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137
105
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"Original essays define the scope of and show how to improve campaigns that promote public service programmes - among them, anti-smoking, family planning, heart disease prevention, and fire prevention campaigns. Academics, programme administrators, evaluators and policy makers show how to assess nee ... more

Mass Media and Social Change

Beverly Hills, Calif.: Sage (1981), 271 pp.
"A compilation of the papers of Symposium VII of the 9th World Congress of Sociology whose central theme asks whether the mass media should be agents of change or agents of the status quo. Central to the articles are discussions from varying viewpoints as to the nature of news and the factors that s ... more
"Do negative news reports on Third World countries have an adverse effect on the business climate, diverting transnational corporation investment away from those countries? In an exploratory study Nair has investigated the question, using data collected through library research and interviews with 3 ... more

American Communication in a Global Society

Norwood, New Jers.: Ablex (1979), ix, 165 pp.
"Fisher, who has been involved in a number of American governmental communication agencies in connection with Third World countries, including the International Communication Agency, the U.S.I.A., and as a Foreign Service Officer, has drawn upon both his professional experience and the academic disc ... more

The Electronic Church

Nashville, Tenn.: Thomas Nelson (1979), 192 pp.
"Armstrong, executive director of National Religious Broadcasters which establishes standards for religious stations and program producers and represents three-fourths of U.S. religious broadcasting, highlights rninistries representative of specific trends and discusses pros and cons of broadcast re ... more
"A description of the book trade in the seven major English-speaking countries of the world, which, grouped by size of market, are the United States, the United Kingdom, Canada, Republic of South Africa, Australia, India, and New Zealand. A special section gives eleven minor markets in alphabetical ... more
"Covers aspects of media education in the secondary schools in certain European countries where it is emphasized: France, Italy, Federal Republic of Germany, The Netherlands, the United Kingdom, Denmark, Finland, Sweden, the U.S.S.R. (cinema only), and the U.S.A. In all countries except the U.S. fil ... more
"The three studies contained in this volume trace the emergence of 'community media' in Western society—specifically new approaches to broadcasting and electronic media in North America and Western Europe [...] The orientation of the studies is not purely towards research, though where research ha ... more
"An introduction to the practice of overseas broadcasting as propaganda and the various ideological philosophies back of it, in terms both of sender and receiver. Analysis centers around Nazi Germany, the Communist countries, the U.S.'s Voice of America, Britain's BBC, and the undeveloped parts of t ... more
"The title indicates the scope of this excellent history of the war correspondent, including photographers, as Knightley traces him (and a few hers) from the beginning of this type of journalism in the Crimes in the 1850s to the war in Vietnam over a century later. In between he covers various wars, ... more