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Language
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Countries
Authors & Publishers
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Output Type
Methoden der empirischen Kommunikationsforschung: Eine Einführung
Wiesbaden: Springer VS, 7., überarb. und aktual. Aufl. (2016), xi, 265 pp.
Peace Journalism Principles and Practices: Responsibly Reporting Conflicts, Reconciliation, and Solutions
Key Guides
New York; London: Routledge (2016), xvii, 249 pp.
"Long-time peace journalist Steven Youngblood presents the foundations of peace journalism in this exciting new textbook, offering readers the methods, approaches, and concepts required to use journalism as a tool for peace, reconciliation, and development. Guidance is offered on framing stories, et
...
Bibliothekarisches Grundwissen
Berlin; Boston, Mass.: De Gruyter Saur, 9., vollst. neu bearb. u. erw. Aufl. (2016), x, 493 pp.
Fernseh-Journalismus: Ein Handbuch für Ausbildung und Praxis
Wiesbaden: Springer VS, 9th ed. (2016), 490 pp.
Impact Evaluation in Practice
Key Guides
Washington, DC: World Bank; Inter-American Development Bank (IDB), 2nd ed. (2016), xxviii, 335 pp.
"This book offers an accessible introduction to the topic of impact evaluation and its practice in development. It provides practical guidelines for designing and implementing impact evaluations, along with a nontechnical overview of impact evaluation methods . The approach to impact evaluation in t
...
Persuasive Communication
New York; London: Guilford Press, 3rd ed. (2016), xvi, 383 pp.
"Providing an accessible integration of theory and research methods, this text prepares students to critically analyze persuasive appeals and to design effective messages and campaigns. The book draws on key ideas from both communication and social psychology to explore the mutual influence of cogni
...
Media Audience Research: A Guide for Professionals
Key Guides
New Delhi et al.: Sage, 3rd ed. (2016), xvi, 281 pp.
"This book outlines all the methods for conducting research—both active and passive as well as quantitative and qualitative—in all forms of media, including new media such as the Internet, mobile phones and social media. It explains the ways in which media audiences are measured, understood and
...
Dealing with Complexity in Development Evaluation: A Practical Approach
Los Angeles: Sage (2016), xliv, 429 pp.
"Recognizing that complexity calls for innovative, conceptual, and methodological solutions, Dealing with Complexity in Development Evaluation offers practical guidance to policymakers, managers, and evaluation practitioners on how to design and implement complexity-responsive evaluations that can b
...
An Introduction to Cyberpsychology
London; New York: Routledge (2016), xx, 326 pp.
Social Media: Enduring Principles
Oxford; New York: Oxford University Press (2016), xviii, 302 pp.
Handbuch nicht standardisierte Methoden in der Kommunikationswissenschaft
Key Guides
Deep Insights
Wiesbaden: Springer VS (2016), xi, 585 pp.
Mass Communication: Principles and Concepts
New Delhi et al.: CBS Publishers & Distributors, 2nd ed., reprint (2016), 844 pp.
Media Studies: A Complete Introduction
London: Teach Yourself (2016), ix, 326 pp.
Storytelling: Digital - Multimedial - Social. Formen und Praxis für PR, Marketing, TV, Game und Social Media
München: Hanser (2016), xvi, 286 pp.
»Wer Storytelling beherrscht, erreicht und fasziniert Menschen«, leitet Content-Experte Klaus Eck sein Vorwort zum Buch ein. »Die Theorie der Content Creation ist für die meisten Kommunikationsprofis kein Problem mehr. Doch was fehlt, sind die Umsetzung, die Ideen, die richtigen Tools. Genau an
...
Television Production
New York: Focal Press, 16th ed. (2016), xix, 430 pp.
"This new and updated 16th edition of Television Production offers a thorough and practical guide to professional TV and video production techniques. You will learn how to anticipate and quickly overcome commonly-encountered problems in television production, as Jim Owens details all the major featu
...
Media Law Handbook for Eastern Africa, Vol. 1
Key Guides
Deep Insights
Johannesburg: Konrad-Adenauer-Stiftung (KAS) (2016), xxviii, 293 pp.
"Volume 1 of the Media Law Handbook for Eastern Africa is a practical guide for journalists practicing in Burundi, Eritrea and Ethiopia. The handbook not only contains a comprehensive overview of applicable media laws for each country reviewed, it also contains suggestions on possible law reforms to
...
Analyser la radio: Méthodes et mises en pratique
Key Guides
Louvain-la-Neuve: De Boeck (2016), 254 pp.
"Un manuel qui propose méthodes et références pour aborder et analyser l’offre radiophonique, les acteurs de la radio, ses dispositifs, ses matériaux, ses émissions, ses contenus, ses publics et les métadiscours développés à son propos." (Description de la maison d'édition)
Medienpsychologie: Schlüsselbegriffe und Konzepte
Deep Insights
Stuttgart: Kohlhammer, 2., überarb. und erw. Aufl. (2016), 479 pp.
"In diesem Lehrbuch und Nachschlagewerk werden 61 zentrale Konzepte der Medienpsychologie in kurzen Texten vorgestellt, die das aktuelle Wissen zu spezifischen Annahmen und Theorien bündeln. In der Neuauflage werden vor allem aktuelle Konzepte aus dem Bereich der Social Media integriert. Die einzel
...
Social Sector Communication in India: Concepts, Practices, and Case Studies
Los Angeles et al.: Sage (2016), xvi, 268 pp.
"Social sector communication helps address issues by influencing policy and can be used to bring about desired behavioral change among the targeted public. This book not only highlights the theoretical underpinnings, practice, and skill of social sector communications in India, but also provides an
...
