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Countries
Authors & Publishers
Media focus
Publication Years
Methods applied
Journals
Output Type
Evaluating Public Relations: A Guide to Planning, Research and Measurement
London et al.: Kogan Page, 3rd ed. (2014), viii, 199 pp.
"Operating under tight budget constraints and with an ever-increasing range of tools and technologies to choose from, PR professionals have never been under so much pressure to justify their decisions. Evaluating Public Relations advises PR practitioners at all levels on how to demonstrate clearly a
...
"Esta guía te ayudará a tener más conocimientos sobre la comunicación popular y la radio comunitaria, para que cada vez se escuchen y difundan más nuestras voces. Aquí encontrarás ejercicios y actividades para que conozcas y practiques con las herramientas básicas de la radio, partiendo de u
...
"This guide gives practical guidance to building organizational capacity in ICT4D. Drawing from the experience of the international development community, this guide connects established principles with processes for implementing new technology. 1. Why should I be interested in ICT4D and what does i
...
Content Analysis: Measuring the Success of Journalism Capacity Building
Bonn: Deutsche Welle DW Akademie (2014), 8 pp.
"In this paper we describe how quality in reporting could be measured through content analysis. We show that this approach, although somewhat technical, is feasible. It can help projects to become better and more successful. As a suggestion for practitioners in media development we present three opt
...
Social Innovation Camps and Labs: Lessons from Internews' Experience
Washington, DC; Arcata, Calif.: Internews (2014), 54 pp.
"Takes a broad look at the Innovation Camps and Labs convened by Internews during 2011 and 2012. It identifies what they can achieve, how best to run the events, and pitfalls to avoid. The study focuses on these key questions: The organization and process of the Innovation Camps/Labs: what were the
...
¿Cómo hacer un diagnóstico de comunicación social? Pistas para desarrollar estrategias exitosas
Key Guides
Lima: Oxfam (2014), 61 pp.
"Esta guía aclara conceptos y brinda herramientas prácticas para identificar las fortalezas y los desafíos que puede enfrentar una organización en materia de comunicación interna y externa. Se trata de una guía práctica que se centra en cómo pasar del análisis de la situación a la acción
...
The Power of Visual Storytelling: How to Use Visuals, Videos, and Social Media to Market Our Brand
New York et al.: McGraw-Hill (2014), x, 221 pp.
"The purpose of this book isn’t to make you feel like your company needs to be doing everything under the sun. Instead, we’re here to share why visual storytelling is valuable and easy to adopt, even if you don’t have a massive staff or budget. Our goal in writing this book is to share a mix o
...
Media Ethics in the Age of Social Media
Kuala Lumpur: Asia-Pacific Institute for Broadcasting Development (AIBD) (2014), 174 pp.
"This publication [...] deals with the major ethical challenges facing journalists and other media practitioners in an environment in which social media has been assuming increasing importance and influence. By providing guidelines on how to deal with these challenges, this publication can serve as
...
Textbook Development in Low Income Countries: A Guide for Policy and Practice
Washington, DC: World Bank (2014), 199 pp.
Safety and Solidarity for Journalists in Ukraine 2014: A Handbook for Journalists Unions Facing a Crisis
Brussels: International Federation of Journalists (IFJ) (2014), 44 pp.
"Throughout 2014 the IFJ and EFJ have been working hand in hand with affiliates, the National Union of Journalists of Ukraine, the Independent Media Trade Union of Ukraine and the Russian Union of Journalists to support their members in the field, condemn the intimidation of journalists and manipula
...
Reconciliation?! Training Handbook for Dealing with the Past
Belgrade; Sarajevo: Centre for Nonviolent Action (2014), 148 pp.
Entrepreneurial Journalism Handbook
Belgrade: Konrad-Adenauer-Stiftung (KAS), Media Program South East Europe (2014), 46 pp.
"The KAS Media Program South East Europe has [...] developed a training course in self-employment for online journalists, which took place for the first time from 23rd to 25th October 2013 in Belgrade, Serbia. The findings from this training are presented in a compact form in this handbook. It is es
...
Gutes einfach verbreiten: Handbuch für erfolgreichen Projekttransfer
Berlin: Stiftung Bürgermut (2014), 361 pp.
"Gutes verbreiten, statt neu erfinden – das spart Zeit, Geld und Kraft und ist der beste Hebel, um mit einer Idee viel zu bewirken. Der Transfergedanke, also die systematische Verbreitung eines bewährten Projekts, ist noch längst nicht überall angekommen. Aber es tut sich was. Eine stetig wachs
...
Entertainment Education Saves Lives and Improves Health: Key Steps to Developing Effective Programs
In: Health Communication: Strategies for Developing Global Health Programs
New York et al.: Peter Lang (2014), pp. 83-100
"The primary audience of this toolkit is anyone using or planning to use radio to enhance the impact of their development programs. It does not assume any level of prior knowledge of interactive radio from the reader. It will primarily appeal to practitioners who are planning to work through establi
...
"This screening guide has been written to provide ideas and inspiration for anyone organising community screenings as part of a participatory video process. It includes advice on planning and delivering an effective screening, practical suggestions for logistics and technical considerations, facilit
...
Rassembler les générations par le biais de la radio
Paris: UNESCO (2014), 61 pp.
Manual de redacción para radio
San José (CR): Centro de Comunicación Voces Nuestras (2014), 40 pp.
"En el primer capítulo se desarrollan algunas normas de redacción radiofónica, cuyo objetivo principal es poder comunicar con la mayor claridad posible lo que tengamos que decir en nuestras notas. El segundo capítulo está dedicado a los recursos y herramientas técnicas, como los formatos y cal
...
Are We There Yet? Evaluating Your Online Media Strategy for Nonprofits
Nonprofit Network (2014), 24 pp.
"In this book we help you understand how to measure your online media work by not simply looking at the numbers, but by going beyond the numbers to assess whether the messages you are sending out are actually helping achieve your communications goals." (Page 2)
