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Heidi
Larson
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Vaccination Campaigns & Vaccine Hesitancy
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Rumours & Rumour Management
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Countering Misinformation & Rumours
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Child Health, Mother & Child Care Communication
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COVID-19 Communication
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Health Campaigns: Experiences
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Stuck: How Vaccine Rumors Start - and Why They Don't Go Away
Quick Overview
New York: Oxford University Press (2020), xli, 157 pp.
"A clear-eyed, expert examination of the state of vaccine confidence globally -- and what it means for the future of life on earth. Considers the widening gulf between messages of medical authority and those on everyman platforms of our digital world, especially as it influences individual choice. C
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Controversial Ebola Vaccine Trials in Ghana: A Thematic Analysis of Critiques and Rebuttals in Digital News
BMC Public Health, volume 17, issue 642 (2017), 24 pp.
"A web-based system was developed to download and analyse news reports relevant to Ebola vaccine trials. This included monitoring major online newspapers in each country with planned clinical trials, including Ghana. All news articles were downloaded, selecting out those containing variants of the w
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Why Invest in Communication for Immunization? Evidence and Lessons Learned
Baltimore: Health Communication Partnership; Johns Hopkins Center for Communication Programs; UNICEF (2005), iv, 20 pp.
"This report makes a case for revitalizing investments in communication for immunization. It considers communication in a broad sense, including advocacy, social and community mobilization, and information, education, and communication (IEC) activities. It identifies communication challenges that af
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