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"Just 18.1% of Pakistanis say they follow current events about the country “a lot,” but almost half (47.7%) follow current events “somewhat.” About one-third report being less attentive, following current events “very little” (29.6%) or “not at all” (4.6%). Results trend upward with
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Media Use in Cambodia
Broadcasting Board of Governors (BBG); Gallup (2014), 2 pp.
"A majority (57%) of Cambodians say they watch TV news at least weekly, with urban residents considerably more likely than their rural counterparts to do so. Radio follows, used for news by 42,9% overall and equally prevalent in urban and rural areas. About one in 10 Cambodians overall now say they
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"Nationally, Turkish media consumers fall into three basic groups: About half (48.0%) tend to only watch TV news; about one-third (32.0%) mostly watch TV and use the Internet to get news, and two in 10 (20.0%) are “super users” who get news from a variety of media platforms. Super-users are more
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Women and Media: Africa in Focus
Broadcasting Board of Governors (BBG); Gallup (2014), 35 slides
"Education and language skills are the main factors that influence which platform women access most frequently. Daily TV use is similar for men and women but women tend to lag men in frequent radio and internet use. Once a country reaches a critical mass in mobile penetration, gaps between both male
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Newsgathering and Policy Perceptions in Ukraine
Broadcasting Board of Governors (BBG); Gallup (2014), 35 slides
"Use of Ukrainian vs. Russian in news content is not important for the vast majority of adults; trust in content is key to reliance on sources. Ukrainian TV channels remain the top news sources for adults across ethnic groups and regions (other than Crimea), and offer news trusted by large majoritie
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Pakistan: Audience Realities in an Unstable Media Landscape
Gallup; Broadcasting Board of Governors (BBG) (2014), 43 slides
"TV is the main information platform by far, but the importance of individual channels varies by region and modes of access. Population is divided between those with access to non-State TV and those without. While most express generic satisfaction with media, actual opinions about specific channels
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Contemporary Media Use in Egypt
Broadcasting Board of Governors (BBG); Gallup (2014), 32 slides
"Television viewing is ubiquitous in Egypt and by far the most common source of information for its residents. Nearly all (98.8%) Egyptians have a working television in their home, while just 37.9% of Egyptians have a radio. The percentage of Egyptians with a radio in their household is down signifi
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Global Hotspots: Media Use in Mali and Somalia 2013
Broadcasting Board of Governors (BBG); Gallup (2013), 60 slides
"Strategic Considerations for a Mali Communications Strategy: Don't forget the importance of local language to reach broad cross-section of the population. Broadcast media remain paramount; on a national radio is likely to be the key medium. Digital is still mostly a niche phenomenon." (Slide 39)
"S
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"Bamako adults are avid news users; 92.5% say they receive news from television, radio, the Internet or newspapers at least once a week; 78.4% report they receive news from these sources at least once a day. Mobile phone, radio, and television ownership is widespread in Bamako. Nine in 10 Bamako adu
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A Snapshot of Life and Media Use in Vietnam: Findings from the World Poll
Gallup; Broadcasting Board of Governors (BBG) (2013), 53 slides
"Vietnam is changing rapidly: attitudinal, socio-economic and media usage. Traditional media, especially television, is still dominant. New media is pushed forward by young people and those with the most education: urban-rural divides in media use are closing; internet has overtaken radio as key new
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Media Use in Vietnam 2013
Broadcasting Board of Governors (BBG); Gallup (2013), 2 pp.
"Vietnamese are avid news consumers; nine in 10 (89.8%) say they access news at least daily, while 93.9% do so at least once a week. Weekly access to TV news varies little by gender, education or urban vs. rural residence. This in part reflects the finding that televisions are ubiquitous throughout
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Media Use in Somalia 2013
Broadcasting Board of Governors (BBG); Gallup (2013), 2 pp.
"The majority of Somalis (65.6%) access news at least once per day. More than one in four Somalis (27.9%) share news daily or most days. Radio is the most popular means for obtaining news in Somalia, with more than four in five (83.9%) reporting they get news via radio at least once per week. More t
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Tibet Media Use 2012: Word-of-Mouth a Top Source for Reliable Information
Broadcasting Board of Governors (BBG); Gallup (2012), 46 slides
"Television is the most widely used media among this population: 9 out of 10 interviewed reported watching it at least once last month; satellite dishes are the dominant way of receiving television signal in rural areas (Cable more prevalent in urban areas). Chinese channels are largely reserved for
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Media Use in Burma: Findings from the 2012 International Audience Research Project
Broadcasting Board of Governors (BBG); Gallup (2012), 52 slides
"Burma s media environment is underdeveloped and firmly anchored in old media, but changes have started. Radio is the most used media for entertainment and news in Burma, and domestic outlets have expanded rapidly in recent years. Television s growth in urban areas has been striking in recent years.
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Nigeria Media Use 2012
Broadcasting Board of Governors (BBG); Gallup (2012), 2 pp.
"The Nigerian media market is dominated by radio and television, though mobile and Internet technologies are increasing in importance. Almost 9 in 10 Nigerians (87.4%) say they listened to radio in the past week, and nearly three-quarters (72.5%) say they watched TV. Though incidence of radio use is
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Safety on the Line: Exposing the Myth of Mobile Communication Security
Washington, DC: Freedom House; Broadcasting Board of Governors (BBG) (2012), 175 pp.
"This report evaluates the risks and vulnerabilities of mobile phone services and apps in 12 specified countries: the Republic of Azerbaijan, the Republic of Belarus, the People’s Republic of China, the Arab Republic of Egypt, the Islamic Republic of Iran, Libya, the Sultanate of Oman, the Kingdom
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BBG Research Series Briefing: Iran Media Use 2012
Broadcasting Board of Governors (BBG); Gallup (2012), 30 slides
"State media will continue to play a critical role in Iran. The audience for external media platforms is large and will remain so absent any significant reforms in domestic media. Attitudes towards specific media outlets are rarely uni-dimensional, and few enjoy unqualified trust. Satellite TV remai
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Nigeria Media Use 2012: Digital Media Gap Shrinking, Popularity of Radio Undiminished
Broadcasting Board of Governors (BBG); Gallup (2012), 43 slides
"Digital media should be a part of any communications strategy for Nigeria. Previously ¡§underserved¡¨ groups entering the digital mainstream fast. Internet outreach should be mobile-centric. Take advantage of penchant for information-sharing. But don't forget the continued primacy of broadcast
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Media Use in Zimbabwe 2012: Rise in Satellite Ownership, Internet Use
Broadcasting Board of Governors (BBG); Gallup (2012), 33 slides
"The notion that Zimbabwe is a radio-only market is outdated. With the strong growth in TV and New Media in urban areas, a multi-platform approach is needed to reach different demographics." (Conclusions, page 33)
