Production Skills
TOOLBOX

This toolbox offers you training materials and good practice experiences on media production skills. We focus in particular on

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"This handbook provides a distinctly African perspective on how to create direct linkages between consumers of information and development projects by using words and images that communicate and resonate with ease. Development issues can seem dull and flat but they can create a huge impact in societ ... more

Manual de bioética para periodistas

Montevideo: UNESCO (2015), 309 pp.
"Este Manual de Bioética para periodistas es el resultado de un Seminario organizado por el Programa Regional de bioética y ética de la ciencia de la UNESCO, en colaboración con la Universidad del Bosque en la ciudad de Bogotá, destinado a la capacitación de periodistas en temas de Bioética. ... more

Reportage und Feature

Konstanz; München: UVK (2015), 225 pp.
"In der modernen Medienlandschaft mit ihrer Tendenz zur Personalisierung und zum Storytelling ist es unabdingbar, die Reportage und das Feature gleichermaßen zu beherrschen. Die Autoren stellen deshalb die beiden großen erzählerischen Darstellungsformen erstmals gleichberechtigt nebeneinander. Di ... more
"The manual has been structured so as to enable you to understand migrants as a unique and critical audience within your station’s larger listenership. Often, out-migration is seen as desertion by people who stay behind in the villages, and there is a general negative public opinion about internal ... more
"Since the start of the Industrial Revolution in the 18th century, fossil fuels have supplied much if not most of that energy. Today, oil, coal and gas meet three-quarters of our needs. The oil and gas industry alone generates revenue running into several trillion dollars each year. It’s a market ... more
"Este documento propone un conjunto de pautas destinadas a estandarizar el tratamiento informativo/comunicacional de la violencia contra las mujeres por razones de género. Intenta organizar y jerarquizar los puntos más relevantes sobre esta materia para ofrecer una guía práctica con la intenció ... more
"Die sichere Beherrschung des Zusammenspiels der verschiedenen Darstellungsebenen und die Übersetzung von Themen in konkrete miterlebbare Geschichten sind für Journalisten unerlässliche Voraussetzungen, um bei den Zuschauern genau die Wirkungen zu erreichen, die sie beabsichtigen. Dieses Buch ver ... more

Erfolgreich Radio machen

Konstanz; München: UVK (2015), 319 pp.
"Alles, was Radiomacher heute wissen müssen, kompakt in einem Buch: »Erfolgreich Radio machen« erklärt die wichtigsten Bausteine für ein optimal positioniertes und professionell gestaltetes Radioprogramm – vom Format bis zur digitalen Strategie, von der Morningshow bis zum On Air Marketing. W ... more
"The overarching philosophy of community radio, acknowledged worldwide, is that it is a tool for social justice and a platform for community voices. Community radio seeks to counter the hegemony of the mainstream media and move away from the commerce-driven negative tendencies of media and journalis ... more
"For journalists, coverage of the Ebola epidemic offers vital lessons that could help the media industry deliver a more public-interest oriented service geared towards combating the spread the disease. It is these lessons that have helped shape the following guidelines. The guidelines have been glea ... more

Verbraucherjournalismus

Konstanz; München: UVK (2015), 254 pp.
"Journalismus, der Lebenshilfe gibt und Entscheidungen erleichtert, kommt bei Lesern und Zuschauern gut an. Verbrauchern werden heute mehr Entscheidungen abverlangt als früher. Wer im Alter seinen Lebensstandard halten will, muss privat vorsorgen. Neue Handys, Tablet-PCs, Fernseher oder Autos komme ... more
"Dos de los más exitosos profesionales de la TV argentina, Jorge Maestro y Pablo Culell, un autor y un productor, explican cómo generar productos exitosos en los medios audiovisuales repasando el paso a paso que va de la idea hasta la puesta en pantalla y estimulando la creatividad y la capacidad ... more

Writing and Producing for Television and Film

New Delhi et al.: Sage, 2nd ed. (2015), xiii 234 pp.
"This book is intended as a guide on the use of the visual media for behavior change communication. It is not intended as a textbook for those just entering the world of television or film writing and production. While there are some reminders of good writing and production techniques for many progr ... more