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International Radio Broadcasting: It's Not What it Used to Be

In: The Palgrave Handbook of Global Radio
Houndmills, Basingstoke; New York: Palgrave Macmillan (2012), pp. 3-16
"Government-sponsored international radio broadcasting has been an important public diplomacy tool since shortwave frequencies were first used in the 1920s. This chapter defines international radio broadcasting as "the purposeful attempts on the part of stations in one country to reach listeners in ... more
"This article addresses the emerging patterns of contemporary media-based engagements between China and Africa and argues, after an examination of current media systems in both China and Africa, that, despite expressed worries to the contrary, because of reasons spanning from history to geo-politics ... more
"Mit dem Begriff der transnationalen Kommunikation nimmt dieser Band Formen medienvermittelter öffentlicher Kommunikation in den Blick, die sich jenseits von und quer zu nationalstaatlichen Grenzen entwickeln. Doch transnationale Kommunikation kann nur verstehen, wer zugleich die Beharrungskräfte ... more
"Using Entman’s work on mediated public diplomacy, the authors conducted an Arabic-language online survey of news consumers on Arab websites, including one US-funded media outlet. They examined factors leading to gaps in exposure and perceptions of credibility for three Arab news outlets. Specific ... more
"This paper examines the relationship between a broadcaster’s research methods and aspects of the environment in which it operates, specifically its accountability to its funders and the growth of interactivity by its users. It is concerned with (1) how the BBC World Service’s funding by the UK ... more
"The book provides a glimpse into how China has tried to tell its story to the world. The introduction chapter outlines the broader context for the examination of Chinese public diplomacy. It discusses some of the emerging themes concerning the spirit and practice of the country’s image-building e ... more
"As part of an overall strategy to influence public opinion in the Muslim world, the US government implemented two new international broadcasting tools — Radio Sawa and Alhurra (a satellite television network). In the face of declining support of US government policies in the Muslim world, this st ... more
"This study examines Voice of America’s (VOA) services in the post-Cold War era within the framework of the information revolution and globalization. The use of new information venues has caused VOA to evolve from a pure propaganda machine to a notion of informational soft power. However, this stu ... more
"Mediated public diplomacy plays an important role in achieving foreign policy objectives by trying to influence public opinion in other countries. The Russia-based global TV channel RT serves as a central tool of Russian mediated public diplomacy. Its objective is not only to present the Russian pe ... more
"Relying heavily on scores of first-hand accounts collected through interviews, the studies examine the practice of public diplomacy largely from the perspective of American practitioners in different countries. The analyses follow the standard field officer approach, asking systematically: what iss ... more
"This book discusses the question of soft power and public diplomacy challenges in East Asian context. Both concepts originate in the West, and in a sense this book can therefore be seen as an exercise in critically assessing soft power and public diplomacy in a different geographical and cultural s ... more

Nation Branding

Oxford et al.: Elsevier (2010), 261 pp.
"This book has been written to make a contribution to the small but rapidly growing literature on nation branding. It is designed to show not only the ways in which conventional brand management techniques can be applied to nations but also to provide some background depth on the context and nature ... more