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Language
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Countries
Authors & Publishers
Media focus
Publication Years
Methods applied
Journals
Output Type
Programmplanung: Die Strategien deutscher TV-Sender
Konstanz: UVK (2007), 208 pp.
" Dennis Eick erklärt die Mechanismen, Tricks und Prämissen der Programmplanung: Es werden die Hintergründe für die Positionierung von neuen Shows und Serien in bestimmte »time slots« dargestellt, die Rollen, die Spielfilme und TV-Movies spielen, oder auch die Bedeutung der Nachrichten für di
...
"I have been privileged to compile this anthology of essays, stories and testimonies of Africa’s top media executives who, through their actions and visionary leadership, are re-shaping and strengthening Africa’s fledgling media companies and institutions. Their touching real-life stories are an
...
Capacity Building for NGOs: Making it Work
Oxford: International NGO Training and Research Centre (INTRAC) (2007), 103 pp.
Redaktionelles Wissensmanagement
Konstanz: UVK (2007), 318 pp.
"Anton Simons vermittelt die Grundlagen des redaktionellen Wissensmanagements und skizziert Methoden zur gemeinsamen Sicherung, Pflege und Nutzung redaktionswichtigen Wissens mit Hilfe von Social Software sowie die Möglichkeiten, die Feeds, News-Aggregatoren und andere Web-2.0-typische Technologien
...
Rights, Camera, Action! IP Rights and the Film-Making Process
Geneva: World Intellectual Property Organization (WIPO) (2007), 96 pp.
"This booklet is written from the perspective of the small-size film producer and/or entrepreneur. His economic success depends on matching ideas with talent, obtaining relevant intellectual property (IP) rights and using them to attract finance from commercial film distributors" (introduction, page
...
Der Radiosender als Marke: Ein Ansatz für eine ganzheitliche Markenführung im Hörfunk
Hamburg: Ganser und Hanke (2007), 282 pp.
Nonprofit Marketing: Best Practices
Hoboken, NJ: Wiley (2007), 320 pp.
"Nonprofit Marketing Best Practices teaches proven marketing techniques that can help your nonprofit stand out among the growing number of organization competing for funding, programs, and volunteers. Introducing services marketing as the foundation for nonprofit marketing planning, this essential h
...
Manual de gestión integral para facilitadores
México, DF: Asociación Mundial de Radios Comunitarias (AMARC) (2007), 51 pp.
"El Manual de Gestión para Facilitadores es el resultado de la sistematización de una serie de talleres impartidos al equipo de Gestión y Formación de AMARC México y a la red de radios. Estos textos recogen la mirada del Programa de Gestión de AMARC ALC pero también los aportes e impresiones
...
Developing Media in Stabilization and Reconstruction Operations
Key Guides
Washington, DC: United States Institute of Peace (USIP) (2007), 20 pp.
"This report [...] recommends that interveners take the following series of steps as they generate a strategy for media development in post-conflict zones.
Predeployment Phase: Mapping and Strategizing: map out the existing media landscape; identify the postwar condition of the media infrastructure
...
Building Sustainability for Media Centres: A Handbook on Best Practices
Deep Insights
Copenhagen: International Media Support (IMS) (2007), 52 pp.
"Media centres around the world are facing the same challenges in ensuring long-term sustainability after “start-up” funding from donors ceases. In order to overcome these challenges, a number of centres have pioneered innovative approaches for ensuring financial and institutional viability and
...
Learning from Experience: A Manual for Organising, Analysing and Documenting Field Based Information
Amersfoord: Center for Information on Low External Input and Sustainable Agriculture (ILEILA) (2007), 47 pp.
"This manual is the result of initial activities developed together with our partner in Peru, the Asociación ETC Andes. It is an attempt to develop a method which will help people to document their experiences, focusing on the detailed description and analysis of a set of activities carried out in
...
"This publication is a short, easy-to-read introduction to the field of media assistance. Following the usual steps of the project cycle, it describes the principal elements to analyse needs in media assistance and to select specific intervention strategies. The document distinguishes six interventi
...
Assessing Organizational Performance: Self-Help Kit
Ottawa: International Development Research Centre (IDRC) (2007), 111 pp.
A arte de pensar e fazer rádios comunitárias
Brasília: Fundação Heinrich Böll (2007), 229 pp.