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Social Media Usage in Africa: Report from a GeoPoll Survey in Ghana, Kenya, Nigeria and South Africa

GeoPoll (2023), 2 pp.

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To Know is to Compare: Studying Social Media Across Nations, Media, and Platforms

Mora Matassi, Pablo J. Boczkowski

Cambridge, Mass.; London: MIT Press (2023), x, 212 pp.

"The authors argue that scholarship on social media has been limited by an over-reliance on single country studies that focus on one platform at a time, without considering the ties between platforms and other media. To overcome these limitations, the authors propose that social media are better und ... more

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Colombia: Tecnología, esfera pública y periodismo

Gabriel Ernesto Levy Bravo, María Cecilia Hernández Ocampo, María Paula Ángel Benavides

London: Media and Journalism Research Center (MJRC); Observacom; Universidade de Santiago de Compostela (USC) (2023), 21 pp.

"Si bien las cifras de acceso y uso de las TIC han mejorado progresivamente, están lejos de ser óptimas. Lo mismo pasa con las relacionadas con la conectividad. De cualquier forma, lo más preocupante en ambos casos es la diferencia que existe entre las cabeceras municipales y los centros poblados ... y las zonas rurales. La brecha es grande y parece estar lejos de cerrarse, a pesar de los esfuerzos que el Gobierno y otros actores han hecho en este sentido. Las barreras geográficas, sociales y económicas siguen siendo difíciles de atajar, por lo que hay pendientes en distintos frentes. La lucha contra la desigualdad y el desarrollo de la infraestructura son sólo algunos de ellos. En 2021 el porcentaje de hogares a nivel nacional que poseía algún tipo de televisor era de 89.5 %. En cuanto a la infraestructura para recibir servicios de televisión, las cifras variaron dependiendo de la zona. Por ejemplo, la televisión por cable fue la más usada en las cabeceras municipales, mientras que la televisión abierta fue la más usada en los centros poblados y zonas rurales. Para ese mismo periodo, el porcentaje de hogares que poseía computador de escritorio, portátil o tableta fue de 37.9 % y el porcentaje de personas que tenía teléfono celular de cualquier tipo era de 76.3 %. En cuanto a la conectividad, el 60.5 % del total nacional de hogares poseía conexión fija a Internet, con mayor proporción en las cabeceras. Sin embargo, esta relación se invirtió en las áreas rurales, donde la conexión móvil, a la que un 75 % de la población total tenía acceso, fue más popular. En cuanto a operadores de Internet fijo, el mercado lo domina Claro, seguido de Tigo y Movistar. Con respecto a operadores de Internet móvil, el mercado también lo domina Claro y le siguen Movistar y Tigo. Ahora bien, dentro del total de personas que utilizaron Internet, el dispositivo através del cual se reportó mayor acceso a este servicio es el teléfono celular con 93.9 %. De los usuarios de Internet entre 16 a 64 años que usan plataformas de redes sociales, el 94 % del universo analizado por el estudio We Are Social utilizó WhatsApp, seguido muy de cerca por Facebook con un 91.7 % e Instagram con un 84.4 %, todas pertenecientes al conglomerado Meta. En cuanto al alcance de la audiencia potencial de los medios sociales digitales conectados, Facebook llevó la delantera, seguido de YouTube e Instagram. Sobre lo relacionado con motores de búsqueda, sin importar la tecnología de hardware que se emplee, Google se ubicó en el primer lugar con una concentración del 97,19 % del total de usuarios que realizó búsquedas en Internet. Como se ve, hay compañías con gran dominio en el mercado y, aunque existe la sensación de variedad, lo cierto es que no es así. Por otro lado, aunque el país está más conectado que antes y los ciudadanos tienen más opciones que antes para consumir información, los medios no la tienen fácil. Aparte de las tensiones por la pauta publicitaria, que se han visto exacerbadas por el rol de conglomerados como Meta y Google, tienen más competencia y, en muchos sentidos, más obstáculos que antes. Sortear estos retos adecuadamente es clave y está estrechamente ligado con su capacidad de mantenerse a flote económicamente y de ganarse o recuperar la confianza del público, especialmente en momentos donde la desinformación y las noticias falsas son el pan de cada día." (Conclusiones, página 20-21) more

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Generation Z in Chile, Colombia, México, and Panama: Interests and New Digital Consumption Habits. Their Use of Instagram and TikTok

Eva Citlali Martínez Estrella, Eliana Samacá Salamanca, Ainhoa García Rivero, Carlos Cifuentes Ambra

Profesional de la Información, volume 32, issue 2 (2023), 15 pp.

"In a reality that combines the virtual with the physical and in a context of information saturation, there are consumers who are more critical, demanding, and less loyal. In this context, it is timely to know the new habits of the Centennials, so as to understand their behaviors and consumption tre ... more

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The Mobile Gender Gap Report 2023
Deep Insights

Nadia Jeffrie et al.

London: GSMA; Ipsos (2023), 70 pp.

"1. More women in low- and middle-income countries are using mobile internet than ever before, but their rate of adoption has slowed for the second year in a row. While 61% of women across these countries now use mobile internet, only 60 million women started using mobile internet in 2022 compared t ... o 75 million in 2021. Men’s rate of adoption also slowed in 2022, highlighting that progress on digital inclusion for all has stalled across low- and middle-income countries. 2. The gender gap in mobile internet remains relatively unchanged – women in low- and middle-income countries are 19% less likely than men to use it, which translates into around 310 million fewer women than men. This year there have been no significant changes in the mobile internet gender gap in any region, including South Asia where there have been notable changes in the past few years. 3. To close the mobile internet gender gap by 2030 across low- and middle-income countries, an estimated 810 million women need to adopt it. This is equivalent to 100 million women a year, on average. However, if the gender gap remains unchanged, forecasts suggest that only 360 million more women will adopt mobile internet by 2030. 4. There are 900 million women in low- and middle-income countries who are still not using mobile internet, almost two-thirds of whom live in South Asia and Sub-Saharan Africa. Women in these regions remain the least likely to use mobile internet compared to men, with gender gaps of 41% and 36%, respectively. 5. Women were more likely than men to report they had reduced their use of mobile internet in 2022, especially those who live in rural areas and are less educated. Across all survey countries, women also tend to use their mobile phones for a narrower range of activities and use mobile internet less regularly than men. 6. The gender gap in smartphone ownership has stalled for the second year in a row, and women in low- and middle-income countries are 17% less likely than men to own a smartphone. This translates into around 250 million fewer women than men. While more men and women own a smartphone than ever before, the rate of adoption for both has slowed down slightly. 55% of women now own a smartphone compared to 67% of men. However, once women own a smartphone, their awareness and use of mobile internet is almost on par with men." (Key findings) more

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"Verständlicher, nicht so politisch": Einblicke in die Bedürfnisse und Nutzungspraktiken gering informationsorientierter junger Menschen

Leonie Wunderlich, Sascha Hölig

Hamburg: Hans-Bredow-Institut (2023), 53 pp.

"Unter Jugendlichen und jungen Erwachsenen gibt es eine zunehmend große Gruppe, die ein geringes Interesse am aktuellen Weltgeschehen hat, kaum Informationsangebote etablierter Medien nutzt und mit journalistischen Angeboten entsprechend kaum noch erreicht werden kann: die gering Informationsorient ... ierten, im Folgenden kurz GIO genannt. Junge Menschen, die sich diesem Informationstyp zuordnen lassen, haben in der Regel eine niedrige formale Bildung und oft einen Migrationshintergrund. Da bislang allerdings wenige (vor allem qualitative) Befunde dazu vorliegen, was diese jungen Menschen – neben soziodemografischen Merkmalen – auszeichnet, bestand das Ziel der vorliegenden Studie darin, ihre Informationsbedürfnisse, Nutzungspraktiken und Einstellungen genauer zu beleuchten. Hierzu wurden im Sommer 2023 in vier Großstädten in Deutschland zehn Fokusgruppen (n=46) mit solchen Jugendlichen und jungen Erwachsenen durchgeführt, die sich aufgrund ausgewählter soziodemografischer Merkmale der Gruppe der GIO zurechnen lassen. Die Fokusgruppen fanden in den Städten Hamburg, Bottrop (Nordrhein-Westfalen), Dresden (Sachsen) und Nürnberg (Bayern) statt. Im Folgenden werden die wichtigsten Ergebnisse zusammenfassend dargestellt. • Das allgemeine Bedürfnis, über das aktuelle Weltgeschehen Bescheid zu wissen und sich dementsprechend aktiv zu informieren, ist in der untersuchten Gruppe sehr gering ausgeprägt. Das hängt zum einen mit einer wahrgenommenen Distanz zu „typischen“ politikbezogenen Nachrichtenthemen zusammen; zum anderen damit, dass die Teilnehmenden in soziale Gruppen und Gefüge eingebunden sind, in denen es kaum relevant ist, Bescheid zu wissen. • Nichtsdestotrotz gibt es gesellschaftlich relevante Themen, mit denen sich die Teilnehmenden beschäftigen und die sie in der Freundesgruppe besprechen. Ausschlaggebend sind dabei persönliche Berührungspunkte; Themen müssen die eigene Person und Identität (Religion, Herkunft und Interessen) oder das engste Familien- und Freundesumfeld betreffen. • Den Bedürfnissen entsprechend lassen sich die Nutzungspraktiken der befragten Jugendlichen und jungen Erwachsenen als beiläufige, passive und nahezu exklusive Informationsaufnahme im Kontext der Nutzung sozialer Medien – allen voran TikTok, YouTube und Instagram – zusammenfassen. Das Wissen über aktuelle Ereignisse basiert auf zufälligen Nachrichtenkontakten, die im Zusammenspiel mit dem Algorithmus der jeweiligen Plattform entstehen. Eine gezielte Informationssuche findet nur anlassbezogen und in der Regel mittels einer Google-Suche statt. • Gering Informationsorientierte haben ein schmales Informationsrepertoire, zu dem kaum journalistische Angebote zählen und auch nicht ergänzend hinzugezogen werden; vielmehr haben einzelne Social Media Content Creator wie Herr Anwalt oder Rezo die Rolle als Informationsquelle eingenommen, da diese a) die richtigen Themen, auf b) die richtige – neutrale – Art mit c) der entsprechenden unterhaltenden Darstellungsweise behandeln und d) als vertrauenswürdig wahrgenommen werden, wodurch sie e) das Interesse von jungen Leuten wecken. Allgemein präferieren die Befragten visuelle Formate, die den über TikTok kultivierten Konsumgewohnheiten sowie ihren impulsgesteuerten Nutzungspraktiken gerecht werden. • Trotz der großen Relevanz und Beliebtheit von TikTok und anderen Plattformen wird deutlich, dass diese für die Teilnehmenden ein schwierig zu navigierendes und unsicheres Informationsumfeld darstellen. Dies liegt zum einen am überwiegend negativen und „toxischen“ Content, der dort verbreitet wird. Zum anderen führen sowohl „Fake-Accounts“ als auch „Fake-Inhalte“ zu Unsicherheiten und in der Konsequenz zu fehlendem Vertrauen in die Inhalte in sozialen Medien allgemein – eine Differenzierung nach Accounttyp bzw. Absender wird dabei oftmals nicht getroffen." (Überblick über die wichtigsten Ergebnisse, S.5) more

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Reuters Institute Digital News Report 2023

Nic Newman, Richard Fletcher, Kirsten Eddy, Craig T. Robertson, Rasmus Kleis Nielsen (eds.)

Oxford: Reuters Institute for the Study of Journalism (2023), 158 pp.

"Across markets, only around a fifth of respondents (22%) now say they prefer to start their news journeys with a website or app – that’s down 10 percentage points since 2018. Publishers in a few smaller Northern European markets have managed to buck this trend, but younger groups everywhere are ... showing a weaker connection with news brands’ own websites and apps than previous cohorts – preferring to access news via side-door routes such as social media, search, or mobile aggregators. • Facebook remains one of the most-used social networks overall, but its influence on journalism is declining as it shifts its focus away from news. It also faces new challenges from established networks such as YouTube and vibrant youth-focused networks such as TikTok. The Chinese-owned social network reaches 44% of 18–24s across markets and 20% for news. It is growing fastest in parts of Asia-Pacific, Africa, and Latin America. • When it comes to news, audiences say they pay more attention to celebrities, influencers, and social media personalities than journalists in networks like TikTok, Instagram, and Snapchat. This contrasts sharply with Facebook and Twitter, where news media and journalists are still central to the conversation. • Much of the public is sceptical of the algorithms used to select what they see via search engines, social media, and other platforms. Less than a third (30%) say that having stories selected for me on the basis of previous consumption is a good way to get news, 6 percentage points lower than when we last asked the question in 2016. Despite this, on average, users still slightly prefer news selected this way to that chosen by editors or journalists (27%), suggesting that worries about algorithms are part of a wider concern about news and how it is selected. • Despite hopes that the internet could widen democratic debate, we find fewer people are now participating in online news than in the recent past. Aggregated across markets, only around a fifth (22%) are now active participators, with around half (47%) not participating in news at all. In the UK and United States, the proportion of active participators has fallen by more than 10 percentage points since 2016. Across countries we find that this group tends to be male, better educated, and more partisan in their political vie ws. • Trust in the news has fallen, across markets, by a further 2 percentage points in the last year, reversing in many countries the gains made at the height of the Coronavirus pandemic. On average, four in ten of our total sample (40%) say they trust most news most of the time. Finland remains the country with the highest levels of overall trust (69%), while Greece (19%) has the lowest after a year characterised by heated arguments about press freedom and the independence of the media." (Summary, page 10) more

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Measuring Digital Development. Facts and Figures: Focus on Least Developed Countries

Geneva: ITU (2023), v, 21 pp.

"[...] This publication provides an overview of the state of digital connectivity in Least Developed Countries (LDCs), drawing on the data from ITU’s flagship publication Facts and Figures 2022. Since the Fourth United Nations Conference on Least Developed Countries in 2011, progress has been made ... more

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Media Analytics: Understanding Media, Audiences, and Consumers in the 21st Century

C. Ann Hollifield, Amy Jo Coffey

New York; London: Routledge (2023), xxi, 416 pp.

"This textbook takes a case study approach to media and audience analytics. Realizing the best way to understand analytics in the digital age is to practice it, the authors have created a collection of cases using data sets that present real and hypothetical scenarios for students to work through. M ... more

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‘Push-and-pull’ for visibility: How do fans as users negotiate over algorithms with Chinese digital platforms?

Yiyan Zhang, Shengchun Huang, Tong Li

Information, Communication & Society, volume 26, issue 2 (2023), pp. 321-339

"In the algorithmic era, both users and the platform battle for visibility. Chinese fans are savvy users who explore the hidden algorithms behind platform functions. With the collectively developed algorithmic imaginary, digital fandom communities negotiate with the platform over algorithms to optim ... more

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Digital 2023: Global Overview Report

Simon Kemp (ed.)

We Are Social; Meltwater (2023), 465 slides

"Over the past twelve months, the world’s digital behaviours have shown some of the most profound changes we’ve seen in years, even compared with “the pandemic years”. And in fact, our top story in this year’s report doesn’t relate to digital growth, but to an overall decline in the amou ... more

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Comparing the Platformization of News Media Systems: A Cross-Country Analysis

Rasmus Kleis Nielsen, Richard Fletcher

European Journal of Communication, volume 38, issue 5 (2023), pp. 484-499

"Platformization has been used to describe how platforms such as Facebook, Google, Twitter, WhatsApp and TikTok have become increasingly important for how people communicate and access information, including news. But to what extent have news media systems in different countries become platformized? ... more

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Mixed Methods Perspectives on Communication and Social Media Research

Reynaldo Gacho Segumpan, Joanna Soraya Abu Zahari (eds.)

London; New York: Routledge (2023), xxviii, 280 pp.

"Mixed Methods Perspectives on Communication and Social Media Research addresses the need for a discipline-cum-methodology-tailored book that navigates the current research spectrum of communication and social media ("CommSocMed"). It examines contemporary and relevant issues that intertwine the exp ... more

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Survey on the impact of online disinformation and hate speech
Deep Insights

Paris: UNESCO; Ipsos (2023), 35 slides

"On average in the 16 countries surveyed, 56% of internet users frequently use social media to stay informed about current events, far ahead of television (44%). However, it is worth noting that differences exist among population groups: television is the primary source in the most developed countri ... more

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The adoption of social messaging apps in Iran: Discourses and challenges

Abolghasem Bayat, Mohammad Fathian, Naser Bagheri Moghaddam, Amirali Saifoddin

Information Development, volume 39, issue 1 (2023), pp. 72-85

"Today, social networks are the most popular and widely used applications among smartphone users all around the world. Three years ago, the Telegram messaging app was the most widely used social messaging app in Iran due to its technical features and user-friendliness. Despite its popularity, Telegr ... more

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Decoding Social Media’s Role in the Resurgence of the Taliban: A Literature Review

Nassir Ul Haq Wani

Kabul: Kardan University, Kashmir Research Information System (2023), 22 pp.

"The study assesses the extent to which Taliban 2.0 utilised social media as a political mobilisation strategy and provides a response through discourse analysis and a literature review. The study results indicate that the tactical use of social media was more apparent in 2021 when they were promoti ... more

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Réseaux sociaux numériques et jeunes: Penser les enjeux éthiques des usages

Rose Mama Diouf

Paris: L'Harmattan (2023), 338 pp.

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Media Consumption in an Evolving Digital World: Millenials and Digital Natives' Consumption Habits and Implications for Legacy Media in East Africa

Hesbon Hansen Owilla, Clare Mogere, Nancy Booker

Aga Khan University, Graduate School of Media and Communications (2023), xii, 72 pp.

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News Podcast Use, Press Freedom, and Political Participation: A Cross-National Study of 38 Countries

Yoonmo Sang, Sunyoung Park, Jiwon Kim, Sora Park

International Journal of Communication, volume 17 (2023), pp. 1402-1424

"This study investigates the use and effects of news podcasts on online and offline political participation, based on a global survey of news consumers from 38 countries. The results demonstrate that political participation, both online and offline, is directly affected by news podcast use. Online d ... more

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Les réseaux sociaux : Une communauté de vie. Enjeux et perspectives après 25 ans de nouveaux usages numériques

Laurent François

Paris: L'Harmattan (2023), 109 pp.

"Sur TikTok, Whatsapp, Instagram, Twitter, certaines idées et certaines personnes semblent plus compter que d'autres. Une nouvelle condition humaine est en train de se façonner. Au cœur des réseaux émerge une nouvelle force : la vivance, traduction du terme anglais liveness, c'est-à-dire la qu ... more

The Mobile Gender Gap Report 2023 Deep Insights

Survey on the impact of online disinformation and hate speech Deep Insights

The Mobile Gender Gap Report 2023
Deep Insights

Survey on the impact of online disinformation and hate speech
Deep Insights