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Countries
Authors & Publishers
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Publication Years
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Journals
Output Type
"Newspapers in Kenya are written for men, and about the affairs of men, whereas women remain invisible in relation to the serious issues of the day. But there have been efforts to cover women’s issues, and to sell newspapers to Kenyan women. These have taken the form of having separate and detache ... more
"This thesis provides, firstly, an analysis of the interplay of transnational media corporations, particularly Rupert Murdoch's Star TV, in their pursuit of creating profitable national consumer markets, preferably in a democracy like India, with the anti-minority politics, modes of popular/populist ... more

Handbook on Radio and Television Audience Research

London; New York; Paris: BBC World Service Training Trust; UNICEF; UNESCO, web. ed. with minor corr. (2007), 246 pp.
"This textbook is an excellent introduction to quantitative audience measurement, especially to sampling and designing questionnaires. In addition, qualitative research, data analysis and the follow-up ("how research is used [...] understanding audiences [...] strategic research") are handled as wel ... more
"Presents the baseline data of quantitative research undertaken into the reading, book reading, and book buying habits of South Africans from the age of 16. The survey was commissioned by the South African Department of Arts and Culture through the Print Industries Cluster Council (PICC), now part o ... more
"This report presents the results of the first national qualitative research study into Australian community broadcasting audiences. It explores why a significant and increasing number of Australians listen to community radio and/or watch community television, what they value about it, and how it me ... more
"Can the media reduce intergroup prejudice and conflict? Despite the high stakes of this question, understanding of the mass media’s role in shaping prejudiced beliefs, norms, and behaviors is very limited. A year-long field experiment in Rwanda tested the impact of a radio soap opera about two Rw ... more
"This Nationwide Media Audience Survey 2006 is the most comprehensive and representative media survey carried out in Papua New Guinea to date. Regular media surveys for commercial purposes have been carried out, concentrating on urban and peri-urban samples in the five most-developed major centres. ... more