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Countries / Regions
Authors & Publishers
Media focus
Publication Years
Methods applied
Journals
Output Type
La televisión en Bolivia
La Paz: Editorial Quipus (1986), 217 pp.
A informação no rádio: Os grupos de poder e a determinação dos conteúdos
São Paulo: Summus Editorial, 2nd ed. (1985), 116 pp.
Mass Communication in India: An Annotated Bibliography
New Delhi: Indian Institute of Mass Communication (1982), 163 pp.
Comunicação e ideología
São Paulo: Edições Loyola; União Cristã Brasileira de Comunicação Social (UCBC) (1980), 245 pp.
Anuário brasileiro de media
São Paulo: Publicações Informativas (PI) (1980), ?? pp.
"Detailed information (administration name, technical information, founding date, address) about media intended for use by potential advertisers, but helpful to anyone interested in mass communication. Covers radio and television stations, movie theaters, newspapers, and magazines. Includes data on
...
Ideología e poder no ensino de comunicação
São Paulo: Cortez & Moraes (1979), 294 pp.
La publicidad en Venezuela
Valencia: Vadell Hermanos Editores (1979), 210 pp.
La publicidad: Un freno al desarrollo. Elementos para un juicio crítico sobre la llamada industria publicitaria
Bogotá: Ediciones Tercer Mundo, 2nd ed. (1977), 129 pp.
Advertising and Socialism: The Nature and Extent of Consumer Advertising in the Soviet Union, Poland, Hungary and Yugoslavia
White Plains, NY: International Arts and Sciences Press (1974), 171 pp.
"Theoretically, advertising and communism are not compatible, but Hanson explains why this is not necessarily the case. In Part I he treats the Soviet Union, in Part II, Eastern Europe, showing in both parts organization and function and highlighting similarities and differences. Much of the informa
...
International Communication: Media - Channels - Functions. Studies in Public Communication
New York: Hastings House (1970), xviii, 508 pp.
Advertising Research and an Emerging Science of Mass Persuasion
Journalism Quarterly, volume 41, issue 3 (1964), pp. 517-528
"Attempt to explain the mechanism by which the masses accept ideas imposed upon them." (Jean-Marie Van Bol, Abdelfattah Fakhfakh: The use of mass media in the developing countries. Brussels: CIDESA, 1971 Nr. 1385, topic code 030)
Press Advertising in Turkey
International Communication Gazette, volume 10, issue 3 (1964), pp. 250-258
"The history of press advertising in Turkey is inseparable from that of the Turkish press itself — The first difficult stages of journalism in Turkey — The initial obstacle was the illiteracy of nearly all the Turkish population — The low return from press advertising or the very small percent
...
Press Advertising in Israel
International Communication Gazette, volume 7, issue 1 (1961), pp. 149-157
"Situation and importance of press advertising in Israel — Development as regards quality and quantity over the last 20 years — Lack of means of controlling its effectiveness — Importance of advertisements concerning the family." (Jean-Marie Van Bol, Abdelfattah Fakhfakh: The use of mass media
...
Notable Part Played by the Press in Growing Industrialization of India
World's Press News (London), volume 5, issue June (1959), pp. 28-35
"Role of the press in industrialisation, with critical comments and an account of the situation as regards advertising — The government, as the chief source of advertising material, mainly support the newspapers with large circulations; control of circulation since 1948 and increase in advertising
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