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Output Type
World Media Ethics: Cases and Commentary
Hoboken, New Jersey: Wiley (2018), vii, 249 pp.
"Emphasizing the intertwined concepts of freedom of the press and social responsibility, this is the first book to cover media ethics from a truly global perspective. Case studies on hot topics and issues of enduring importance in media studies are introduced and thoroughly analyzed, with particular
...
Media Research Methods: Audiences, Institutions, Texts
Key Guides
London: Palgrave Macmillan, 2nd ed. (2018), xiv, 385 pp.
"Unique in approach, the text focus on how to do media research across three key strands – audiences, institutions and texts –and critically assesses a wide range of methods, addressing why they are appropriate or useful in certain scenarios. Written by two experts with a wealth of experience be
...
Social Communication in Advertising
New York: Routledge, 4th ed. (2018), x, 431 pp.
"All editions of this book have presented a single core idea, called “cultural frames for goods.” In this idea, we have sought to draw together all of the many separate strands that make up the fascinating complexity of advertising practice and its products, as they have evolved during the entir
...
Understanding Global Media
London: Palgrave Macmillan, 2nd ed. (2018), xii, 227 pp.
"Taking a comparative approach to the major theories of global media, Terry Flew looks at the rise of global media production networks and the emergence of 'media cities', multiculturalism, and the question of a global media culture. This engaging book raises the question of whether we are now in a
...
The Radio Station: Broadcasting, Podcasting, and Streaming
Key Guides
New York; London: Routledge, 10th ed. (2018), xxiii, 458 pp.
"This book’s tenth edition continues its long tradition of guiding readers to a solid understanding of who does what, when, and why in a professionally managed station. This new edition explains what "radio" in America has been, where it is today, and where it is going, covering the basics of how
...
Digitale Störungen bei Kindern und Jugendlichen
Stuttgart: Klett-Cotta (2018), 245 pp.
"Seit das DSM 5 die »Internet Gambling Disorder« als Störungsbild unter Vorbehalt auswies, sind Medien erstmals in den Einzugsbereich therapeutischen Handelns gerückt. Da für Diagnostik und Therapie von Kindern und Jugendlichen mit medienbezogenen Störungen von analytischer und tiefenpsycholog
...
Das Storytelling-Handbuch
St. Gallen; Zürich; Berlin: Midas Management Verlag (2018), 320 pp.
" Storytelling klingt zwar einfach, aber Methoden und Begriffe der Filmdramaturgie anzuwenden, ohne sie tatsächlich verstanden zu haben, funktioniert nur begrenzt. So hat das vielgepriesene Storytelling oft nicht den erhofften Erfolg. Tolle Visionen lösen sich in Luft auf und die zündende Idee bl
...
Social Media Marketing in China mit WeChat: Einsatzmöglichkeiten, Funktionen und Tools für ein erfolgreiches Mobile Business
Wiesbaden: Springer Gabler (2018), xviii, 247 pp.
"Dieses Buch zeigt, wie Unternehmen den Instant-Messaging-Dienst WeChat für ihr Social Media Marketing in China erfolgreich nutzen können. Denn WeChat ist viel mehr als ein mobiler Messenger – es ist Alltagsbegleiter und bezahlt beispielsweise Stromrechnungen, vereinbart Arzttermine, kauft Flug-
...
Evaluating Public Communication: Exploring New Models, Standards, and Best Practice
London; New York: Routledge (2018), xix, 392 pp.
"Chapters feature: A review of 30 frameworks and models that inform processes for evaluation in advertising, public relations, health communication and promotion, government communication and other specialist fields including the latest recommendations of industry bodies, evaluation councils, and re
...
Information and Communication Technology for Development (ICT4D)
Deep Insights
London; New York: Routledge (2018), xviii, 410 pp.
"The first three chapters set out the foundations of ICT4D: the core relation between ICTs and development; the underlying components needed for ICT4D to work; and best practice in implementing ICT4D. Five chapters then analyse key development goals: economic growth, poverty eradication, social deve
...
Journalistik
Konstanz: UVK, 4., überarb. Aufl. (2018), 296 pp.
"Eine kompakte und verständliche Einführung in die Journalistik. Anwendungsorientiert und mit vielen Beispielen wird ein systematischer Überblick über Theorien, Methoden und die vielfältigen Erkenntnisse des Faches vermittelt. Der Autor thematisiert auch aktuelle Debatten der Journalistik - üb
...
Puppetry: How to Do It
London: Nick Hern Books (2018), xv, 381 pp.
"Written by an experienced theatre and puppetry director, 'Puppetry: How to Do It' focuses on the performer and the craft of bringing any puppet to life. No puppet-making is required to use this book: starting just with simple objects, it lays out the skills required to unlock a puppet's limitless p
...
Qualitative Communication Research Methods
Los Angeles et al.: Sage, 4th ed. (2018), xix, 494 pp.
"Qualitative Communication Research Methods introduces readers to qualitative research in speech and mass communication. Award-winning scholars and authors Thomas R. Lindlof and Bryan C. Taylor guide readers through every step of the qualitative process, from developing research topics and questions
...
Media and Development
Deep Insights
London; New York: Routledge (2018), xv, 300 pp.
"Drawing on case studies from all over the world – including: ‘hate radio’ in Rwanda; theatre for development in India; telenovelas in Latin America; mobile banking and money in Africa, and; GIS and humanitarianism in Haiti – thsi book will be of interest to all undergraduate and postgraduat
...
Qualitative Inhaltsanalyse: Methoden, Praxis, Computerunterstützung
Weinheim; Basel: Beltz Juventa, 4. Aufl. (2018), 240 pp.
"Dieses Lehrbuch bietet eine methodisch fundierte, verständliche und anwendungsbezogene Anleitung zur inhaltsanalytischen Auswertung qualitativer Daten. Dabei werden drei Varianten qualitativer Inhaltsanalyse ausführlich vorgestellt: die inhaltlich strukturierende, die evaluative und die typenbild
...
Environmental Communication Pedagogy and Practice
London; New York: Routledge (2018), xxi, 277 pp.
"The book brings together international educators working from a variety of perspectives to engage both theory and application. Contributors address how pedagogy can stimulate ecological wakefulness, support diverse and praxis-based ways of learning, and nurture environmental change agents. Addition
...
Manual de edición: Guía para estos tiempos revueltos
Key Guides
Arequipa (PE): La Travesía; Centro Regional para el Fomento del Libro en América Latina y el Caribe (CERLALC) (2018), 203 pp.
"Este Manual de edición busca guiar a todos los interesados a lo largo del proceso que conduce a la publicación de un libro tanto impreso como digital, desde el momento de su concepción hasta su venta. Manuel Gil y Martín Gómez analizan las similitudes y diferencias entre las cadenas de valor a
...
Mediendidaktik: Konzeption und Entwicklung digitaler Lernangebote
Berlin: De Gruyter Oldenbourg, 5th ed. (2018), xi, 546 pp.
Décoder les séries télévisées
Louvain-La-Neuve: De Boeck, 2e éd. (2017), 282 pp.
ICT in Agriculture: Connecting Smallholders to Knowledge, Networks, and Institutions
Key Guides
Washington, DC: World Bank, updated ed. (2017), xxiii, 436 pp.
"This resource is designed to support practitioners, decision makers, and development partners who work at the intersection of ICT and agriculture. In this revised e-Sourcebook you will find updated modules on ICT in the work of producer organizations; in research, extension and innovation; and in v
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