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Breadcrumb: Development Communication Theories
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"Daniel Lerner's 1958 book 'The Passing of Traditional Society' was central in shaping Cold War-era ideas about the use of mass media and culture to promote social and economic progress in postcolonial nations. Based on a study of the effectiveness of propaganda in the Middle East, Lerner's book cla ... more
"En esta presentación trataremos de: (a) hacer una síntesis del pasado de la Comunicación para el Desarrollo y el Cambio Social; (b) identificar el mapa vial del futuro de la Comunicación para el Desarrollo y el Cambio Social; y (c) entender las implicaciones de estos cambios teóricos sobre la ... more
"Through the technique of meta-analysis, this study investigates the scholarly articles appearing in peer-reviewed online and offline journals that address the topic of communication and development from 1998 to 2007 to determine publication trends in the field. The research was prompted by the sens ... more
"This book includes 17 articles on the current state of communication for development from renowned communication practitioners and scholars. It covers five areas: an introduction to the relationship between development, participation and communication; the theoretical underpinnings of development c ... more
"This book is essential reading for anybody interested in development communication. Mefalopulos, a World Bank development communication officer with wide-ranging experiences in the field, presents four modules. The first module concisely presents the concepts and applications of development communi ... more
"This book gives a comprehensive and critical account of the theoretical changes in communication studies from the early theories of development communication through to the contemporary critiques of globalization. It looks at the ways in which the media can be used to effect change and development, ... more
"This collection of 10 original essays honors the intellectual legacy of Prof Everett M Rogers (1931–2004), a pioneering and distinguished teacher—scholar of diffusion of innovations, communication networks, and social change. Well-known colleagues and contemporaries write on topics that not onl ... more
"La rica producción intelectual y práctica en Latinoamérica parece encontrar en los últimos tiempos un merecido reconocimiento en el ámbito de la comunicación para el cambio social. Las siguientes líneas intentan evaluar el papel jugado por el continente en la ruptura del paradigma dominante ... more