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"This manual was designed for project managers, and gives emphasis to the planning and production - not on scriptwriting - of radio soap operas for peace building in conflict areas. Its underlying assumption is that radio soap operas can, over a long term period, subtly change attitudes, and contrib ... more
"This article identifies radio in Africa as an important social space for interrogating the everyday lives of its listeners. By focusing on a specific Kenyan radio play 'Not Now', the article explores the thematic concern of forced marriage and its moral implications on listeners. Importantly, 'Not ... more
"This guide seeks to familiarise journalists and media personnel with the Sabido methodology for social change using entertainment-education format serial dramas broadcast over mass media channels (such as radio and television). The main area of focus is for HIV and AIDS prevention, especially among ... more
"The inception of the research project came from the realization of the tremendous potential of the Sabido Method Entertainment Education Dramas. The Sabido method dramas have been tried out and proven to have a remarkable success in many countries in promoting pro social issues. The thesis thus too ... more
"The purpose of this book is to synthesize critical lessons learned about effective HIV/AIDS prevention programs, emphasizing the role of communication strategies. Combating AIDS focuses on communication strategies that could mobilize political action, target high-risk groups, and overcome stigma. T ... more
"While radio drama cannot be considered to be a new practice in Nigeria, the systematic ‘hybridization’ of drama with other analytical tools of development is a more recent practice. The radio drama experience of the African Radio Drama Association (ARDA) encompasses theatre, dialogue and social ... more
"As part of its strategy to build the capacity of Angolans in conflict prevention and resolution, the Centre for Common Ground in Angola (CCG) contracted the services of a team of experts, most of who were officers from Instituto Nacional de Estatística (National Institute of Statistics) to carry o ... more
"Most past studies of entertainment-education programs have not provided an adequate theoretical explanation of the process through which community members enact system-level changes as a result of exposure to entertainment-education media message. Here we study the effects of an entertainment-educa ... more
"Entertainment-education is the process of designing and implementing an entertainment program to increase audience members' knowledge about a social issue, create more favorable attitudes, and change their overt behaviors regarding the social issue. The results of a field experiment in Tanzania to ... more
"The influence of efficacy, both self and collective, in the adoption of prosocial behaviors has not been examined in the context of large-scale communication campaigns that use mass media interventions. Our purpose is to identify efficacious dimensions in letter-writers' communication to an enterta ... more
"This book is a practical manual for script writers preparing radio serial dramas for development projects. It will be useful both for novices and experienced script writers who have not yet written drama that educates as well as entertains. So that this book can be used as a course manual, whether ... more
"Two literature competitions for African countries, held by Deutsche Welle and the Training Centre, provided the backbone for this anthology. In addition, the Radio Training Centre has carried out special training courses for radio drama production, both in Cologne and abroad, in which the African p ... more
"This book is addressed to those who wish or who have to write educational programmes for radio. Its aim is to point to ways and methods of writing appropriate material for radio. It reviews various radio formats: Non-dramatic ones like announcements, reports, commentary, talk, interviews, etc; and ... more