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The Association of a Large-Scale Television Campaign with Exclusive Breastfeeding Prevalence in Vietnam

Tuan T. Nguyen, Silvia Alayón, Ann Jimerson, Danielle Naugle, Phuong H. Nguyen et al.

AJPH Research, volume 107, issue 2 (2023), pp. 312-318

"Objectives: To examine the association between exposure to breastfeeding television spots and exclusive breastfeeding (EBF). Methods: We performed face-to-face interviews with 11 722 mothers of infants younger than 6 months using 5 cross-sectional surveys 6 or more months apart between 2011 and 201 ... more

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A Qualitative Exploration of the Salience of MTV-Shuga, an Edutainment Programme, and Adolescents’ Engagement with Sexual and Reproductive Health Information in Rural KwaZulu-Natal, South Africa

Nambusi Kyegombe, Thembelihle Zuma, Siphesihle Hlongwane, Mxolisi Nhlenyama, Natsayi Chimbindi et al.

Sexual and Reproductive Health Matters, volume 30, issue 1 (2022), pp. 1-12

"This paper examines the extent to which an edutainment programme, MTV-Shuga, was reported to influence young people’s engagement with sexual and reproductive health (SRH) information in rural KwaZulu-Natal, South Africa. In 2019 we conducted eight community-based screenings of MTV-Shuga episodes ... more

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Can Mass Media Cause Change? A Randomised Control Trial Finds Out

BBC Media Action (2016)

"Can the mass media cause changes in an audience’s knowledge, attitudes and intention to practise behaviours? At BBC Media Action, we have just successfully conducted a randomised control trial (RCT) to investigate this chain of causality in a prime time health TV drama in Bangladesh." (Introducti ... more

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WorldCat (6)

Broadcasting the Pandemic: A History of HIV on South African Television

Rebecca Hodes

Cape Town: HSRC Press (2014), viii, 216 pp.

External Link (12)

Getting the Story and Telling it Right: HIV on TV. A Handbook for Television Producers and Trainers
Key Guidance

K. P. Madhu, Mia Malan, Nanna Engebretsen, Moneeza Hashmi, Prerna Sharma, Shane Etzenhouser

Paris: UNESCO (2009), iv, 130 pp.

"In addition to access to scientific information on HIV and AIDS, TV producers need skills to use new information technologies; talent to hold the interest of the public audience and inspiration to report sensitively and creatively about HIV and AIDS. The effort is huge but it pays off when air-time ... more

Google Scholar (11)

WorldCat (10)

Kommunikation über HIV/AIDS: Interdisziplinäre Beiträge zur Prävention im subsaharischen Afrika

Martina Drescher, Sabine Klaeger (eds.)

Münster: Lit (2006), 336 pp.

"Die Beiträge dieses Bandes thematisieren Fragen der HIV/Aids-Prävention in Afrika - dem nach wie vor am stärksten von der Pandemie betroffenen Kontinent. Im Zentrum jeglicher Präventionsarbeit steht die Wissensvermittlung mit dem Ziel, Menschen durch Aufklärung und entsprechende Informationen ... more

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WorldCat (11)

Gesundheitserziehung in Fernsehen und Hörfunk: Internationale Informationswoche 1980. München, 17.-21. November 1980. Konferenzbericht

Manfred Meyer (ed.)

München: Bayerischer Rundfunk (1991), 46, 6, 10 pp.

Google Scholar (8)

WorldCat (8)

Television for Development: The African Experience

Iain McLellan

Ottawa: International Development Research Centre (IDRC) (1986), 156 pp.

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Mass Media in an African Context: An Evaluation of Senegal's Pilot Project

Paris: UNESCO (1974), 53 pp.

"The difficulties, shortcomings and failures of experimental projects are as significant as their successes. It is in this open-minded spirit that we have traced the history of the experience in Senegal and sought to evaluate its impact. Throughout the foregoing pages, attention has been drawn to si ... more

Getting the Story and Telling it Right: HIV on TV. A Handbook for Television Producers and Trainers Key Guidance

Getting the Story and Telling it Right: HIV on TV. A Handbook for Television Producers and Trainers
Key Guidance