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Media Use, Media Consumption
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Media Use in Afghanistan
Broadcasting Board of Governors (BBG); Gallup (2015), 2 pp.
"The Afghan media scene has experienced tremendous growth in the post-Taliban period, buoyed by international involvement and the passage of a series of laws lending some protection to journalists. Though Reporters Without Borders listed Afghanistan’s media environment 128 out of 179 countries in
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Media Use in Iraq and Iraqi Kurdistan
Broadcasting Board of Governors (BBG); Gallup (2015), 40 slides
"Key Takeaways: Iraq is divided and in transition. You cannot have an actionable understanding of media habits without analyzing specific "target" audiences. All media platforms matter, depending on the audience." (Slide 33)
"TV remains the main news source for the majority of population – 85% of respondents say they have watched TV news during last 30 days. For the last year TV audience has slightly decreased (-8%), and, though in general other sources of information are much less popular, for people under age of 35
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Media Use in the Middle East 2015: A Six-Nation Survey
Qatar: Northwestern University in Qatar (2015), 73 pp.
"Especially notable in the 2015 study is that most people access the internet on their phones rather than by laptop or desktop computers. That’s true in every country in our sample, except Egypt, where an ailing economy has slowed the adoption of new technologies common elsewhere in the region and
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After the Revolution: Libyan and Tunisian Media Through the People’s Eyes
London: BBC Media Action (2015), 60 pp.
"Libya’s contested and, at times, chaotic political scene is reflected in its media, which represents a range of political and vested interests, sparking narrative and counter narrative. Ultimately, it has left people frustrated that they cannot access the information that they need. In Tunisia, t
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Gewichtungsstudie zur Relevanz der Medien für die Meinungsbildung in Deutschland
TNS Infratest; Direktorenkonferenz der Landesmedienanstalten (DLM) (2015), 55 pp.
"Das Fernsehen ist nach wie vor das reichweitenstärkste Medium zur Information und Meinungsbildung. Mit einer „informierenden“ Tagesreichweite von knapp 60% liegt es deutlich vor dem Radio (51%) und der Tageszeitung mit 35% [...] Bei der informierenden Nutzung gestern zeigen sich deutliche Zusa
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Media Consumption Forecasts 2015
London: ZenithOptimedia (2015), 192 pp.
"This report surveys the changing patterns of media consumption in 65 countries across the world, and forecasts how the amount of time people allocate to different media will change between 2014 and 2017. It measures the amount of time spent reading newspapers and magazines, watching television, lis
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Media Use in Vietnam
Broadcasting Board of Governors (BBG); Gallup (2015), 2 pp.
"Vietnam's government-run VTV television network continues to dominate the country's media landscape. However, the current survey also points to a powerful generational shift in media use toward online news sources and less dependence on state TV. This trend is perhaps more clearly reflected in the
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Consumo radial y televisivo 2015
Lima: Consejo Consultivo de Radio y Televisión (CONCORTV) (2015), 18 pp.
The Changing Media Landscape in Vietnam
Broadcasting Board of Governors (BBG); Gallup (2015), 38 slides
"Vietnam has a highly engaged, optimistic and entrepreneurial population and a rapidly changing media environment. Television remains the most used medium and the top source for news and information ¡V especially from official TV. Vietnam severely restricts its news media but Vietnamese want their
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"Television is the dominant news medium in Ukraine. Almost all Ukrainians (96.8%) watch TV for news at least weekly, including 95.7% of Crimeans. The Internet has overtaken radio and print media as the second most dominant news source in the country, with about half (48.3%) going online for news at
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After the Revolution: Libyan and Tunisian Media Through the People’s Eyes
London: BBC Media Action (2014), 60 pp.
"Libyans and Tunisians have grown weary of coverage that represents the interests of those who run or fund the channels and consequently place little trust in the media. Perhaps as a result of these limitations, the audiences are savvy and discerning consumers who “shop around” to access informa
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"Just 18.1% of Pakistanis say they follow current events about the country “a lot,” but almost half (47.7%) follow current events “somewhat.” About one-third report being less attentive, following current events “very little” (29.6%) or “not at all” (4.6%). Results trend upward with
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Pakistan: Audience Realities in an Unstable Media Landscape
Gallup; Broadcasting Board of Governors (BBG) (2014), 43 slides
"TV is the main information platform by far, but the importance of individual channels varies by region and modes of access. Population is divided between those with access to non-State TV and those without. While most express generic satisfaction with media, actual opinions about specific channels
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Contemporary Media Use in Russia
Broadcasting Board of Governors (BBG); Gallup (2014), 40 slides
Pesquisa brasileira de mídia 2014: Hábitos de consumo de mídia pela população brasileira
Brasília: Presidência da República. Secretaria de Comunicação Social (SECOM) (2014), 150 pp.
"A primeira edição da “Pesquisa Brasileira de Mídia” traz um retrato representativo e preciso sobre o uso que os brasileiros declaram fazer, atualmente, dos meios de comunicação social. Continua sendo predominante a presença da TV nos lares do País, apesar do rápido crescimento da intern
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Etude d'auditoire au Burundi: Restitution des résultats
Bujumbura: IMMAR Research and Consultancy; Panos Great Lakes (2014), 62 slides
Contemporary Media Use in Nigeria
Broadcasting Board of Governors (BBG); Gallup (2014), 36 slides
"Nigeria is a complex country grappling with serious economic, political, and security challenges. New media are an increasingly effective pathway for reaching Nigerian audiences, especially those who are media rich. However, there remain media poor segments of the population who can only be reached
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Cambodia: From Big Screen to Small
Broadcasting Board of Governors (BBG); Gallup (2014), 37 slides
"Cambodia is a country on the cusp of rapid media change. TV and radio remain the top media and main sources of news. Apolitical newcomer Hang Meas is top source with tabloid news, entertainment. But new media is gaining, fueled by widespread mobile use: almost all households have a mobile phone; yo
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"Television viewing is ubiquitous in Egypt and by far the most common source of information for its residents. Nearly all (98.8%) Egyptians have a working television in their home, while just 37.9% of Egyptians have a radio. The percentage of Egyptians with a radio in their household is down signifi
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