Filter
55
Featured
Free Access
43
Inspiring Practice
1
Key Guidance
17
Quick Overview
1
Top Insights
1
Topics
Campaigning: Evaluation, Monitoring, Impact Assessment
15
Campaign Strategies
8
Advocacy Campaigns
7
Nonprofit Public Relations: Design & Implementation
7
Campaigning
6
Advocacy & Empowerment: Planning & Implementation
5
Campaigning: Message Design
5
Campaigning: Experiences
4
Behaviour Change Communication
4
Good Practice Examples
4
Advocacy & Empowerment: Youth
3
Digital Activism, Cyber Advocacy
3
Behaviour Change Campaigns
3
Campaigning: Target Groups
3
Strategic Communication Planning
3
Communication for Social Change
3
Lobbying
2
Development Communication Campaigns
2
Digital Media Campaigns
2
Election Campaigns
2
Public Awareness Campaigns
2
Social Media Marketing & Digital Public Relations
2
Public Relations: Planning & Implementation
2
Development Communication, Communication for Development (C4D)
2
Behaviour Change
2
Twitter & Microblogs
2
Countering Hate Speech, Disinformation & Propaganda
2
Environmental Communication
2
Health Campaigns: Planning & Implementation
2
Fundraising
2
Theories of Change
2
Youth Activism, Youth Civic Engagement, Youth Political Interests, Youth Protests
2
Access to Public Information, Freedom of Information, Right to Information
1
Advocacy
1
Advocacy & Political Films
1
Media Advocacy, Media Activism
1
People with Disabilities: Advocacy & Empowerment
1
Book Reading Habits, Book Readers, Book Consumption
1
Opinion Polls, Public Opinion Research
1
Reading, Reading Habits, Reading Skills
1
Target Groups
1
Child Abuse Reporting
1
Children's Rights
1
Media & Communication Projects: Children
1
Media Literacy: Children
1
Communication Strategies
1
NGOs & Civil Society Organizations: Communication Strategies & Practices
1
Public Relations
1
Public Relations: Evaluation, Monitoring, Impact Assessment
1
Social Marketing
1
Participatory Videos & Community Filmmaking
1
Storytelling
1
Conflict-Sensitive Digital Technology Use & Social Media in Prevention & Transformation
1
Hate Speech, Hate Speech in Social Media
1
Human Security Reporting
1
Countering Misinformation & Rumours
1
Reading Promotion
1
Development Assistance: Accountability & Transparency
1
Communicating Development Projects, Media in Development Programmes
1
Development Communication: Design & Implementation
1
Development Communication: Monitoring & Evaluation
1
Edutainment Campaigns: Experiences
1
Governance Support Communication
1
Facebook
1
Romani People
1
Traffic & Transport Infrastructure
1
Easy-To-Understand Information, Easy-To-Read Materials, Easy Language
1
Countering Defamation & Harassment
1
Social Norms
1
Meta Evaluations, Cluster Evaluations
1
Gender-Based Harassment, Intimidation & Violence
1
Health Communication
1
Health Campaigns: Concepts & Strategies
1
Health Campaigns: Experiences
1
Health Campaigns: Message Design
1
HIV / AIDS Communication
1
WASH Communication (Water, Sanitation, Hygiene)
1
UNICEF
1
Business Communication
1
Organizational Communication, Institutional Communication
1
Media Literacy: Press
1
Human Rights Protection
1
Human Rights Violations
1
Transitional Justice
1
Design Thinking
1
Strategic Alliances, Strategic Partnerships
1
People with Disabilities: Reporting & Media Representation
1
Accountability & Transparency
1
Civic Engagement, Citizen & Community Participation
1
Public Interest
1
Governance & Accountability: Role of Media / Communication
1
Radicalisation: Influence of Media
1
Persuasive Communication
1
Social Behaviour
1
Indicators & Indices
1
Domestic Violence
1
Mobile Phone Use for Social Purposes, Mobiles for Development
1
Language
Document type
Countries / Regions
Authors & Publishers
Media focus
Publication Years
Output Type
Hands-On Social Marketing: A Step-By-Step Guide to Designing Change for Good
Key Guidance
London et al.: Sage, 2nd ed. (2011), xiv, 309 pp.
"The Second Edition incorporates developments in marketing practice over the last 10 years and focuses on how to apply the design approach to campaigns to effect behavior change. All organizations can do social marketing, Weinreich insists, if they follow the steps and start to think from a social m
...
Campanas políticas exitosas 2.0: Para construir el Centro Político de América Central
Ciudad de Guatemala: Konrad-Adenauer-Stiftung (KAS) (2011), 178 pp.
Generating Genuine Demand for Accountability Through Communication: A Trainer's Guide
Washington, DC: Communication for Governance and Accountability Program (CommGAP) World Bank (2011), viii, 62 pp.
"This guide is designed for development practitioners in donor organizations, governments, and civil society, who are setting up capacity-building programs for promoting sustainable accountability and governance reform. A conceptual framework for communication and accountability provides trainers wi
...
Click Here for Change: Your Guide to the E-Advocacy Revolution
Oakland, Calif.: PolicyLink (2007), 60 pp.
"This manual was written for experienced and novice advocates alike who are eager to use state of the art technology techniques to challenge old policies and create new ones that will enhance the quality of life and access to opportunity for everyone. The case studies, resources, tips, and best prac
...
Building National Campaigns: Activists, Alliances, and How Change Happens
Oxford: Oxfam (2007), xii, 103 pp.
"The aim of this book is to share stories and learning from alliance-based efforts to improve employment standards for workers, primarily women in export-orientated supply chains. These stories are about people and their organisations building more powerful and effective ways to get their voices hea
...
Using Mobile Phones in Fundraising Campaigns
Katrin Verclas (ed.)
Amherst: MobileActive (2007), 17 pp.
Haciendo oir nuestras voces: Manual para hacer incidencia política y pública
Lima: Coordinadora Nacional de Radio (CNR) (2007), 65 pp.
Manual de campaña electoral
Buenos Aires: Konrad-Adenauer-Stiftung (KAS); Partido Demócrata Cristiano; Centro Democracia y Comunidad (CDC) (2006), 144 pp.
"Este Manual de Campaña Electoral es un conjunto de orientaciones estratégicas y generales que pretende ser útil en toda contienda electoral y un facilitador de las técnicas del marketing político. Es una guía al candidato y a su equipo de campaña en las distintas instancias que deberá recor
...
Zielkampagnen für NGO: Strategische Kommunikation und Kampagnenmanagement im Dritten Sektor
Münster: Lit (2006), 301 pp.
How to Win Campaigns: 100 Steps to Success
London: Earthscan (2005), xxiv, 231 pp.
"Written for the new campaigner and the experienced communicator alike, this is a comprehensive and systematic exploration of what works in campaigning, and a practical how-to guide for using principles and strategy in campaigning as a new form of public politics. Applicable to any issue and from an
...
Impacting Through Media: A Guide to Using the Media in Technical Cooperation
Eschborn: Deutsche Gesellschaft für Technische Zusammenarbeit (GTZ) (2003), 43 pp.
Public Information Campaigns & Opinion Research: A Handbook for the Student & Practitioner
London et al.: Sage (2002), xiv, 193 pp.
"This handbook draws on multidisciplinary insights and the experiences of academics and campaign practitioners to provide a comprehensive guide and introduction to planning, implementing and measuring public information and communication campaigns. It outlines the basic theoretical approaches and pr
...
Amnesty International Campaigning Manual
London: Amnesty International, 2nd ed. (2001), 325 pp.
Towards Better Programming: A Manual on Communication for Water Supply and Environmental Sanitation Programmes
New York: UNICEF (1999), iv, 74 pp.
"This manual provides a wide range of the latest know how about social change with regard to water supply, environment and sanitation programmes. The focus is on sound principles in programme communication. It intends to provide guidance on how to incorporate adequate communication and behaviour cha
...
Lectura y medios de comunicación de masas
Bogotá; Buenos Aires: Centro Regional para el Fomento del Libro en América Latina y el Caribe (CERLALC); Instituto Colombiano de Cultura (Colcultura); Aique Grupo Editor (1992), 135 pp.
