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1
Key Guidance
2
Topics
Radio Programming, Programme Structures & Schedules
8
Radio Management
5
Audience Research: Planning & Implementing Surveys
2
Radio Marketing, Branding & Promotion
2
Strategy Development & Strategic Planning
2
Radio Programmes & Genres
2
Television Programming, Programme Structures & Programme Policies
2
Audience Research Methods
1
Discourse & Discourse Analysis
1
Online Radio, Internet Radio, Radio Streaming
1
Podcasts
1
Educational Radio Programmes
1
Radio Entertainment
1
Ethics in Media & Communication
1
Information Products & Services: Evaluation, Monitoring, Impact Assessment
1
Radio Journalism
1
Journalistic Radio Programmes
1
Radio Production Skills
1
Public & State Television
1
Radio
1
Radio Formats
1
Radio Engineering & Technologies
1
Cable Television
1
Commercial Television
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The Radio Station: Broadcasting, Podcasting, and Streaming
Key Guidance
New York; London: Routledge, 10th ed. (2018), xxiii, 458 pp.
"This book’s tenth edition continues its long tradition of guiding readers to a solid understanding of who does what, when, and why in a professionally managed station. This new edition explains what "radio" in America has been, where it is today, and where it is going, covering the basics of how
...
Media Programming: Strategies and Practices
Boston: Thomson Wadsworth, 8th ed. (2009), xiii, 466 pp.
Radio-Strategie
Key Guidance
Konstanz: UVK (2007), 211 pp.
"Viele Medienberater haben in den vergangenen Jahren »Erfolgsstrategien« für Radioprogramme verkauft. Alle diese Strategien haben eines gemeinsam: In einigen Märkten funktionieren sie, in anderen scheitern sie kläglich. Jens-Uwe Meyer zeigt, dass es kein Patentrezept gibt, das ein Programm zum
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Gêneros radiofônicos: Os formatos e os programas em áudio
São Paulo: Paulinas (2003), 158 pp.
El discurso y la programación radiofónica
La Paz: ERBOL; Universidad Católica Boliviana (2001), 111 pp.
Radio Programming: Tactics and Strategy
Boston et al.: Focal Press (1996), xiv, 191 pp.
Programming for TV, Radio and Cable
London: Focal Press (1994), xiv, 258 pp.
Formatradio - ein Erfolgskonzept? Ursprung und Umsetzung am Beispiel Radio FFH
Berlin: Vistas (1993), 110 pp.
La radio por dentro y por fuera
Quito: CIESPAL (1980), 443 pp.
"Mientras la prensa es mediata, la radio es inmediata. Puede estar al pie de la noticia en cualquier momento y podemos recibir su mensaje casi sin limitaciones, porque el transistor y las baterías no nos obligan a depender de la energía eléctrica. Lo anterior nos hace pensar que la radio requiere
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