Filter
117
Featured
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43
Key Guidance
7
Top Insights
2
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Crisis Communication
20
Communication & Conversation Skills
15
Presentation Skills & Techniques
12
Advertising Planning & Implementation
11
Public Relations
9
Organizational Communication, Institutional Communication
9
Advertising
8
Ethics in Public Relations
7
Public Relations: Evaluation, Monitoring, Impact Assessment
7
Nonprofit Public Relations: Evaluation, Monitoring, Impact Assessment
6
Blogging, Blogs
6
Corporate Communications
6
Campaigning: Evaluation, Monitoring, Impact Assessment
5
Interpersonal Communication, Interpersonal Relations
5
Advertising Campaigns
4
Radio Advertising
4
Television Advertising
4
Communication Strategies
4
Social Media Marketing & Digital Public Relations
4
Audience Research Methods
3
NGOs & Civil Society Organizations: Communication Strategies & Practices
3
Storytelling
3
NGO Websites
3
Website Design & Development
3
Disaster & Humanitarian Crisis Communication
3
Emergency Health Communication
3
Evaluation Methods, Evaluation Tools
3
Moderation / Facilitation Skills & Techniques
3
Persuasive Communication
3
Science Communication & Research Dissemination
3
Advertising Agencies
2
Advertising Audiences & Target Groups
2
Advertising Ethics
2
Nonprofit Advertising, Advertising for Noncommercial Purposes
2
Print Media Advertising
2
Radio Spots
2
Social Media Analytics, Web Metrics, User Data Analytics
2
Parish Communication, Parish Public Relations
2
Nonprofit Public Relations & Marketing
2
Public Relations: Interview Skills & Training
2
Public Relations: Planning & Implementation
2
Digital Media Usability
2
Digital Skills, Digital Production Skills
2
Websites
2
Disaster Risk & Preparedness Communication, Disaster Prevention Communication
2
Countering Hate Speech, Disinformation & Propaganda
2
Image Ethics, Ethics in Photojournalism
2
Journalism Ethics
2
Evaluation Reporting & Communicating Results
2
Organizational Communication: Evaluation, Monitoring, Impact Assessment
2
Strategy Development & Strategic Planning
2
Risk Communication
2
Rhetorics, Public Speaking, Speeches
2
Voice & Speaking
2
Corporate Social Responsibility
2
Marketing & Branding
2
Social Photography
2
Interviewing (Qualitative Research Method)
2
Infographics & Data Visualization
2
Visualization
2
Advertising Markets & Industries
1
Advertising Psychology
1
Digital Advertising, Online Advertising
1
Native Advertising (Paid Content Produced by the Editorial Team in the Same Style as Organic Editorial Content)
1
Civic Engagement, Citizen Participation, Civil Society & Digital Communication
1
Agricultural Information & Extension
1
Audiences & Users
1
Audience Segmentation, User Typologies, Personas
1
Campaigning
1
Catholic Church and Communication
1
Basic Christian Communities
1
Theologies of Communication
1
Internet Censorship Circumvention Tools & Strategies
1
Development Aid Public Relations, Development Public Awareness Raising
1
Nonprofit Public Relations: Design & Implementation
1
Online Marketing, Online Public Relations
1
Public Relations: Radio
1
Social Marketing
1
Strategic Communication Planning
1
Community Communication
1
Comunicación Popular
1
Community Development
1
Community Media
1
Community Radios
1
Groups, Group Communication, Group Development
1
Conflict Reporting, Armed Conflict Reporting
1
Conflict-Sensitive / Peace Communication
1
Crime & Violence Reporting
1
Extremism & Terrorism Reporting
1
Extremist & Terrorist Digital / Social Media Presence
1
Discourse & Discourse Analysis
1
Messages, Message Design, Message Analysis
1
Writing & Writing Styles
1
Creative Writing
1
Development Communication, Communication for Development (C4D)
1
Development Aid Reporting
1
Rural Communication for Development
1
Digital Platforms & Intermediaries
1
Political Blogging
1
Financing Digital / Online Media
1
Online Public Relations
1
Podcasts
1
Search Engines
1
Social Media
1
Social / Digital Media and ICTs in Disaster & Humanitarian Crisis Management & Prevention
1
Disaster & Humanitarian Crisis Information Management
1
Early Warning: Disasters
1
Disinformation, Misinformation, Fake News
1
Information Management
1
Media Markets
1
Radio Marketing, Branding & Promotion
1
Teaching & Teaching Methods
1
Training Courses, Course Development
1
Universities
1
Ethics in Entertainment
1
Environmental Communication
1
Ethics in Media & Communication
1
Evaluation Approaches, Purposes & Frameworks
1
Evaluation Criteria, Evaluation Indicators
1
Evaluation Design & Implementation
1
Collaboration
1
Good Practice Examples
1
Cancer Prevention, Cancer Communication
1
Counselling
1
COVID-19 Communication
1
Health Campaigns: Planning & Implementation
1
Health Information Materials
1
Sexual Health Communication, Reproductive Health Education, Family Planning
1
Therapeutical Use of Communication & Media
1
Transnational & Comparative Communication Research
1
International Organizations
1
European Union (EU)
1
Journalists Dealing with Risks & Threats, Resilience & Wellbeing of Media Workers
1
Election Reporting
1
Presentation of Information
1
Corporate Communications: Internal
1
Corporate Identity
1
Crisis Management
1
Human Resources Development, Personnel Management
1
Leadership, Leadership Development
1
Organisational Culture
1
Organisational Learning
1
Strategic Alliances, Strategic Partnerships
1
Migration & Refugees Reporting & (Social) Media Representation
1
Reputation
1
Applied Communication Research
1
Data Analysis & Interpretation
1
Focus Groups & Group Discussions (Qualitative Research Method)
1
Questionnaires, Questionnaire Design
1
Non-Western Communication Approaches
1
Visual Communication
1
Audio Slide Shows, Sound Image Shows
1
Colours
1
Design & Layout
1
Slides, Slideshows
1
Language
Document type
Countries / Regions
Authors & Publishers
Media focus
Publication Years
Methods applied
Journals
Output Type
Handbuch für Mediaberater im Hörfunk
Baden-Baden: Nomos, Ed. Fischer, 2., aktualisierte Aufl. (2011), 196 pp.
"Das Buch ist nicht als allumfassendes, wissenschaftliches Fachbuch zu verstehen. Vielmehr ist es ein Buch für die tägliche Praxis. Es vermittelt Grundlagenwissen aus den Bereichen Marketing, Medien und der Kommunikation mit dem Kunden (u.a. aus dem NLP). Darüber hinaus finden Sie eine Vielzahl v
...
Medición y evaluación en comunicación
Málaga: Instituto de Investigación en Relaciones Públicas (IIRP) (2011), 112 pp.
Evaluating Your Communication Tools: What Works, What Doesn’t? The Westminster Model
London: Westminster City Council (2011), 46 pp.
"Evaluation should be seen as a key part of the communications process, and not a bolt-on at the end, and thought needs to be put into understanding exactly what outcomes can and should be measured. At a bare minimum, organisations should ensure they have ways for measuring how they perform in the m
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Making Data Talk: A Workbook
National Cancer Institute (2011), 44 pp.
"This workbook provides an overview of the main points contained in the book 'Making Data Talk: Communicating Public Health Data to the Public, Policy Makers, and the Press', as well as practical exercises for applying the book’s concepts and communication principles to your unique situation. The
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Strategie und Technik der Werbung: Verhaltens- und neurowissenschaftliche Erkenntnisse
Stuttgart: Kohlhammer, 7., aktualisierte und überarb. Aufl. (2011), 404 pp.
"Gute, also wirkungsvolle Werbung beeinflusst den Konsumenten gezielt und im Sinne des Werbenden - der Autor tritt für einen systematischen Ansatz ein, der Strategie, kreatives Element und soziologische, psychologische und neurowissenschaftliche Erkenntnisse vereint und lehnt Werbung "aus dem Bauch
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Small Talk an der Kirchentür: Eine Anleitung zur Kommunikation in der Gemeinde
Göttingen: Vandenhoeck & Ruprecht (2011), 208 pp.
"Haupt- und Ehrenamtliche in den Gemeinden lernen, einladend aufzutreten: Mit einem guten Wort zur rechten Zeit sowie einer Mimik und Gestik, die Offenheit und Gesprächsbereitschaft signalisieren. Familie G. ist neu zugezogen. Sie sind kirchlich orientiert und besuchen regelmäßig den Gottesdienst
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Advertising Media Planning
New York: McGraw-Hill, 7th ed. (2010), xiv, 480 pp.
Effective Communication Skills
MTD Training; Ventus Publishing (2010), 59 pp.
Introduction to Basic Counselling and Communication Skills: IOM Training Manual for Migrant Community Leaders and Community Workers
Geneva: International Organization for Migration (IOM) (2009), 117 pp.
"This manual was developed and tested as part of the IOM pandemic preparedness for migrants and host communities project. The manual was designed to assist children, adolescents, adults and families living in migrant and host communities and help them cope during and in the aftermath of a pandemic.
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Mídia de A a Z: Conceitos, critérios e fórmulas dos 60 principais termos de mídia
São Paulo: Pearson Prentice Hall, 3rd ed. (2009), xxii, 344 pp.
Handbook of Risk and Crisis Communication
New York: Routledge (2009), xii, 683 pp.
"The handbook offers a broad approach to the study of risk and crisis as joint concerns. Chapters explore the reach of crisis and risk communication, define and examine key constructs, and parse the contexts of these vital areas. As a whole, the volume presents a comprehensive array of studies that
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Auditoría de comunicación: Un método de análisis de las comunicaciones públicas
Buenos Aires: La Crujía; Editorial DIRCOM (2008), 118 pp.
Talking the Walk: A Communication Manual for Partnership Practitioners
Cambridge: International Business Leaders Forum; Partnering Initiative (TPI) (2008), ii, 110 pp.
"The first seven chapters in Talking theWalk look in detail at the realities of communicating in partnership. As well as narrative, each chapter contains a number of boxes and tables giving examples or “Practitioner Tips”. Near the start of chapter 7 (pages 58-59), you will find a diagram outlin
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Ethics in Public Relations: A Guide to Best Practice
London; Philadelphia: Kogan Page; Chartered Institute of Public Relations, 2nd ed. (2008), xvii, 179 pp.
Handbook for Bloggers and Cyber-Dissidents
Paris: Reporters Without Borders (2008), 79 pp.
"Blogs are more or less controllable for those who want to keep them under surveillance. Governments that are most up to do date with new technology use the most sophisticated filtering or blocking techniques, preventing them from appearing on the Web at all. But bloggers don't just sit back and let
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Wirkungsvolle Kommunikation: Ein Leitfaden für Gespräche, Verhandlungen und Konflikte
Bonn: Friedrich-Ebert-Stiftung (FES), Akademie Management und Politik, 4th ed. (2008), 120 pp.
"Gespräche und Verhandlungen, aber auch das Regeln von Konflikten und Auseinandersetzungen stehen auf der Tagesordnung von Verantwortlichen und MitarbeiterInnen, die in gesellschaftspolitischen Organisationen Führungsaufgaben wahrnehmen. Wer die Spielregeln und das Handwerkszeug professioneller Ge
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Civic Leadership Blogging Guidebook
International Centre of Excellence for Local eDemocracy (ICELE), 2nd ed. (2007), 82 pp.
"This guide has been compiled from a number of sources, including industry experts on blogging, with a particular focus on civic leadership weblogging. Many of the examples are based on the experiences of a government-backed pilot into blogging in the public sector. The International Centre of Excel
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"Knowing how many people visit your site, who they are and what they do while they are there (usage) will help you tailor your site to deliver, share or pull in the information or messages your audiences most need, in the way audiences want to receive and contribute to it. Knowing how easily visitor
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Advertising for Dummies
Indianapolis, Indiana: Wiley, 2nd ed. (2007), xviii, 312 pp.
