved with immunisation services. It identifies ways to enhance people’s confidence in vaccination and addresses common issues which underlie vaccination hesitan ... more
"Many people recognise that mass media is important in promoting public health but there have been few attempts to measure how important. An ongoing trial in Burkina Faso (ClinicalTrials.gov, NCT01517230) is an attempt to bring together the very different worlds of mass media and epidemiology: to me ... more