Filter
48
Featured
Free Access
12
Key Guidance
3
Topics
Public Relations
36
Advertising
3
Public Relations: Planning & Implementation
3
Organizational Communication, Institutional Communication
3
Campaigning: Planning & Implementation
2
Crisis Communication
2
Nonprofit Public Relations & Marketing
2
Public Relations: Evaluation, Monitoring, Impact Assessment
2
Corporate Communications: Internal
2
Marketing & Branding
2
Advertising Planning & Implementation
1
Outdoor Advertising
1
Advocacy Campaigns
1
Audiences & Users
1
Target Groups
1
Campaigning
1
Campaign Strategies
1
Campaigning: Evaluation, Monitoring, Impact Assessment
1
Campaigning: Experiences
1
Church Public Relations
1
Theologies of Communication
1
Communication Strategies
1
Ethics in Public Relations
1
Nonprofit Public Relations: Experiences
1
Social Media Marketing & Digital Public Relations
1
Press Officers, Spokesmen
1
Public Relations Education, Public Relations Training
1
Public Relations: Interview Skills & Training
1
Public Relations: Radio
1
War Reporting
1
Messages, Message Design, Message Analysis
1
Creative & Cultural Industries
1
Writing & Writing Styles
1
Behaviour Change Communication
1
Financing Digital / Online Media
1
Informal Sector, Informal Economy
1
Markets (General)
1
Media Marketing, Branding & Promotion
1
Humour, Parody, Satire
1
Accountability & Transparency of the Media
1
Journalistic Skills
1
News Agencies
1
Election Reporting
1
Corporate Communications
1
Corporate Identity
1
Public Opinion
1
Radio Formats
1
Emotions in the Media, Emotional Functions & Messages of Media
1
Media Effects
1
Persuasive Communication
1
Fear, Anxiety
1
Applied Communication Research
1
Qualitative Research Methods
1
Quantitative Research Methods
1
Language
Document type
Countries / Regions
Authors & Publishers
Media focus
Publication Years
Methods applied
Journals
Output Type
Fachlexikon Öffentlichkeitsarbeit: Von Abonnementzeitung bis Zusatznutzen
Frankfurt am Main: Gemeinschaftswerk der Evangelischen Publizistik (GEP) (1997), 191 pp.
"Der erste Teil des Lexikon erklärt die Fachterminologie von Public Relations und Öffentlichkeitsarbeit. Im zweiten Teil beschreiben Planungshilfen die Vorbereitung und Durchführung von PR-Kampagnen, Werbemaßnahmen und Pressekonferenzen, systematisieren das Spendenmarketing, die Medienbelegung u
...
Leitfaden für die Pressearbeit: Anregungen, Beispiele, Checklisten
München: Deutscher Taschenbuch Verlag (dtv) (1993), x, 233 pp.
Public Relations: The Malaysian Experience
Kuala Lumpur: Institut Perhubungan Raya Malaysia (Institute of Public Relations) (1986), 259 pp.
"A compilation of articles by Malaysian academicians and public relations professionals from the public and private sectors, intended both as a text and as a survey for the interested layman. In two parts: the first deals with public relations in several types of business, in government and in some
...
La Teologia della Pubblicistica
Roma: Edizioni Paoline (1970), 221 pp.
Les Relations Publiques et l'Aménagement du Tiers-Monde
La Maison de Verre (Paris), issue 34 (1968), pp. 7-12
"L'auteur défend l'idée que les relations publiques ne peuvent se désintéresser du tiers-monde si elles entendent, en vue de leur développement, participer aux grand mouvements de la civilisation — Il expose les dimensions du problème et émet des suggestions quant aux modalités d'applicati
...
Le but des relations publiques au sein d'une entreprise privée
Congo-Magazine (Kinshasa), issue décembre (1966), p. 67
"Commentaires sur le titre insistant sur les relations publiques internes." (Jean-Marie Van Bol, Abdelfattah Fakhfakh: The use of mass media in the developing countries. Brussels: CIDESA, 1971 Nr. 1227, topic code 9)
World Congress Endorses Code of Conduct for P.R.: First Steps Taken to Establish Training-Research Center in Rome
Editor & Publisher (New York), volume 94, issue 21 (1961), pp. 15, 75
"The International Public Relations Association, which held a meeting on 22nd and 23rd May 1961 in Venice, adopted a Code of Conduct for 225 members from 21 countries — The second World Congress of Public Relations brought together 700 P.R. agents from 41 countries, including the young nations —
...
Les techniques de diffusion dans la civilisation contemporaine: Presse, radio, cinéma, télévision
Lyon: Chronique Sociale de France (1955), 414 pp.
"Compte rendu in extenso de la 42e session des semaines sociales de France (Nancy, 1955) — Ensemble des interventions sur les techniques de diffusion envisagées au point de vue psychologique, économique, politique, culturel, éducatif, juridique, moral et religieux." (Jean-Marie Van Bol, Abdelfa
...