Devcom Research & Theories
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"This completely revised edition builds on the framework provided by the earlier text. It traces the history of development communication, presents and critiques diverse approaches and their proponents, and provides ideas and models for development communication in the new century." (Publisher descr ... more
"Through the use of meta-research techniques, this study examines how researchers in 224 studies examined the role of the media (television, radio, newspapers and magazines) in developing countries as agents of behavioral, attitude and knowledge changes of audience members from 1958, which marks the ... more
"Am Beispiel der Farm-Radio-Foren in Indien, der Radio-Klubs in der Republik Niger und Landfunkforen in Ghana wird die Bedeutung von Meinungsführern und der kollektiven Rezeption gezielter Kommunikationsangebote im Modernisierungsprozeß der Armen Welt untersucht. Dabei wird deutlich, dass für ein ... more