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Chatbots in Humanitarian Contexts: Learning from Practitioner Experiences
Geneva: International Federation of Red Cross and Red Crescent Societies (IFRC); The Engine Room (2023), 31 pp.
"Since the mid-2010s, chatbots have grown in usage and popularity across the humanitarian sector. While this usage has gained traction, there is scarce information on the collective successes, risks, and trade-offs of this automation. This research addresses this gap, documenting chatbot deployments
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Social Media for Behaviour Change Toolkit (SM4BC) for Disaster Preparedness and Disaster Risk Reduction in Latin America and the Caribbean
Key Guides
Geneva: International Federation of Red Cross and Red Crescent Societies (IFRC) (2021), 170 pp.
"This toolkit will help you to learn and apply the most important concepts of behaviour change to use in your social media planning, content development and outreach. In fact, the ideas you’ll gather here can help you with all aspects of your program’s communications and project design. The acti
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"Beneficiary Communication is a program which emphasizes the use of communication equipment in passing relevant, timely and accurate lifesaving information to communities. The program supports an environment of transparency and accountability through creation of feedback mechanism. It is about provi
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"This brief guide provides practical tips and advice on how to use social media effectively to engage with, and be accountable to, affected people. It is primarily for staff who are responsible for the official social media channels in their organization. Related topics, such as social media marketi
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The IFRC and Community Resilience: Communication Guidance for National Societies
Geneva: International Federation of Red Cross and Red Crescent Societies (IFRC) (2016), 25 pp.
"The International Federation of Red Cross and Red Crescent Societies (IFRC) has developed this paper to support Red Cross and Red Crescent staff and volunteers in their communication and advocacy on community resilience. The paper explains the IFRC’s definition of and approach to building communi
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Haiti Beneficiary Communications Review
Geneva: International Federation of Red Cross and Red Crescent Societies (IFRC) (2013), 35 pp.
"This report is an evaluation of the methods and tools used by the Red Cross and Red Crescent to communicate with communities following the devastating 2010 earthquake in Haiti. The study draws recommendations for the continued and more effective use of communications to engage with communities in H
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Public Awareness and Public Education for Disaster Risk Reduction: Key Messages
Geneva: International Federation of Red Cross and Red Crescent Societies (IFRC) (2012), 64 pp.
"DRR (Disaster risk reduction) advocates are increasingly asked by government and local partners what the exact scope and content of their subject is, and to explain, beyond generalities, the ‘actionable risk reduction messages.’ Key messages comprise the core, common and comprehensive informati
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Public Awareness and Public Education for Disaster Risk Reduction: A Guide
Geneva: International Federation of Red Cross and Red Crescent Societies (IFRC) (2011), 74 pp.
"This guide sets out approaches and tools for public awareness and public education in disaster risk reduction already widely in use by National Societies. It pulls together a range of research on risk communications and public education for behaviour change, and practitioners’ own discoveries in
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