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"El presente manual sobre Nuevas Tecnologías para Radios Comunitarias tiene el objetivo de facilitar un material de referencia para el quehacer radiofónico. Si bien los temas de nuevas tecnologías son tan amplios como complejos, este manual sólo se refiere a los temas relacionados estrictamente ... more
"One in a series of collections from the Nigerian Book Fair Trust containing the opening addresses, keynote speeches, and papers presented at the Nigeria International Book Fair, held annually since 2002, each fair focusing on a special topic or topics. The theme of the 2006 book fair focused on two ... more
"En el presente número de Sphera Publica se ha pretendido dibujar el mapa de nuestra investigación a través de las voces de los estudiosos que operan en el ámbito de la comunicación; cada uno de los autores que participan en este volumen ofrece una pincelada, un campo de es tudio concreto y esp ... more
"The first six chapters of this book give you the background information you need to understand how to do an audience survey to a high standard. The explanation is based on the standard face-to-face survey method, where trained interviewers speak directly to audience members. You can use the informa ... more

World Television: From Global to Local

Thousand Oaks et al.: Sage (2007), 264, 18, 12 pp.
"By examining recent developments in the world system of television as well as several theories of culture, industry, genre, and audience, author Joseph D. Straubhaar offers new insights into the topic. He argues that television is being simultaneously globalized, regionalized, nationalized, and eve ... more
"In diesem Aufsatz wird der Status quo der theoretischen und empirischen Erfolgsfaktorenforschung für belletristische Bücher aufgezeigt. Die abgeleiteten Einflussfaktoren, die zentrale Steuerungsgrößen für das Management der Verlagshäuser darstellen, werden nach den vier Elementen des Marketin ... more
"These guidelines on digital publishing are targeted primarily at small organizations with limited resources in developing countries, in order to facilitate decision-making on how to publish and disseminate their information. The Guidelines are based on the years of experience of the Network of Aqua ... more

Pop Culture China! Media, Arts, and Lifestyle

Santa Barbara, Calif.: ABC-CLIO (2007), xvii, 384 pp.