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Entertainment-Education: A Communication Strategy for Social Change

Arvind Singhal, Everett M. Rogers
Mahwah: Lawrence Erlbaum Associates (1999), 265 pp.

Contains index, glossary, bibliogr. pp. 231-248

Signature commbox: 10-Development-E 1999

Topics:
Communication Strategies Edutainment Radio Programmes Edutainment Television Programmes Entertainment Education, Edutainment Media Effects Music Soap Operas & Telenovelas Theories of Communication & Media
Countries:
India Peru
Document Type:
Experiences & Case Studies