"The monograph, as the name suggests, is about visual literacy, communication and visual design. It goes beyond mere definition and does more than provide a theoretical framework. The monograph relates to the practical concerns of designing culture-oriented visual materials for use in functional lit ... ercy and development communication in different cultures and countries. The guidelines are intended to be useful to all designers of visual materials whatever their cultural setting. The message is: read your own culture and understand your own visual language as you design visual messages for use in your particular cultural setting." (Page 8) more

"This monograph, addressed to literacy workers in the rural areas of the Third World, offers practical suggestions for establishing literacy programs based on radio production. Topics discussed include the following: reasons why radio is effective in reaching large numbers of learners; the audience- ... -their basic needs, attitudes, and preferences; program planning and development; production and distribution; effective use of the radio, including prebroadcast activities and follow-up games and puzzles to expand basic skills; maintenance of literacy skills for new literates and inservice programs for field workers; evaluation and effective feedback; and sources of information on mass media in adult education." (https://eric.ed.gov) more