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Response: A Behavioural Insights Checklist for Designing Effective Communications. Practitioners’ Playbook
Key Guidance
Quick Overview
[authors] (2022), 21 pp.
"Reaching people with your message is one thing, influencing and changing their behaviour is quite another. Behavioural science provides tried and tested methods that help us to better understand how people think and behave. Armed with this knowledge we can design communications that more effectivel
...
Communication and Culture in War and Peace
Newbury Park, Calif. et al.: Sage (1993), xxv, 274 pp.
Communications and Political Development
Princeton, NJ: Princeton University Press (1963), xiv, 381 pp.
"Analysis of the contributions of major specialists in the mass media (more especially in the developing countries): Schramm, Schils, de Sola Pool, Lerner. This work constitutes the first volume of a series of 6 works entitled "Studies in political development", published under the patronage of the
...
