Content Marketing for Nonprofits: A Communications Map for Engaging Your Community, Becoming a Favorite Cause, and Raising More Money
Key Guidance
San Francisco: Jossey-Bass (2013), xxxi, 392 pp.
Contains bibliogr. pp. 369-392, index
Series: Jossey-Bass Nonprofit Guidebook Series
ISBN 978-1-118444023
Signature commbox: 10-PR-E 2013