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Countries
Authors & Publishers
Media focus
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Methods applied
Journals
Output Type
"Report on experiments carried out in Tanganyika in 1952, using two health education films with commentaries in the local dialects — Assessment of the results obtained and suggestions." (Jean-Marie Van Bol, Abdelfattah Fakhfakh: The use of mass media in the developing countries. Brussels: CIDESA, ... more
"The author relates an experiment which took place in the Western province of Uganda — It deals with a projection of a film of healthy education — The author comments this experiment: analysis of the reaction of the audience — The adaptation of the film to the psychology of the audience — Co ... more
"It is necessary, especially as regards films on health matters, to make an emotional appeal to the public if one hopes to capture people's interest and persuade them to carry out the recommendations made." (Jean-Marie Van Bol, Abdelfattah Fakhfakh: The use of mass media in the developing countries. ... more