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"In the pages that follow are listed the 489 bibliographical items on the diffusion of innovations. Some of the major works are briefly annotated." (Page 3)
"In 1963 when Rogers published the first edition of Diffusion of Innovations, summarizing and evaluating research results on the spread of ideas, his literature search revealed about 500 studies ranging from "new drugs among physicians to hand tools among primitive tribes to hybrid corn among farmer ... more