mediadev library

Handbook of Communication and Development

Srinivas R. Melkote, Arvind Singhal (eds.)

Cheltenham: Edward Elgar Publishing (2021), xvii, 397 pp.

"This incisive Handbook critically examines the role and place of media and communication in development and social change, reflecting a vision for change anchored in values of social justice. Outlining the genealogy and history of the field, it then investigates the possible new directions and obje ... more

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The Handbook of Global Health Communication

Rafael Obregón, Silvio R. Waisbord (eds.)

Chichester: Wiley Blackwell (2012), xx, 658 pp.

"The Handbook of Global Health Communication offers a comprehensive and up-to-date analysis of the role of communication processes in global public health, development and social change. It brings together 32 contributions from well-respected scholars and practitioners in the field, addressing a wid ... more

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Achieving Social Change on Gender-Based Violence: A Report on the Impact Evaluation of Soul City's Fourth Series

Shereen Usdin, Escra Scheepers, Susan Goldstein, Garth Japhet

Social Science & Medicine, volume 61, issue 11 (2005), pp. 2434-2445

"The Soul City Institute for Health and Development Communication—a South African multi-media health promotion project—together with the National Network on Violence Against Women, formulated an intervention to address domestic violence. Recognising that behavioural change interventions aimed so ... more

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Communicating HIV and AIDS, What Works? A Report on the Impact Evaluation of Soul City's Fourth Series

Susan Goldstein, Shereen Usdin, Esca Scheepers, Garth Japhet

Journal of Health Communication, volume 10, issue 5 (2005), pp. 465-483

"This article describes the evaluation of the HIV/AIDS communication aspect of the multi media Soul City health promotion intervention in South Africa. The intervention consists of a television and radio drama and print material. The evaluation was multifaceted with a before and after national surve ... more

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Entertainment-Education and Social Change: History, Research and Practice
Top Insights

Arvind Singhal, Michael J. Cody, Everett M. Rogers, Miguel Sabido (eds.)

Mahwah, NJ: Lawrence Erlbaum Associates (2004), xxii, 458 pp.

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Development and Communication in Africa

Charles C. Okigbo, Festus Eribo (eds.)

Lanham: Rowman & Littlefield (2004), xi, 249 pp.

"This collection of eighteen essays of uneven richness underserved by an overly thin two-page introduction brings together some of the best known names in Development Communication in an attempt to understand African aspirations, experiences, challenges and the place of communication in development. ... more

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Evaluation of the Population Communication Services (PCS) Project

Gerard Bowers, Rafael Obregón, Audrey Sullivan, Audrey Sullivan, Thomas Tufte, Shereen Usdin

Washington, DC: Population Technical Assistance Project; USAID (2001), 67 pp.

"The Johns Hopkins University Population Communication Services (JHU/PCS) project has been the Office of Population’s leading project for communication and behavior change since 1982. Now working under its fourth cooperative agreement* with USAID, JHU/PCS and its subcontractors provide technical a ... nd financial support for communication projects in all stages of design, implementation, and assessment, including audience identification, message design, determination of appropriate media mix, materials development, and program evaluation. Previous versions of the PCS project (i.e., those carried out under the first three PCS projects) emphasized production of and training for the development of posters, brochures, flip charts, and other materials for providers and facilities materials which were largely lacking at that time. The earlier projects also pioneered the use of mass media, music, and drama for family planning and health promotion. The design of the current PCS project recognizes the importance of community mobilization and interpersonal communication and counseling (IPC/C), and incorporates all three elements in a three-pronged strategy wherever possible. In addition to these planned additional areas of responsibility, PCS IV has become increasingly involved in functional areas that were not anticipated when it was awarded in 1995. These include child survival (including polio eradication), prevention of human immunodeficiency virus/acquired immune deficiency syndrome (HIV/AIDS), environmental health, and—representing the most obvious departure from the project’s traditional orientation—democracy and governance. PCS has assumed responsibility for virtually all of these unanticipated new tasks in response to field support–funded requests from USAID Missions. Indeed, the field support–driven nature of the PCS project is one of its central characteristics. At present, approximately 80 percent of PCS funds are derived from Mission field support funds—a substantial portion of which (approximately 30 percent) has been provided to address communication needs in the areas beyond family planning/reproductive health noted above. The evaluation presented herein was designed to assess JHU/PCS performance in meeting the objectives set forth in the current cooperative agreement, as well as to examine the project’s effectiveness in responding to these new and unforeseen challenges. The evaluation team was asked to review the tools and methodology that JHU/PCS and its partners apply to these tasks, as well as the communication science that underlies PCS’s strategic approach." (Executive summary) more

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Children's Rights and the Media: A Resource for Journalists

Shareen Singh, Nisha Naidoo, Shereen Usdin

Soul City Institute (2000), 52 pp.