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Medienrezeption
Baden-Baden: Nomos, 2., aktual. und erw. Aufl. (2025), 770 pp.
"Das Handbuch bietet einen umfassenden Überblick über die Gegenstände und Theorien der Rezeptionsforschung. In den 37 Beiträgen wird ein systematischer Zugang zum State of the Art der jeweiligen Thematik aus einer kommunikationswissenschaftlichen Perspektive gelegt. Die umfassend aktualisierte u
...
Handbuch Werbeforschung
Wiesbaden: Springer VS (2016), 772 pp.
Handbook of Comparative Communication Research
Top Insights
New York; London: Routledge (2012), xxi, 544 pp.
"The Handbook of Comparative Communication Research aims to provide a comprehensive understanding of comparative communication research. It fills an obvious gap in the literature and offers an extensive and interdisciplinary discussion of the general approach of comparative research, its prospect an
...
Politische Kommunikation im internationalen Vergleich: Grundlagen, Anwendungen, Perspektiven
Wiesbaden: Westdeutscher Verlag (2003), 510 pp.
Comparing Political Communication: Theories, Cases, and Challenges
Cambridge: Cambridge University Press (2003), 418 pp.
ABC des Fernsehens
Konstanz: UVK Medien (1997), 487 pp.
