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"The Toolkit provides a step-by-step approach, emphasizing prevention through education, gender awareness and practical support for behaviour change. Its intended users are government authorities, employers’ and workers’ and their organizations, businesses, ILO/AIDS National Project Coordinators ... more
"Achieving and maintaining the goals of the President’s Malaria Initiative (PMI) and of national malaria programs depend on correct and consistent use of insecticide-treated nets (ITNs), acceptance of indoor residual spraying (IRS), and adherence to treatment and prevention therapies. Past malaria ... more
"Les conclusions démontrent clairement que la radio est le média le plus choisi et à plus grand potentiel à Madagascar: 71 pour cent des gens interviewés comptent sur l'information par la radio (11% ont mentionné la télévision, 10% ont indiqué la place du marché et 8% ont mentionné la pre ... more
"This Awareness and Communication Strategy fulfils the call for establishing sector specific (Water Sector) strategies and crafting, packaging and dissemination of messages and themes which should be based on but not limited to SADC’s priority intervention areas. It is basically expanding the SADC ... more
"Aims to explore the nature and the reasons behind the self-publishing of academic textbooks in the higher education environment of South Africa. Through the collection of secondary data the authors describe the academic publishing landscape in relation to current trends in higher education in South ... more

Entertainment education

In: Medienpsychologie: Schlüsselbegriffe und Konzepte
Stuttgart: Kohlhammer (2008), pp. 161-166
"Zusammenfassend bleibt festzustellen, dass mit Hilfe von Entertainment Education (EE) erwiesenermaßen positive Verhaltens- und Wissenseffekte zu erzielen sind. Allerdings wurde auch schon festgestellt, dass die Wirkung einzelner EE-Botschaften nicht unbedingt vorhersagbar ist: Nach der Ausstrahlun ... more
"This book is essential reading for anybody interested in development communication. Mefalopulos, a World Bank development communication officer with wide-ranging experiences in the field, presents four modules. The first module concisely presents the concepts and applications of development communi ... more
"This paper has highlighted that the mass media can play an important, if not critical, role in both enhancing the flow of information and improving public-private dialogue in the local context. The paper therefore recommends explicitly incorporating media into the approaches of LRED. This means wor ... more