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"This book is an introduction to reading visual culture. It explains which methods are available to the undergraduate student and shows exactly how to use them. The book begins with a discussion of general themes and recent debates, on the meaning of culture and the function of the visual, that offe ... more
"Die Berichterstattung aus der Welt der Wirtschaft wird immer wichtiger. Doch der grassierende Einfluss von Unternehmens-PR bedroht die Autonomie der Journalisten. Dieses Buch vermittelt, mit welchen Grundsätzen, Strategien und Instrumenten ein anspruchsvoller und moderner Wirtschaftsjournalismus s ... more

The Cultural Industries

Los Angeles: Sage, 2nd ed. (2007), 346 pp.
"Nonprofit Marketing Best Practices teaches proven marketing techniques that can help your nonprofit stand out among the growing number of organization competing for funding, programs, and volunteers. Introducing services marketing as the foundation for nonprofit marketing planning, this essential h ... more

Key Themes in Media Theory

Maidenhead, Berkshire et al.: Open University Press (2007), vii, 235 pp.
"Conflicts are more effectively managed if people understand the layers meaning in their conflicts and collaborate based on those meanings. In this book, author Peter M. Kellett analyzes and interprets real-life conflict stories as a way to create opportunities for more productive ways to navigate a ... more

The Art of Video Production

Los Angeles et al.: Sage (2007), 533 pp.
"The Art of Video Production emphasizes the enduring principles and essential skills of the communication process and the new digital technologies that are necessary to create effective video content. Author Leonard C. Shyles uses a unique approach by explaining how things are done and why things ar ... more
"Em 2007, a Pastoral da Comunicação comemora 50 anos de atividades. Uma de suas maiores dificuldades é realizar uma comunicação eficiente com o povo, atendendo aos apelos de organização e planejamento por parte da Igreja. Para responder às necessidades de um trabalho sério de comunicação ... more
"Anton Simons vermittelt die Grundlagen des redaktionellen Wissensmanagements und skizziert Methoden zur gemeinsamen Sicherung, Pflege und Nutzung redaktionswichtigen Wissens mit Hilfe von Social Software sowie die Möglichkeiten, die Feeds, News-Aggregatoren und andere Web-2.0-typische Technologien ... more
"The purpose of this book, explained further in Chapter One, is to place before the media scholar, the historicity and continuity in structures of colonialism, postcolonialism, and media globalization around the world. Obviously these are not clearly demarcated processes and colonized countries have ... more