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Language
Document type
131
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19
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Countries
Authors & Publishers
Media focus
Publication Years
Methods applied
Output Type
Nation Branding
Oxford et al.: Elsevier (2010), 261 pp.
"This book has been written to make a contribution to the small but rapidly growing literature on nation branding. It is designed to show not only the ways in which conventional brand management techniques can be applied to nations but also to provide some background depth on the context and nature
...
Die Befragung in der Medien- und Kommunikationswissenschaft: Eine praxisorientierte Einführung
Wiesbaden: VS Verlag für Sozialwissenschaften, 2., überarb. Aufl. (2010), 201 pp.
Global Communication: Theories, Stakeholders, and Trends
Malden; Oxford: Blackwell, 3rd ed. (2010), xiv, 400 pp.
Theological Perspectives in Social Communication
New Delhi; Mumbai: Don Bosco Communications (2010), 290 pp.
"This textbook is a wide-ranging introduction to the theology of communication, written by the executive secretary of the Social Communications Commission of the Catholic Bishops Conference of India (CBCI). The primary aim is to help develop the capacity to understand social communication from the p
...
The Documentary Handbook
London: Routledge (2010), viii, 422 pp.
"The Documentary Handbook is a critical introduction to the documentary film, its theory and changing practices. The book charts the evolution of documentary from screen art to core television genre, its metamorphosis into many different types of factual TV programme and its current emergence in for
...
Digital Design for Print and Web: An Introduction to Theory, Principles, and Techniques
Hoboken, NJ: Wiley (2010), xvi, 336 pp.
"By combining basic theory with hands-on technique, Digital Design for Print and Web takes the unique approach of uniting two subjects traditionally approached separately into one complete volume. As a result, you will gain a clearer understanding of the entire creative process, from project managem
...
The Media Economy
New York; London: Routledge (2010), xi, 202 pp.
"The Media Economy analyzes the media industries and their activities from macro- to micro-levels, using concepts and theories to demonstrate the role the media plays in the economy as a whole. Representing a rapidly changing and evolving environment, this text breaks new ground through its analysis
...
Bleiben Sie dran! Dramaturgie von TV-Serien
Konstanz: UVK (2010), 256 pp.
Funding Journalism in the Digital Age: Business Models, Strategies, Issues and Trends
New York: Peter Lang (2010), 185 pp.
"Quality journalism is expensive to produce – so how will it survive as current sources of revenue shrink? Funding Journalism in the Digital Age not only explores the current challenges, but also provides a comprehensive look at business models and strategies that could sustain the news industry a
...
International Communication: A Reader
New York: Routledge (2010), xxiii, 590 pp.
Lesetypographie
Mainz: Schmidt, 5th ed. (2010), 340 pp.
"Drei Auflagen lang etablierte sich Lesetypographie als unverzichtbarer Leitfaden für Dozenten, Studierende und Praktikern. Die Anregungen, Regeln, Lektionen der Lesetypo basieren auf der Analyse von Spitzenleistungen der Buchgestaltung aus Jahrhunderten und haben zeitlose Gültigkeit. Aber natürl
...
Web-Monitoring: Gewinnung und Analyse von Daten über das Kommunikationsverhalten im Internet
Konstanz: UVK (2010), 412 pp.
Advertising Media Planning
New York: McGraw-Hill, 7th ed. (2010), xiv, 480 pp.
Broadcasting Science
Paris; Kuala Lumpur: UNESCO; Asia-Pacific Institute for Broadcasting Development (AIBD) (2010), 97 pp.
"This book is for broadcasters of all flavours, colours and tastes. Whether you are reporting politics, business, sports, fashion or any other beat, which appear far removed from science, you will benefit from having a basic awareness of science. Science is not all about faraway galaxies or subatomi
...
Coletânea de legislação de comunicação social
São Paulo: Editora Revista dos Tribunais, 7a ed. revista e atual. (2010), 752 pp.
"Reunindo uma criteriosa legislação de comunicação social selecionada pelo renomado especialista da matéria, Marcos Alberto Sant Anna Bitelli, esta Coletânea apresenta as mais recentes normas relativas a temas como audiovisual, autor, cultura, informática, internet, jornalismo, propriedade in
...
Diasporas: Concepts, Identities, Intersections
London; New York: Zed Books (2010), viii, 319 pp.
"Wide-ranging and interdisciplinary, this collection considers critical concepts shaping the field, such as migration, ethnicity, post-colonialism and cosmopolitanism. It also examines key intersecting agendas and themes, including political economy, security, race, gender, and material and electron
...
El radiodrama en la comunicación de mensajes sociales: Apuntes teórico-prácticos para la producción integral
Key Guides
Buenos Aires: Ediciones del Jinete Insomne; Centro de Producciones Radiofónicas (2010), 166 pp.
"El presente texto es una aproximación básica a distintas cuestiones de la producción de radio que son necesarias para comenzar. No aspira a ser un manual de uso, de esos que tienen pasos a seguir para lograr el éxito, sino todo lo contrario: aspira a ser un texto de guía basado en conocimiento
...
Lenguajes de la radio
Córdoba: Editorial Brujas (2010), 219 pp.
"Esta nueva edición de la Colección Vocación de Radio, luego de tres reediciones de la primera aparecida en 2006, sale a luz en el denominado “Año del Bicentenario”, cuando se cumplen los 90 años de la radio en Argentina y en un pequeño grupo de otros países que, como el nuestro, fueron p
...
El diseño de proyectos de educación a distancia: Páginas en construcción
Buenos Aires: La Crujía (2010), 318 pp.
Film Marketing
Oxford: Elsevier Butterworth-Heinemann (2010), x, 265 pp.
