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Media Sustainability Essentials: Building Resilience in a Time of Disruption
Key Guidance

Michelle Foster et al.

FHI 360; Internews; USAID (2022), 187 pp.

"This guide helps media managers identify and choose the most relevant business models and practices that fit with their missions and operating conditions. It provides a common language around core concepts of media business functions and provides links to further resources. It offers practical, str ... more

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The Native Advertising Playbook
Key Guidance

International Media Support (IMS); CityDog Media (2022), 57 pp.

"[...] we have brought together relevant case studies to illustrate how content production and business relations can be reconfigured to generate fresh revenue sources, and to demonstrate which tools may be helpful along the way. These cases include special thematic projects, creative agency models, ... more

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The Nonprofit News Guide to Earned Revenue: How You Can Build Advertising, Sponsored Content, Event Sponsorship Dollars and More Into Major and Sustainable Sources of Revenue

Institute for Nonprofit News, updated ed. (2022), 65 pp.

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Collaborative Sustainability Guide: How to Earn Revenue to Grow and Thrive
Key Guidance

Alex Veeneman, Shana Black et al.

Philadelphia: Lenfest Institute for Journalism; Center for Cooperative Media (2022), 42 pp.

"What’s working to generate revenue and sustain journalism collaborations, beyond philanthropy? To answer this question, the Center for Cooperative Media, The Lenfest Institute for Journalism and the Solutions Journalism Network conducted a survey, interviewed collaborative project managers, funde ... more

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After the Pandemic, Building Back a Stronger Media: Inspiring Initiatives in Ensuring Media Viability
Top Insights

Larry Kilman

Paris: UNESCO (2022), 81 pp.

"The pandemic brought to crisis point prior trends facing independent news media, whether online or offline or hybrid. While media became more important than ever for citizens as a source of reliable information in an insecure and continuously changing world, newsrooms struggled to pay their bills. ... more

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WorldCat (32)

Entrepreneurial News Sites as Worthy Causes? Exploring Readers’ Motivations Behind Donating to Latin American Journalism

Summer Harlow

Digital Journalism, volume 9, issue 3 (2021), pp. 364-383

"This study uses surveys with readers of entrepreneurial news startups in seven Latin American countries to examine their motivations for donating to journalism. Using the donor–organization relationship from public relations scholarship as a framework, this study showed content, independent/objec ... more

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Digital Audience Revenue Strategies in CEE and the Global South

Peter Erdelyi

Oxford: Reuters Institute for the Study of Journalism (2021), 57 pp.

"This study provides encouraging evidence that digital audience revenue programmes – donation drives, crowdfundings, membership schemes or subscriptions – may be a viable option for independent media outlets operating in challenging political environments. Responses from 19 outlets operating in ... more

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How Mission-Driven News Sites Are Betting on Reader Revenue in Latin America: News Outlets in Colombia, Brazil and Mexico Share What They’ve Learned from Building Their Membership Models in the Midst of a Pandemic

Laura Oliver

Oxford: Reuters Institute for the Study of Journalism (2021)

"For digital-first news outlets in Latin America, lessons learned from reader-funding experiments are being transformed into highly tailored membership programmes that offer a chance at a more sustainable future. Independent, mission-driven or subject-specific news sites, in particular, are leading ... more

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Sustainable Innovative Journalism and New Business Models
Top Insights

Marc Gruber

Brussels: European Federation of Journalists (EFJ) (2021), 41 pp.

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A Deep Dive Into Digital Subs

Pierre de Villers

FIPP; CeleraOne (2021), 20 pp.

"FIPP and paywall market leaders CeleraOne have carried out a survey to gauge the global state of affairs when it comes to digital subscription offerings by leading media companies in different countries. The results gathered from 95 publishers in 11 nations – Argentina, Canada, Finland, France, G ... more

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Öffentliche Förderung journalistischer Informationsmedien in ausgewählten Ländern

Deutscher Bundestag (2021), 29 pp.

"Die Presse- und Medienförderung in den im Rahmen dieser Arbeit ausgewählten Ländern besteht aus vielfältigen Formen und Instrumenten. Angesichts der technischen Entwicklung und mit dieser einhergehenden Innovationen für den Bereich der Kommunikation, die auch mit neuen Anbietern auf digitalen ... more

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Punto de inflexión internacional: Un estudio de los impactos, innovaciones, amenazas y sustentabilidad de emprendedores de medios digitales en América Latina, el Sudeste Asiático y África
Top Insights

SembraMedia (2021), 169 pp.

"Como esperábamos, había diferencias regionales entre los medios digitales en África, el Sudeste Asiático y América Latina que incluimos en este informe. Pero lo que más nos llamó la atención cuando revisábamos los datos eran las similitudes que emergían entre estas organizaciones de notic ... more

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Ponto de Inflexão Internacional: Um estudo sobre impacto, inovação, ameaças e sustentabilidade dos empreendedores de mídia digital na América Latina, Sudeste Asiático e África
Top Insights

SembraMedia (2021), 170 pp.

"Como era de se esperar, houve diferenças regionais entre os veículos jornalísticos digitais na África, Sudeste Asiático e América Latina que incluímos neste relatório. Mas o que mais nos impressionou ao analisarmos os dados foram as semelhanças que surgiram entre essas organizações jorna ... more

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Local Media Survival Guide 2022: How Journalism is Innovating to Find Sustainable Ways to Serve Local Communities Around the World and Fight Against Misinformation
Top Insights

Jacqui Park

Vienna: International Press Institute (IPI) (2021), 81 pp.

"This report is meant to share the experiences and lessons of local media practitioners globally, and to build a community for networking and support. It’s about telling their story in their own voice – and helping all involved learn from one another. By talking to both new digital start-ups and ... more

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How to Build a Successful Subscription News Business: Lessons from Britain and Spain

Eduardo Suárez

Oxford: Reuters Institute for the Study of Journalism (2020), 79 pp.

"The paper explores what news companies with reader revenue models are doing through structured interviews with 26 media executives from 15 news organisations. Some of these outlets run digital subscriptions. Others have reader revenue models with a less transactional value proposition. Most of them ... more

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Myanmar Media's Response to COVID-19

Thal Nyein Thu, Jane Madlyn McElhone, Tessa Piper (eds.)

New York: Media Development Investment Fund (MDIF) (2020), 41 pp.

"In June 2020, MDIF conducted a survey of 36 Myanmar media outlets to gather information about the impact of COVID-19 on their businesses between March and May. They represent a mix of national media, as well as local media from the ethnic states and regions. Their operations are of various sizes: t ... hree media have 70-150 staff, 7 have 20-69, and 26 have 1-19. All the media surveyed felt the impact of COVID-19 almost immediately. Not surprisingly, as this has generally been the experience of media worldwide, commercial revenue decline was often dramatic: half of the survey respondents reported more than a 75% drop in income. Thirty-two of the 36 respondents had advertising revenue prior to the start of the pandemic, and all of them reported that it was negatively affected. All 19 media with print products were obliged to either reduce or even halt production. In response to collapsing revenues, 31 of the 36 survey respondents instituted spending cuts between March and May including, in some cases, cutting salaries and staff. Even as they reeled from the economic impact, Myanmar media also had to adapt their working environments. All the media surveyed quickly instituted work from home practices or else established social distancing in their offices and provided protective equipment for their staff. At the same time, more than half of the media reported having to contend with safety and security challenges. These came in the form of restrictions on movement, websites being blocked, on and offline surveillance, staff harassment and arrests. In common with media in other countries, one bright spot in this bleak picture has been audience growth. MDIF’s survey found that almost all media saw both their digital audiences, and audience engagement, increase. This had a positive knock-on effect for the media, with 30 respondents reporting that during this period they were able to strengthen their digital skills and knowledge due to the increased focus on their online content. The good news that 21 of the 31 respondents that sought emergency funding during the survey period obtained it, is tempered by the reality that the impact of COVID-19 has been deep and will be long lasting. The future for media in Myanmar is precarious." (Introduction) more

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Accepting the Digital Challenge: Business Models and Audience Participation in Online Native Media

Sara Pérez-Seijo, Ángel Vizoso, Xosé López-García

Journal: Media, volume 1, issue 1 (2020), pp. 78-91

"The aim of this proposal is to present the evolution of the digital native media in Spain in order to compare their current situation with European success stories. For that purpose, we have conducted a comparative case study between three highlighted Spanish digital native news outlets and three f ... more

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Money for nothing and content for free? Paid content, Plattformen und Zahlungsbereitschaft im digitalen Journalismus

Christian M. Wellbrock, Christopher Buschow (eds.)

Baden-Baden: Nomos (2020), 209 pp.

"Die vorliegende Studie stellt Nutzerinnen und Nutzer in den Mittelpunkt. Sie fragt sowohl nach den Gründen für fehlende Zahlungsbereitschaft als auch danach, warum und wofür gezahlt wird. Auch wenn die Grundtendenz einer stark ausgeprägten Gratismentalität gegenüber digitaljournalistischen In ... more

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Digital Pay-Meter Playbook: How Today’s News Publishers Can Use Data, Best Practices, and Test-And-Learn Tactics to Build Better Pay-Meters

Nicco Mele, Matthew Skibinski, Matthew Spector

Shorenstein Center on Media, Politics and Public Policy; Lenfest Institute for Journalism (2019), 35 pp.

"Our research suggests publishers should invest in capabilities to engage in constant testing and experimentation in digital — to build engagement among digital audiences and ultimately convert engaged readers into paying subscribers. For commercial and for-profit models in particular, publishers ... more

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Rebooting Journalism: How Media Startups Overcame the Business Model Crisis. What Can We Learn from Eldiario.es and Mediapart?

Javier Borelli

Oxford: Reuters Institute for the Study of Journalism (2019), 78 pp.

"This research is based on the belief that there is no journalism crisis, but a business model one. So, learning from successful experiences that innovate in the business is the first step towards building a healthier media landscape in other countries. During this paper I will focus specially in tw ... more

Media Sustainability Essentials: Building Resilience in a Time of Disruption Key Guidance

The Native Advertising Playbook Key Guidance

Collaborative Sustainability Guide: How to Earn Revenue to Grow and Thrive Key Guidance

After the Pandemic, Building Back a Stronger Media: Inspiring Initiatives in Ensuring Media Viability Top Insights

Sustainable Innovative Journalism and New Business Models Top Insights

Punto de inflexión internacional: Un estudio de los impactos, innovaciones, amenazas y sustentabilidad de emprendedores de medios digitales en América Latina, el Sudeste Asiático y África Top Insights

Ponto de Inflexão Internacional: Um estudo sobre impacto, inovação, ameaças e sustentabilidade dos empreendedores de mídia digital na América Latina, Sudeste Asiático e África Top Insights

Local Media Survival Guide 2022: How Journalism is Innovating to Find Sustainable Ways to Serve Local Communities Around the World and Fight Against Misinformation Top Insights

Media Sustainability Essentials: Building Resilience in a Time of Disruption
Key Guidance

The Native Advertising Playbook
Key Guidance

Collaborative Sustainability Guide: How to Earn Revenue to Grow and Thrive
Key Guidance

After the Pandemic, Building Back a Stronger Media: Inspiring Initiatives in Ensuring Media Viability
Top Insights

Sustainable Innovative Journalism and New Business Models
Top Insights

Punto de inflexión internacional: Un estudio de los impactos, innovaciones, amenazas y sustentabilidad de emprendedores de medios digitales en América Latina, el Sudeste Asiático y África
Top Insights

Ponto de Inflexão Internacional: Um estudo sobre impacto, inovação, ameaças e sustentabilidade dos empreendedores de mídia digital na América Latina, Sudeste Asiático e África
Top Insights

Local Media Survival Guide 2022: How Journalism is Innovating to Find Sustainable Ways to Serve Local Communities Around the World and Fight Against Misinformation
Top Insights