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Countries / Regions
Authors & Publishers
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Journals
Output Type
Gesundheitsförderung durch Unterhaltung? Zum Potenzial des Entertainment-Education-Ansatzes für die Förderung des Gesundheitsbewusstseins
Medien & Kommunikationswissenschaft, volume 51, issue 3-4 (2003), pp. 461-477
"In den USA werden seit Ende der 60er Jahre unter dem Stichwort „Entertainment-Education“ (EE) verschiedene Bemühungen unternommen, prosoziale und gesundheitsfördernde Themen gezielt in mediale Unterhaltungsangebote zu integrieren. Auf der Grundlage dieses Ansatzes wurden vor allem für Entwic
...
The Gender Guide for Health Communication Programs
Baltimore: Johns Hopkins Center for Communication Programs (2003), 22 pp.
"The purpose of the Gender Guide is to encourage the incorporation of gender-based roles and responsibilities in the design, implementation, and evaluation of health communication programs. The guide does not directly address broad-based issues of gender equity. It does, however, provide questions t
...
Media-Mediated AIDS
Cresskill, New Jers.: Hampton Press (2003), viii, 356 pp.
"This book, containing 17 chapters from health communication scholars both in the U.S. and abroad, is expressly concerned with media-related aspects of AIDS. Whether that media is print, electronic, and/or visual, they lie at the heart of understanding the messages we have, or perhaps have not, rece
...
From the Margins to the Mainstream: Putting Public Health in the Spotlight. A Resource for Health Communicators
Copenhagen: World Health Organization (WHO) (2003), 4 modules + annexes
"This manual introduces public health workers and advocates to the essential elements of communications (with many examples and models), ranging from small brochures or radio interviews, to large campaigns and ongoing projects. It provides guidance in recognizing and combating the ‘hazard merchant
...
Missing the Message? 20 Years of Learning from HIV/AIDS
London: Panos (2003), 58 pp.
"This report focuses on the way in which the response to the pandemic has been shaped, with a particular emphasis on the way in which communication has been used. Often the emphasis is on information dissemination, and the distribution of health messages. While information is vital, past successes i
...
Gender, HIV / AIDS and Rights: Training Manual for the Media
Rome: Inter Press Service (IPS) (2003), 79 pp.
Medios y salud: La voz de los adolescentes. Informe regional
Organización Panamericana de la Salud (OPS) (2003), 119 pp.
"'Medios y salud: La voz de los adolescentes' explora la relación existente entre los medios de comunicación, los adolescentes y la salud en adolescentes de 12 a 19 años de edad en varias localidades de 11 paÃses de América Latina, especialmente en términos del rol de los medios de comunicaciÃ
...
Designing and Implementing an Effective Tobacco Counter-Marketing Campaign
Key Guides
Atlanta, GA: Centers for Disease Control and Prevention (CDC) (2003), 456 pp.
"This manual is designed to be a comprehensive resource for state health departments and other agencies and organizations in developing and implementing tobacco counter-marketing campaigns. It is designed to help readers who have different levels of experience and are managing programs at different
...
HIV/AIDS: A Resource for Journalists
Houghton: Soul City (2003), 52 pp.
Saúde em pauta: Doença e qualidade de vida no olhar da imprensa sobre a infância
Brasilia; São Paulo: ANDI Agência de NotÃcias dos Direitos da Infância; Cortez Editora (2003), 146 pp.
A Field Guide to Designing a Health Communication Strategy
Baltimore: Johns Hopkins Center for Communication Programs (2003), 230, 48, 5, 4 pp.
Developing Materials on HIV/AIDS/STIs for Low-Literate Audiences
Arlington, Va.; Washington, DC: Family Health International (FHI); Program for Appropriate Technology in Health (PATH) (2002), 155 pp.
Reporting on HIV/AIDS: A Manual
Dakar: African Women's Media Center (2002), 35 pp.
Public Health Communication: Evidence for Behaviour Change
Mahwah, New Jers.: Lawrence Erlbaum Associates (2002), xv, 435 pp.
"This volume argues the case that public health communication has affected health behavior. It brings together 16 studies of large-scale communication in a variety of substantive health areas--tobacco, drugs, AIDS, family planning, heart disease, childhood disease, highway safety--prepared by the au
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