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Output Type
La radio: Un medio para la imaginación
Red de Emisoras Comunitarias del Magdalena Medio (2005), 86 pp.
"El presente trabajo, logrado por el comunicador social Tito Ballesterso, así como otros compañeros de ruta, reúne juiciosamente los elementos y las orientaciones básicas necesarias para una emisora comunitaria, integrando aspectos como la gestión, la administración, la producción, la program
...
Participative Marketing for Local Radio
Key Guides
Wellington: Original Books (2003), 160 pp.
"This sourcebook places its focal point on participative marketing, which is defined as "making full use of all available channels to improve the communication between an organization and all the groups and people it has relationships with." The first chapters give an introduction to marketing in ge
...
Community Radio: The People's Voice
Key Guides
Johannesburg: Sharp Sharp Media (2003), 119 pp.
"This handbook explains how to 'set up, manage and sustain community radio', and gives guidelines for understanding 'the role community radio plays in social and economic development.' Here, community radio is understood as an important tool to strengthen democratic structures and to rebuild civil s
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Gestión integral de la radio comunitaria
Key Guides
Diagnóstico del servicio comunitario de radiodifusión sonora en Colombia
Bogota: Ministerio de Comunicaciones (2002), 253 pp.
How to Do Community Radio: A Primer for Community Radio Operators
New Delhi: UNESCO, Asia-Pacific Bureau for Communication and Information (2002), 72 pp.
"This short primer is based on the experience of Tambuli, one of the first community radio stations in the Philippines. The primer is divided into two sections: Section A comprises definitions of community radio and an introduction to the necessary technical equipment, to management and to codes of
...
Comment créer et gérer une radio associative?
Abidjan: Inades Formation (2002), 83 pp.
Financial Sustainability Model for Community Radio Stations in Southern Africa
Gaborone: Southern Africa Institute for Media Entrepreneurship Development (SAIMED) (2002), 22 pp.
"This model is based on a research of six Namibian Community Radio Stations. It argues that a newly established - or even an existing - community radio station can achieve financial sustainability by implementing seven elements: 1. Environmental Scanning, 2. Strategic Planning, 3. Partnership Establ
...
Marketing Community Radio
Melbourne: Community Broadcasting Foundation, 2nd ed. (2002), 40 pp.
"The manual gives a brief overview - not extensive instructions - of the different aspects of marketing in community radio stations, such as market research, promotions and local sponsorships. Unlike other publications, it does not focus much on fundraising and sponsorships, but includes methods, ex
...
La radio popular frente al nuevo siglo: Estudio de vigencia e incidencia
Deep Insights
Quito: Asociación Latinoamericana de Educación Radiofónica (ALER) (2001), 286 pp.;
"1. Una primera observación es que se ha encontrado mucha confusión o indefinición en el uso de una cantidad de términos y conceptos. Muchos de éstos son centrales dentro de la proyección de la radio popular [...]
2. El contexto en que se desarrollan las radios populares y comunitarias es adv
...
Community Radio: Its Management and Organisation in Zambia
Lusaka: Zambia Independent Media Association (ZIMA) (2001), xviii, 331 pp.
Community Radio Handbook
Key Guides
Paris: UNESCO (2001), iii, 100 pp.
"This reader 'aims to show that ordinary people, even non-technical rural folk, can plan, set up, manage and produce radio programmes by themselves with a minimum of dependence on outside help, whether for technical advice and training or for funds and equipment.' To do so, it highlights case studie
...
The African Community Radio Manager's Handbook: A Guide to Sustainable Radio
Key Guides
Johannesburg; Houghton: AMARC Africa; Institute for the Advancement of Journalism (2000), 184 pp.
"Instead of telling you what to do at your station, this handbook will give you guidelines about the things you should be thinking of and at what stage of the setting up or operation of the station." (Introduction)
Community Radio Manual
Key Guides
Newlands: Open Society Foundation for South Africa (1999), 221 pp.
Créer, gérer et animer une radio
Paris: Groupe de recherche et d’échanges technologiques (GRET) (1998), 158 pp.
"Créer une radio implique d'en connaître tous les enjeux, les limites et les contraintes et d'en maîtriser les contenus. Ce manuel se propose de fournir tous les éléments nécessaires à chaque étape de la construction d'un tel projet : techniques, administratifs, de mise en onde, de financeme
...
O que é a rádio comunitária? Um guia prático
AMARC Africa; Panos Southern Africa (1998), ix, 124 pp.
"Este guia descreve o papel das estações de rádio comunitária na construção participativa da democracia e do desenvolvimento em África — e oferece ideias práticas de como tais estações podem ser estabelecidas. Fornece uma compreensão da popularidade renovada da rádio comunitária, bem
...
